• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Segmentation

Customer Segmentation Courses

Customer segmentation courses can help you learn demographic analysis, psychographic profiling, and behavioral segmentation strategies. You can build skills in data interpretation, targeted marketing, and customer journey mapping. Many courses introduce tools like Google Analytics and customer relationship management (CRM) software, that support analyzing customer data and implementing effective segmentation strategies.

Popular Customer Segmentation Courses and Certifications


  • C

    Coursera

    Building a Business Presence With Facebook Marketing

    Skills you'll gain: Facebook, Meta Ads Manager, Driving engagement, Social Media Content, Online Advertising, Advertising, Social Media Marketing, Advertising Campaigns, Social Media Campaigns, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience, Web Presence

    ★ 4.6 (1.3K) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • P

    Pearson

    Product Development and Services Marketing

    Skills you'll gain: New Product Development, Product Lifecycle Management, Product Development, Product Planning, Product Management, Product Marketing, Packaging and Labeling, Product Strategy, Product Lining, Branding, Brand Management, Marketing, Brand Strategy, Product Quality (QA/QC), Marketing Strategies, Consumer Behaviour, Value Propositions, Quality Management, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • U

    University of Michigan

    Extended Reality for Everybody

    Skills you'll gain: Augmented and Virtual Reality (AR/VR), Augmented Reality, Storyboarding, Virtual Reality, Unreal Engine, Interactive Design, Usability Testing, Design Thinking, 3D Assets, Virtual Environment, User Experience, Experience Design, Prototyping, Unity Engine, User Experience Design, Interaction Design, Visual Storytelling, Design, Disabilities, Emerging Technologies

    ★ 4.7 (602) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • Y

    Yale University

    Narrative Economics

    Skills you'll gain: Behavioral Economics, Storytelling, Economics, Economics, Policy, and Social Studies, Financial Forecasting, Forecasting, Socioeconomics, Social Studies, Market Dynamics, Consumer Behaviour, Automation

    ★ 4.8 (912) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • S

    SkillUp

    Scrum Master (PSM I) Certification Preparation

    Skills you'll gain: Risk Analysis, Risk Management, Project Management Institute (PMI) Methodology, Risk Mitigation, Project Management, Employee Coaching, Discussion Facilitation, Kanban Principles, Change Management, Project Documentation, Portfolio Management, Project Planning, Conflict Management, Performance Analysis, Leadership, Analysis, Registration, Market Opportunities

    ★ 4.6 (550) · Advanced · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • L

    LearnKartS

    AI Automation Engineer with n8n

    Skills you'll gain: Prompt Engineering, Email Automation, Model Context Protocol, Webhook Security, Retrieval-Augmented Generation, AI Integrations, Make.com, AI Workflows, Google Gemini, Automation, Anthropic Claude, OpenAI, Generative AI Agents, No-Code Development, Generative AI, Artificial Intelligence, Vector Databases, Large Language Modeling, Docker (Software), Data Transformation

    ★ 4.7 (6) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of London

    Business and Marketing Strategies

    Skills you'll gain: Operations Management, Operations, Process Design, Operational Excellence, Business Operations, Consumer Behaviour, Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Competitive Analysis, Business Ethics, Marketing, Social Sciences, International Relations, Culture, Data-Driven Marketing, Business Management, Business, Sustainable Business

    ★ 4.6 (568) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Rural Marketing: Research, Strategy and Product Launch

    Skills you'll gain: Product Development, New Product Development, Strategic Marketing, Marketing, Promotional Strategies, Consumer Behaviour, Marketing Strategies, Field Marketing, Research, Marketing Planning, Product Design, Product Marketing, Go To Market Strategy, Commercialization, Research Methodologies, Product Strategy, Market Dynamics, Business, Environment, Communication

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • I

    Illinois Tech

    Marketing Strategy

    Skills you'll gain: Global Marketing, Brand Management, Marketing, Brand Strategy, Strategic Marketing, Marketing Management, Brand Marketing, Branding, Customer Relationship Management, Marketing Planning, Marketing Strategy and Techniques, Marketing Strategies, Digital Media Strategy, Customer Relationship Building, Customer Retention, Online Advertising, Digital Advertising, Digital Marketing, Marketing Communications, Marketing Channel

    ★ 4.7 (146) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • T

    The University of Sydney

    Design-Led Strategy: Design thinking for business strategy and entrepreneurship

    Skills you'll gain: Design Thinking, Design Strategies, Strategic Thinking, Innovation, New Product Development, Business Modeling, Product Design, Service Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Research, User Feedback, Product Testing, Customer Insights

    ★ 4.6 (1.3K) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    SAP

    Designing an SAP Solution

    Skills you'll gain: Technical Design, User Feedback, Technology Solutions, Technical Consulting, Solution Design, Solution Architecture, Solution Delivery, SAP Applications, Technical Communication, Requirements Analysis, Business Analysis, Agile Methodology, Business Requirements, Requirements Elicitation, Gap Analysis, Customer Engagement, Presentations, Prioritization, Communication

    ★ 4.7 (116) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Exploring Data Transformation with Google Cloud

    Skills you'll gain: Data Architecture, Data Governance, Cloud Storage, Data Strategy, Data Storage, Data Warehousing, Data Lakes, Data Management, Looker (Software), Google Cloud Platform, Data Infrastructure, Business Intelligence, Digital Transformation, Real Time Data, Business Transformation, Data-Driven Decision-Making, Data Transformation, Analytics, Cloud Solutions, Data Capture

    ★ 4.8 (929) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…606162…266

In summary, here are 10 of our most popular customer segmentation courses

  • Building a Business Presence With Facebook Marketing: Coursera
  • Product Development and Services Marketing: Pearson
  • Extended Reality for Everybody: University of Michigan
  • Narrative Economics: Yale University
  • Scrum Master (PSM I) Certification Preparation: SkillUp
  • AI Automation Engineer with n8n: LearnKartS
  • Business and Marketing Strategies: University of London
  • Rural Marketing: Research, Strategy and Product Launch: EDUCBA
  • Marketing Strategy: Illinois Tech
  • Design-Led Strategy: Design thinking for business strategy and entrepreneurship: The University of Sydney

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok