Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Social Media Marketing, Drive Engagement, Social Media, Customer Engagement, Social Media Campaigns, Advertising Campaigns, Content Performance Analysis, Web Analytics, Marketing
Beginner · Guided Project · Less Than 2 Hours

AI Business School
Skills you'll gain: Prompt Engineering, AI Personalization, Generative AI, Project Design, Artificial Intelligence, Persona Development, Marketing Automation, Marketing, Brainstorming, Marketing Analytics, Content Creation
Intermediate · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Marketing Analytics, Branding, Brand Management, Customer Engagement, Strategic Partnership, Marketing Strategy and Techniques, Loyalty Programs, Digital Transformation, Innovation, Social Media Strategy, Customer experience improvement, Technology Strategies, Data Analysis, Customer Relationship Management, Personalized Service, Content Strategy, Market Dynamics, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Performance Analysis, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Market Analysis, Product Strategy, Case Studies, Competitive Analysis, Brand Strategy, Brand Management, Strategic Planning, Market Opportunities, Consumer Behaviour, Logistics, Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Relational Databases, API Design, ASP.NET, Object-Relational Mapping, Databases, Query Languages, Back-End Web Development, Application Programming Interface (API), Restful API, SQL, Data Access, Data Manipulation, C# (Programming Language), .NET Framework
Intermediate · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Business Analytics, Regression Analysis, Machine Learning Algorithms, Classification And Regression Tree (CART), Applied Machine Learning, Scikit Learn (Machine Learning Library), Unsupervised Learning, Data Processing, Predictive Modeling, Machine Learning, Workflow Management, Python Programming, Supervised Learning
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Marketing Design, Graphic Design, Branding, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Campaign Management, Social Media, Content Performance Analysis, Digital Marketing, Social Media Marketing, Digital Media Strategy, Case Studies, Marketing Strategies, Strategic Marketing, Social Media Strategy, Marketing, Marketing Strategy and Techniques, Competitive Analysis, Global Marketing, Facebook, LinkedIn, Business Strategy
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Power BI, Microsoft Azure, Data Lakes, Data Analysis Expressions (DAX), Azure Synapse Analytics, Data Modeling, Data Governance, Data Warehousing, Microsoft SQL Servers, Data Analysis, Extract, Transform, Load, Data Import/Export, Data Integration, Real Time Data, Data Transformation, Data Pipelines, Information Management, Role-Based Access Control (RBAC), Performance Tuning
Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: Data Visualization Software, Tableau Software, Financial Modeling, Business Process, Peer Review, Presentations, Property Management, Data Analysis, MySQL, Financial Forecasting, Risk Analysis, Real Estate, Microsoft Excel, Profit and Loss (P&L) Management, Analytics, SQL
Mixed · Course · 1 - 3 Months

Skills you'll gain: Anthropic Claude, Business Intelligence, Data Presentation, Data Visualization, Data Storytelling, Trend Analysis, Sales, Business Analytics, Sales Strategy, Data-Driven Decision-Making, Data Analysis, Business Strategy, Business Analysis, LLM Application
Intermediate · Guided Project · Less Than 2 Hours
Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer Engagement, Predictive Analytics, Personalized Service, Customer Service, Google Gemini, Customer Insights, Anthropic Claude, Data-Driven Decision-Making, Artificial Intelligence, Generative AI, Return On Investment
Intermediate · Course · 1 - 4 Weeks