• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    إنشاء لوحة تحكم للبورصة باستخدام أوراق جوجل

    Skills you'll gain: Google Sheets, Data Visualization, Dashboard Creation, Excel Formulas, Spreadsheet Software, Data Presentation, Dashboard, Real Time Data, Market Data, Data Visualization Software, Data Analysis, General Finance, Performance Reporting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Innovation in Government: Navigating the Age of AI

    Skills you'll gain: Innovation, AI Enablement, Artificial Intelligence, Initiative and Leadership, AI literacy, Business Transformation, Digital Transformation, Governance, Technology Strategies, Market Opportunities, Product Lifecycle Management, Product Management, Stakeholder Engagement, Product Roadmaps, Public Policies, Automation, Policy Analysis, Market Analysis, Persona (User Experience), Market Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Designing Breakthrough Static Advertisements

    Skills you'll gain: Advertising, Promotional Materials, Advertising Campaigns, Marketing Materials, Marketing Collateral, Ideation, Graphic Design, Marketing Design, Graphic and Visual Design, Design, Online Advertising, Design Elements And Principles, Digital Advertising, Copywriting, Design Thinking, Marketing Communications, Social Media Campaigns, Strategic Communication, Social Media, Business Communication

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Creating Date-Partitioned Tables in BigQuery

    Skills you'll gain: Query Languages, Database Design, Data Processing, Database Management, SQL, Google Cloud Platform, Databases, Performance Tuning, Google Analytics

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Pearson

    Hadoop and Spark Fundamentals: Unit 2

    Skills you'll gain: PySpark, Apache Hadoop, Apache Spark, Big Data, Apache Hive, Analytics, Data Processing, Distributed Computing, Debugging, Java Programming

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Transformational Leadership in a Tech-Driven Marketplace

    Skills you'll gain: Culture Transformation, Innovation, Organizational Change, Business Transformation, Strategic Leadership, Strategic Planning, Change Management, Organizational Leadership, Business Strategies, Organizational Development, Leadership and Management, Organizational Strategy, Communication, Organizational Structure, Business Planning, Competitive Analysis, Business Writing, Leadership, Business Analysis, Financial Analysis

    Build toward a degree

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Advanced Data Projects Using SPSS

    Skills you'll gain: SPSS (Software), SPSS, Statistical Hypothesis Testing, Correlation Analysis, Data Visualization, Descriptive Statistics, Advanced Analytics, Statistical Visualization, Data Analysis, Regression Analysis, Descriptive Analytics, Statistical Analysis, Statistical Reporting, Statistical Software, Data-Driven Decision-Making, Exploratory Data Analysis, Data Analysis Software, Statistical Methods, Statistical Inference, Probability & Statistics

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    L

    Logical Operations

    Emotional Intelligence for Business Professionals

    Skills you'll gain: Empathy & Emotional Intelligence, Emotional Intelligence, Self-Awareness, Personal Development, Social Skills, Employee Coaching, Team Building, Leadership Development, Leadership, Team Management, Relationship Building, Conflict Management, Team Motivation, Professional Development, Empathy, Motivational Skills, Self-Motivation, Active Listening, Adaptability, Communication

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Achieving Supplier Diversity

    Skills you'll gain: Diversity Programs, Law, Regulation, and Compliance, Compliance Management, Supplier Management, Regulatory Compliance, Diversity Equity and Inclusion Initiatives, Supplier Relationship Management, Diversity Awareness, Strategic Sourcing, Diversity and Inclusion, Procurement, Supply Chain, Financial Inclusion, Social Impact, Community Development, Relationship Building, Innovation, Economic Development, Expectation Management, Communication Strategies

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Pearson

    AWS Certified Machine Learning - Specialty

    Skills you'll gain: Model Training, Model Deployment, Exploratory Data Analysis, Data Engineering, Model Evaluation, Cloud Deployment, Data Preprocessing, Data Analysis, Data Wrangling, Model Optimization, Amazon Redshift, Machine Learning Software, Amazon Elastic Compute Cloud, Amazon CloudWatch, Application Deployment, AWS Kinesis, Extract, Transform, Load, Data Pipelines

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Productivity in Remote Work

    Skills you'll gain: Telecommuting, Virtual Teams, Collaborative Software, Drive Engagement, Productivity, Productivity Software, Team Performance Management, Leadership, Teamwork, Meeting Facilitation, Employee Engagement, Collaboration, Driving engagement, Leadership Development, Business Correspondence, People Management, Communication, Business Writing, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Edureka

    PySpark for Data Science

    Skills you'll gain: PySpark, Model Optimization, Data Pipelines, Dashboard Creation, Dashboard, Interactive Data Visualization, Model Training, Data Processing, Data Storage Technologies, Data Architecture, Natural Language Processing, Data Storage, Data Wrangling, Data Integration, Data Transformation, Machine Learning, Data Preprocessing, Deep Learning, Logistic Regression

    2.7
    Rating, 2.7 out of 5 stars
    ·
    11 reviews

    Intermediate · Specialization · 3 - 6 Months

1…530531532…692

In summary, here are 10 of our most popular social media analytics courses

  • إنشاء لوحة تحكم للبورصة باستخدام أوراق جوجل: Coursera
  • Innovation in Government: Navigating the Age of AI: University of Maryland, College Park
  • Designing Breakthrough Static Advertisements: University of Colorado Boulder
  • Creating Date-Partitioned Tables in BigQuery: Google Cloud
  • Hadoop and Spark Fundamentals: Unit 2: Pearson
  • Transformational Leadership in a Tech-Driven Marketplace: Illinois Tech
  • Analyze Advanced Data Projects Using SPSS: EDUCBA
  • Emotional Intelligence for Business Professionals: Logical Operations
  • Achieving Supplier Diversity: Coursera
  • AWS Certified Machine Learning - Specialty: Pearson

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok