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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • U

    University of Pennsylvania

    Social Impact Strategy: Tools for Entrepreneurs and Innovators

    Skills you'll gain: Social Impact, Design Thinking, Performance Measurement, Human Centered Design, Sustainable Development, Innovation, Entrepreneurship, Business Modeling, Performance Metric, Strategic Thinking, Ideation, Program Evaluation, Organizational Structure, Needs Assessment, Growth Strategies, Competitive Analysis, Market Analysis

    4.8 stars, 1.5K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (1.5K) · Beginner · Course · 1 - 4 Weeks

    Category: Free
    Free
  • E

    EDUCBA

    Consumer Psychology for Marketing Decisions

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Advertising, Data Collection, Market Research, Customer Analysis, Marketing, Surveys, Customer Insights, Target Market, Data-Driven Marketing, Marketing Strategies, Target Audience, Market Analysis, Qualitative Research, Global Marketing, Research Methodologies, Persuasive Communication, Marketing Communications, Marketing Strategy and Techniques

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Content Marketing for Audience Growth

    Skills you'll gain: Content Marketing, Blogs, Brand Marketing, Driving engagement, Content Creation, Content Strategy, Digital Content, Content Development and Management, Marketing Strategies, Target Audience, Content Management, Customer Engagement, Drive Engagement, Brand Awareness, Media and Communications

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Arizona

    Marketing Communications: The Customer's Journey

    Skills you'll gain: Integrated Marketing Communications, Advertising, Advertising Campaigns, Marketing Communications, Media Strategy, Paid media, Owned Media, Customer Advocacy, Journey Mapping, Branding, Marketing, Digital Media Strategy, Earned Media, Search Engine Optimization, Brand Management, Customer Engagement, Content Development and Management, Digital Advertising, Brand Strategy, Brand Awareness

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Driving engagement, Drive Engagement, Branding, Brand Awareness, Advertising, Brand Loyalty, Journalism, Customer Engagement, Target Audience

    4.4 stars, 358 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (358) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • A

    AI CERTs

    Design Strategy, Future Trends & Implementation with AI

    Skills you'll gain: Digital Transformation, New Product Development, Innovation, Design Thinking, Customer experience improvement, Web Content Accessibility Guidelines, Product Strategy, User Experience, Product Development, Customer experience strategy (CX), Journey Mapping, Customer Engagement, Emerging Technologies

    4.1 stars, 8 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.1 (8) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Practical AI Strategy and Azure Service Selection

    Skills you'll gain: AI Product Strategy, Microsoft Azure, Decision Intelligence, AI literacy, Discussion Facilitation, Governance, Artificial Intelligence, Risking, Responsible AI, Decision Making, Model Deployment, Model Evaluation, Governance Risk Management and Compliance, Business Priorities, Business Requirements, Feasibility Studies, Goal Setting, Requirements Analysis, Cost Management, Expectation Management

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Healthcare Business Strategy and New Venture Design

    Skills you'll gain: Business Modeling, Market Analysis, Competitive Analysis, Regulatory Compliance, Innovation, Regulatory Requirements, Market Opportunities, Healthcare Industry Knowledge, Entrepreneurship, Business Strategies, Law, Regulation, and Compliance, New Business Development, New Product Development, Product Development, Team Management, Business Planning, Team Leadership, Stakeholder Analysis, Team Building, Health Systems

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Create Impactful Marketing Videos using Canva

    Skills you'll gain: Canva (Software), Animations, Video Editing, Marketing Materials, Video Production, Storytelling, Marketing Design, Content Marketing, Timelines, Visual Storytelling, Marketing, Multimedia, Driving engagement, Graphic Design

    4.4 stars, 42 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (42) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • S

    Skillshare

    Using AI & ChatGPT for Content: Strategy & SEO

    Skills you'll gain: Content Strategy, Search Engine Optimization, Content Optimization, Content Development and Management, Content Creation, Keyword Research, Digital Content, Digital Publishing, Social Media Content, Target Audience, ChatGPT, Video Production, Prompt Engineering, Operational Efficiency

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Google Ads for Beginners

    Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Digital Advertising, Paid media, Marketing, Digital Marketing, Return On Investment

    4.4 stars, 6K reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (6K) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Track & Populate Marketing Performance Metrics

    Skills you'll gain: Marketing Analytics, Data Collection, Marketing Effectiveness, Marketing, Data-Driven Marketing, Marketing Strategies, Marketing Operations, Business Metrics, Performance Metric, Performance Measurement, Performance Analysis, Data Capture, Key Performance Indicators (KPIs), Data Entry, Performance marketing, Data Compilation, Data Quality, Data Maintenance, Document Management, Record Keeping

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular marketing strategy courses

  • Social Impact Strategy: Tools for Entrepreneurs and Innovators: University of Pennsylvania
  • Consumer Psychology for Marketing Decisions: EDUCBA
  • Content Marketing for Audience Growth: EDUCBA
  • Marketing Communications: The Customer's Journey: University of Arizona
  • Storytelling in Branding and Content Marketing: IE Business School
  • Design Strategy, Future Trends & Implementation with AI: AI CERTs
  • Practical AI Strategy and Azure Service Selection: Microsoft
  • Healthcare Business Strategy and New Venture Design: University of Illinois Urbana-Champaign
  • Create Impactful Marketing Videos using Canva: Coursera
  • Using AI & ChatGPT for Content: Strategy & SEO: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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