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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • U

    University of Maryland, College Park

    Sports Marketing and Today's College Athlete

    Skills you'll gain: Contract Review, Intellectual Property, Marketing, Web Presence, Brand Awareness, Contract Negotiation, Marketing Effectiveness, Social Media Content, Branding, Marketing Communications, Brand Management, Brand Marketing, Commercialization, Marketing Strategies, Legal Risk, Market Opportunities, Higher Education

    Beginner · Course · 1 - 4 Weeks

  • E

    ESSEC Business School

    The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

    Skills you'll gain: Revenue Management, Hospitality Management, Forecasting, Budgeting, Hotels and Accommodations, Hospitality, Financial Forecasting, Hotel Operations, Revenue Forecasting, Target Market, Booking (Sales), Market Dynamics, Consumer Behaviour, Digital Transformation, Customer Acquisition Management, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Unsupervised Text Classification for Marketing Analytics

    Skills you'll gain: Unsupervised Learning, Unstructured Data, Marketing Analytics, Text Mining, Deep Learning, Model Evaluation, Machine Learning, JSON, Natural Language Processing, Machine Learning Algorithms, Data Preprocessing, Model Training, Python Programming

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Agentic AI Content for Practitioners: Marketing

    Skills you'll gain: Prompt Engineering, Data-Driven Marketing, Personalized Campaigns, Prompt Engineering Tools, Prompt Patterns, Marketing Automation, Marketing Operations, AI Personalization, Marketing Effectiveness, Content Marketing, Campaign Planning, Social Media Campaigns, Content Performance Analysis, Marketing Strategies, Agentic Workflows, Marketing Analytics, Customer Relationship Management (CRM) Software, Customer Relationship Management, Data-Driven Decision-Making, Driving engagement

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Supervised Text Classification for Marketing Analytics

    Skills you'll gain: Supervised Learning, Applied Machine Learning, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Model Training, Machine Learning Algorithms, Transfer Learning, Text Mining, Model Evaluation, Data Manipulation, Marketing Analytics, Python Programming, Embeddings, Classification Algorithms, Marketing, Artificial Neural Networks, Performance Metric

    Build toward a degree

    3.1
    Rating, 3.1 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Social Media Campaigns with AI: From Strategy to Design

    Skills you'll gain: Prompt Engineering, Canva (Software), Social Media Campaigns, Social Media, Instagram, AI powered creativity, Social Media Management, Social Media Marketing, Social Media Content, Social Media Strategy, Content Creation, Branding, ChatGPT, Brand Management, Digital Content, Campaign Planning, Design Elements And Principles, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    Universidad Austral

    Proyecto Final - Programa Especializado en Marketing Digital

    Skills you'll gain: Google Ads, Content Performance Analysis, Digital Marketing Campaigns, Digital Analysis, Digital Marketing, Digital Media Strategy, Marketing Strategies, Campaign Management, Media Buying, Social Media Content, Performance Analysis, Digital Brand Strategy, Paid media, Social Media Marketing, Marketing, Digital Advertising, Marketing Planning, Pay Per Click Advertising, Digital Marketing Tools, Online Advertising

    4.9
    Rating, 4.9 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Email Marketing: Automate, Convert & Scale Revenue

    Skills you'll gain: Email Marketing, Email Automation, Lead Generation, Marketing Automation, A/B Testing, Campaign Management, Content Optimization, Performance Analysis, Copywriting, Data-Driven Marketing, Conversion Funnel Analysis, Personalized Campaigns, Content Creation, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    بناء خطة التسويق |Building a Marketing Plan ‎

    Skills you'll gain: Marketing Planning, Strategic Marketing, Business Planning, Marketing Strategies, Marketing Effectiveness, Marketing, Marketing Management, Business Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to Innovate with the Strategy Canvas for Competitiveness

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Business Strategies, Go To Market Strategy, Entrepreneurship, Competitive Intelligence, Market Opportunities, Innovation, Organizational Strategy, Spreadsheet Software, Leadership

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Y

    Yonsei University

    International Marketing & Cross Industry Growth Capstone Project

    Skills you'll gain: Peer Review, Innovation, Promotional Strategies, Ideation, Global Marketing, Marketing, Product Promotion, Company, Product, and Service Knowledge, Strategic Marketing, Competitive Analysis, Promotions and Campaigns, Business Strategies, Benchmarking, Product Management, New Business Development, Brand Strategy, Growth Strategies, Corporate Strategy, Case Studies, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    78 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of North Texas

    Foundations of Marketing Practice for Non-Majors

    Skills you'll gain: Consumer Behaviour, Marketing Planning, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Marketing Strategy and Techniques, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Global Marketing, Business, Target Market, Competitive Analysis, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Sports Marketing and Today's College Athlete: University of Maryland, College Park
  • The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy: ESSEC Business School
  • Unsupervised Text Classification for Marketing Analytics: University of Colorado Boulder
  • Agentic AI Content for Practitioners: Marketing: Coursera
  • Supervised Text Classification for Marketing Analytics: University of Colorado Boulder
  • Social Media Campaigns with AI: From Strategy to Design: Coursera
  • Proyecto Final - Programa Especializado en Marketing Digital: Universidad Austral
  • Email Marketing: Automate, Convert & Scale Revenue: LearnKartS
  • بناء خطة التسويق |Building a Marketing Plan ‎: Alfaisal University | KLD
  • How to Innovate with the Strategy Canvas for Competitiveness: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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