Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Arizona State University
Skills you'll gain: Marketing Materials, Verbal Communication Skills, Presentations, Marketing, Persuasive Communication, Advertising, Marketing Communications, Business Writing, Influencing, Business Marketing, Graphic Design, Sales, Business Communication, Data Visualization, Market Research, Brainstorming
Intermediate · Course · 1 - 3 Months

Università Bocconi
Skills you'll gain: Retail Store Operations, Brand Management, Case Studies, Global Marketing, Brand Marketing, Communication Strategies, Business Management, Business Modeling, Business Strategy, New Business Development, E-Commerce, Consumer Behaviour, Market Trend, Product Development
Mixed · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Triage, Crisis Intervention, Active Listening, Emergency Response, Trauma Care, Psychological Evaluations, Interpersonal Communications, Personal Care, Mental Health, Stress Management, Patient Referral
Mixed · Course · 1 - 3 Months

National Taiwan University
Skills you'll gain: Brand Management, Marketing, Customer Relationship Management, Marketing Strategy and Techniques, Target Market, Brand Awareness, Customer Data Management, Consumer Behaviour, Customer Engagement, Market Dynamics, Marketing Analytics, Customer Insights, Market Analysis, Digital Media Strategy
Beginner · Course · 1 - 3 Months

Yale University
Skills you'll gain: Psychology, Human Development, Clinical Psychology, Mental Health, Psychiatry, Human Learning, Child Development, Neurology, Culture, Social Sciences, Critical Thinking, Scientific Methods, Problem Solving
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Google Analytics, Web Analytics, Content Performance Analysis, Marketing Analytics, Dashboard, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: WordPress, Content Management, Web Design, Logo Design, Web Design and Development, Content Creation, Creativity
Intermediate · Guided Project · Less Than 2 Hours

Yale University
Skills you'll gain: Political Sciences, Policy Analysis, Social Justice, Economics, Policy, and Social Studies, Social Sciences, European History, Law, Regulation, and Compliance, Governance, Ethical Standards And Conduct, Socioeconomics, Economics
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Grammar, Peer Review, Editing, Writing, Proofreading, Organizational Skills, Research, Report Writing, Research Methodologies, Critical Thinking, English Language, Writing and Editing, Style Guides
Beginner · Specialization · 3 - 6 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, Legal Technology, LLM Application, Productivity, OpenAI, AI Personalization, AI Enablement, Legal Strategy, Large Language Modeling, Artificial Intelligence, Legal Research, Data Ethics, Expense Management, Productivity Software, Creativity, Responsible AI, Verification And Validation
Beginner · Specialization · 1 - 3 Months

University of Michigan
Skills you'll gain: Marketing, Public Health, Substance Abuse, Business Ethics, Social Impact, Higher Education, Regulatory Compliance, FinTech, Mental and Behavioral Health, Behavioral Economics, Advertising, Analytics
Beginner · Course · 1 - 4 Weeks

Stanford University
Skills you'll gain: Game Theory, Mathematical Modeling, Graph Theory, Bayesian Statistics, Behavioral Economics, Probability, Economics, Problem Solving, Algorithms, Probability Distribution
Beginner · Course · 1 - 3 Months