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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


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    J

    John Wiley & Sons

    Marketing with AI for Dummies

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Data-Driven Marketing, Marketing Automation, MarTech, Marketing Operations, Marketing, Personalized Campaigns, Marketing Strategies, Marketing Analytics, Marketing Effectiveness, Generative AI, Marketing Planning, Machine Learning, Artificial Intelligence, Performance marketing, Customer Engagement, Data Analysis, Web Analytics and SEO

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Marketing digital e e-commerce do Google

    Skills you'll gain: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Analytics, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Online Advertising, Digital Marketing Tools, Marketing, E-Commerce

    4.9
    Rating, 4.9 out of 5 stars
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    336 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
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    I

    IE Business School

    Implementación del Marketing Mix Proyecto Capstone

    Skills you'll gain: Integrated Marketing Communications, Marketing Management, Marketing Communications, Peer Review, Presentations, Product Strategy, Strategic Marketing, Marketing, Brand Management, Marketing Strategies, Marketing Planning, Product Planning, Promotional Strategies, Product Management, Marketing Channel, Brand Strategy, Go To Market Strategy, Product Marketing, Strategic Decision-Making, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
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    28 reviews

    Intermediate · Course · 1 - 3 Months

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    K

    Kennesaw State University

    AI for Marketing: SWOT Analysis

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Case Studies, Responsible AI, Analysis, Business Strategy

    Beginner · Course · 1 - 4 Weeks

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    A

    Alex Genadinik

    Business Strategy And Business Model Innovation - 2026

    Skills you'll gain: Business Modeling, Business Strategy, Business Planning, Entrepreneurship, Innovation, Strategic Thinking, E-Commerce, Business Systems, Value Propositions

    Mixed · Course · 1 - 3 Months

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    C

    Coursera

    Analyze Marketing Data, Boost Conversions

    Skills you'll gain: Conversion Funnel Analysis, Marketing Analytics, Data-Driven Marketing, Web Analytics, Digital Analysis, Customer Analysis, Marketing Automation, Customer Insights, Correlation Analysis, Statistical Methods, Statistical Analysis, Web Analytics and SEO, Decision Intelligence, System Monitoring, Model Evaluation, Continuous Monitoring, Quality Assessment, Data Validation, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Defense in Depth Cybersecurity – Layered Security Strategy

    Skills you'll gain: Risk Management Framework, Cyber Security Strategy, Cyber Threat Intelligence, Threat Modeling, Security Strategy, Security Awareness, Cybersecurity, Computer Security Awareness Training, Security Engineering, IT Security Architecture, Zero Trust Network Access, Threat Management, Security Architecture Review, Human Factors (Security), Cyber Security Policies, Security Management, Security Controls, Network Security, Information Systems Security, Enterprise Security

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    C

    Coursera

    Organize, Evaluate & Learn Marketing Campaigns

    Skills you'll gain: Sprint Retrospectives, Timelines, Project Schedules, Workflow Management, Campaign Management, Project Management, Project Management Software, Marketing Effectiveness, Organizational Skills, Digital Marketing Campaigns, Sprint Planning, Process Management, Project Planning, Agile Methodology, Process Improvement, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Michigan

    Making Successful Decisions through the Strategy, Law & Ethics Model

    Skills you'll gain: Intellectual Property, Strategic Decision-Making, Decision Making, Arbitration, Mediation, Business Ethics, Strategic Leadership, Business Leadership, Leadership, Law, Regulation, and Compliance, Ethical Standards And Conduct, Business Strategy, Talent Acquisition, Contract Management, Legal Risk, Innovation, Regulatory Compliance, Human Resources, New Product Development, Product Development

    4.7
    Rating, 4.7 out of 5 stars
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    449 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Global Strategy II: Doing Business in The Global Economy

    Skills you'll gain: Business Strategies, Business Strategy, Growth Strategies, New Business Development, Business Development, Corporate Strategy, Political Sciences, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Cost Reduction, Decision Making, Risk Management, Policy Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    159 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    SkillsBooster Academy

    ChatGPT, Midjourney, Gemini, DeepSeek: Marketing Tools

    Skills you'll gain: Prompt Engineering, Generative AI, Content Marketing, Marketing, ChatGPT, Content Creation, AI Personalization, Strategic Marketing, Persona Development, Digital Marketing, Web Analytics and SEO, Artificial Intelligence and Machine Learning (AI/ML), Social Media Campaigns, Automation, Creativity, Ethical Standards And Conduct, Graphic and Visual Design, Analytics, Natural Language Processing, Personal Development

    4.8
    Rating, 4.8 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
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    E

    EDUCBA

    Email Marketing: Campaigns, Tools & Optimization

    Skills you'll gain: Email Marketing, Email Automation, Marketing Automation, Campaign Management, Digital Marketing, Marketing Strategies, Direct Marketing, Campaign Planning, Personalized Campaigns, Marketing Analytics, Customer Engagement, Performance Analysis, Customer Relationship Building

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Marketing with AI for Dummies: John Wiley & Sons
  • Marketing digital e e-commerce do Google: Google
  • Implementación del Marketing Mix Proyecto Capstone: IE Business School
  • AI for Marketing: SWOT Analysis: Kennesaw State University
  • Business Strategy And Business Model Innovation - 2026: Alex Genadinik
  • Analyze Marketing Data, Boost Conversions: Coursera
  • Defense in Depth Cybersecurity – Layered Security Strategy: Packt
  • Organize, Evaluate & Learn Marketing Campaigns: Coursera
  • Making Successful Decisions through the Strategy, Law & Ethics Model: University of Michigan
  • Global Strategy II: Doing Business in The Global Economy: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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