Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, AI Personalization, Content Creation, Campaign Management, Keyword Research, Marketing, Generative AI Agents, Email Marketing, Digital Marketing, Search Engine Optimization, Artificial Intelligence and Machine Learning (AI/ML), Business Marketing, Content Marketing, ChatGPT, Social Media Marketing, Business Process Automation, Automation, Market Trend, Business, Business Management
Beginner · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Business Marketing, B2B Sales, Lead Generation, Marketing Strategies, Marketing Effectiveness, Target Market, Account Management, Email Marketing, Strategic Marketing, Content Marketing, Marketing Channel, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics, Content Creation, Advertising
Beginner · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Customer Acquisition Management, Data-Driven Decision-Making, Customer Analysis, Customer Insights, Marketing Strategies, Customer Engagement, Marketing, Marketing Effectiveness, Responsible AI, Customer experience improvement, Self Service Technologies, Business Marketing, Artificial Intelligence
Beginner · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Online Advertising, Data Presentation, Data Visualization, Digital Advertising, Advertising, Analytics, Big Data, Social Media Strategy, Social Media, Data Ethics, Marketing, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Advertising Campaigns, Return On Investment, Descriptive Analytics, Law, Regulation, and Compliance, Trend Analysis, Customer Engagement
Beginner · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, LinkedIn, Facebook, Content Strategy, Professional Networking, Instagram, Content Creation, Key Performance Indicators (KPIs), Marketing Strategy and Techniques, Digital Advertising, Marketing, Digital Marketing, Budget Management, Lead Generation, Photography, Target Audience
Beginner · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Google Ads, Digital Marketing, Customer Relationship Management, Media Buying, Social Media Campaigns, Marketing Analytics, Campaign Management, LinkedIn, Facebook, Web Analytics, Digital Media Strategy, Pay Per Click Advertising, Marketing Strategies, Marketing, Keyword Research, Paid media, Analytics
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Social Work, Community and Social Work, Social Justice, Social Sciences, Human Services, Advocacy, Cultural Sensitivity, Diversity Awareness, Research, Policty Analysis, Research, and Development, Systems Thinking, Ethical Standards And Conduct
Build toward a degree
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, MarTech, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Network Model, Business Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Advertising, Social Media Marketing, Social Media Content, Social Media Strategy, Social Media, Instagram, Marketing, Content Creation, Graphic Design, Marketing Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Video Editing, Storyboarding, Storytelling, Photo/Video Production and Technology, Video Production, Instagram, Content Creation, Media Production, TikTok, Driving engagement, Writing, Planning, Creativity, Adaptability
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Survey Creation, Product Strategy, Marketing Planning, Product Lining, Marketing, Market Research, Brand Management, Consumer Behaviour, Product Marketing, Marketing Communications, Product Lifecycle Management, Value Propositions, Market Analysis, Business Planning, Research Design, Advertising, Peer Review, Case Studies, Target Market, Marketing Strategies
Beginner · Specialization · 3 - 6 Months

University of California, Davis
Skills you'll gain: Social Network Analysis, Network Analysis, Data Wrangling, Social Sciences, Graph Theory, Statistical Visualization, Data Manipulation, Data Visualization, Data Analysis, Predictive Analytics, Simulations
Beginner · Course · 1 - 3 Months