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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Popular Customer Journey Courses and Certifications


  • G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Paid media, Social Media Management, Social Media Content, Social Media Campaigns, Content Creation, Drive Engagement, Digital Media Strategy, Content Performance Analysis, Content Scheduling, Driving engagement, Digital Advertising, Advertising Campaigns, Customer Engagement, Brand Awareness, Advertising, Brand Management, Marketing Analytics, Branding

    4.8 stars, 4K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (4K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • H

    Harvard Business Review

    Succeed with Customers

    Skills you'll gain: Marketing Planning, Selling Techniques, Customer Engagement, Value Propositions, Strategic Marketing, Product Marketing, Customer Analysis, Customer Relationship Building, Marketing Strategies, Target Market, Marketing Strategy and Techniques, Customer Insights, Customer experience improvement, Target Audience, Team Building, Marketing Communications, Market Research, Solution Selling, Customer Support, Global Marketing

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Macquarie University

    Marketing analytics: Know your customers

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Digital Media Strategy, Data-Driven Marketing, Marketing Effectiveness, Digital Marketing, Customer Data Management, Digital Analysis, Marketing Strategies, Social Media Marketing, Customer Engagement, Customer experience strategy (CX), Predictive Analytics, Analytics, Data Analysis Software, Consumer Behaviour, Big Data, Data Integration, Data Analysis

    4.7 stars, 462 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (462) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Customer Data, Analytics, and Segmentation

    Skills you'll gain: Microsoft Copilot, Sales Strategy, Customer Analysis, Sales Enablement, Data Cleansing, Sales Management, Sales, Customer Relationship Management (CRM) Software, Customer Insights, Data Maintenance, Data Quality, Sales Prospecting, Prospecting and Qualification, Customer Data Management, Customer Engagement, AI Personalization, Advanced Analytics, Analytics, Personalized Service, Data Integrity

    3.7 stars, 9 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.7 (9) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Braze

    Customer Engagement Specialist

    Skills you'll gain: Customer Engagement, Customer Retention, Campaign Management, Cross-Channel Marketing, Driving engagement, Marketing Analytics, AI Personalization, Loyalty Programs, Brand Loyalty, Customer Relationship Building, Customer Data Management, Target Audience, Advertising Campaigns, Data-Driven Marketing, Brand Marketing, Email Marketing, Marketing, Digital Marketing, Analytics, Business Reporting

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • G

    Google

    Satisfaction Guaranteed: Develop Customer Loyalty Online

    Skills you'll gain: Client Services, Loyalty Programs, Customer Retention, Relationship Management, Customer and Client Support, E-Commerce, Brand Loyalty, Customer Relationship Management, Customer Service, Customer Relationship Building, Customer Engagement, Web Analytics, Digital Marketing, Product Improvement, Customer Analysis, Digital Analysis, Digital Marketing Tools, Performance Analysis, Portfolio Management, Presentations

    4.8 stars, 6.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (6.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    AI CERTs

    Customer Service with AI

    Skills you'll gain: Customer Communications Management, Data Ethics, AI Integrations, Agentic Workflows, Quality Monitoring, Emerging Technologies

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Customer Segmentation and Analytics

    Skills you'll gain: Persona Development, Customer Analysis, Customer Insights, Marketing Analytics, Customer Retention, Customer Data Management, Data-Driven Marketing, Data Storytelling, Target Audience, Market Research, Revenue Management, Marketing Effectiveness, Pivot Tables And Charts, Marketing Strategies, Data Presentation, Strategic Marketing, Business Analytics, Data-Driven Decision-Making, Data Analysis, Return On Investment

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • G

    Google

    Build Customer Loyalty

    Skills you'll gain: Customer Relationship Building, Brand Loyalty, Relationship Management, User Feedback, Personalized Campaigns

    5 stars, 30 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 5 (30) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Customer Service With ChatGPT And By Creating A Custom GPT

    Skills you'll gain: ChatGPT, Customer Service, Personalized Service, AI Enablement, Customer Support, AI Personalization, Prompt Engineering, Customer Inquiries, Generative AI Agents, Customer experience improvement, AI Integrations, Customer experience strategy (CX), Generative AI, Product Support, System Configuration

    Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Customer Value, Acquisition, and Retention

    Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer Relationship Building, Customer Data Management, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Data-Driven Marketing, Customer Analysis, Marketing Strategies, Return On Investment, Predictive Modeling

    4.7 stars, 20 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (20) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Segment and Retain Customers

    Skills you'll gain: Customer Retention, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer Data Management, Customer Engagement, Customer Relationship Management, Customer Relationship Building, Customer Analysis, Target Audience, HubSpot CRM, Marketing Automation, Customer Insights, Email Marketing, Email Automation

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
1…567…397

In summary, here are 10 of our most popular customer journey courses

  • From Likes to Leads: Interact with Customers Online: Google
  • Succeed with Customers: Harvard Business Review
  • Marketing analytics: Know your customers: Macquarie University
  • Customer Data, Analytics, and Segmentation: Microsoft
  • Customer Engagement Specialist: Braze
  • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
  • Customer Service with AI: AI CERTs
  • Customer Segmentation and Analytics: Coursera
  • Build Customer Loyalty: Google
  • Customer Service With ChatGPT And By Creating A Custom GPT: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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