Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Literacy, Technical Communication, Probability & Statistics, Web Scraping, Data Import/Export, JSON, Data Integration, Statistical Analysis, Pandas (Python Package), Image Analysis, Advanced Analytics, Analytical Skills, Analysis, Data-Driven Decision-Making, Case Studies, Data Manipulation, AI Enablement, Descriptive Statistics, Statistical Inference, Unsupervised Learning
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Warehousing, Database Administration, SQL, Extract, Transform, Load, Apache Airflow, Relational Databases, Linux Commands, Database Design, IBM Cognos Analytics, Database Management, MySQL, Data Pipelines, Apache Kafka, Bash (Scripting Language), Database Architecture and Administration, Shell Script, Data Store, IBM DB2, Data Visualization, Dashboard
Beginner · Professional Certificate · 3 - 6 Months

University of Michigan
Skills you'll gain: Data Processing, Data Visualization, Interactive Data Visualization, Data Cleansing, Data Collection, Data Visualization Software, Python Programming, Exploratory Data Analysis, Algorithms, Data Analysis, Web Scraping, Email Automation
Beginner · Course · 1 - 3 Months

Skills you'll gain: HTML and CSS, Bootstrap (Front-End Framework), Cascading Style Sheets (CSS), Responsive Web Design, Web Design and Development, Web Applications, Animations, UI Components, Typography, Maintainability, Javascript
Advanced · Course · 3 - 6 Months

Amazon Web Services
Skills you'll gain: Amazon Web Services, Cloud Computing, Public Cloud, Cloud Infrastructure, Amazon Elastic Compute Cloud, Cloud Computing Architecture, Serverless Computing, Cloud Security, Amazon DynamoDB, Amazon S3, Databases, Data Storage, Network Architecture, Data Migration, Scalability
Beginner · Course · 3 - 6 Months
University of Michigan
Skills you'll gain: Pandas (Python Package), Data Manipulation, NumPy, Data Cleansing, Data Science, Statistical Analysis, Pivot Tables And Charts, Data Analysis, Python Programming, Data Import/Export, Programming Principles
Intermediate · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Model Evaluation, Classification Algorithms, Regression Analysis, Applied Machine Learning, Feature Engineering, Machine Learning, Image Analysis, Unsupervised Learning, Predictive Modeling, Supervised Learning, Bayesian Statistics, Logistic Regression, Statistical Modeling, Artificial Intelligence, Data Preprocessing, Deep Learning, Data Mining, Decision Tree Learning, Computer Vision, Statistical Machine Learning
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, OpenAI API, Application Deployment, ChatGPT, AI Security, Serverless Computing, Cloud Applications, Model Deployment, LLM Application, Generative AI, Web Applications, Artificial Intelligence, Web Development Tools, Real Time Data
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Adobe Illustrator, Adobe Express, Adobe Photoshop, Responsible AI, Logo Design, Digital Design, Layout Design, Generative AI, Graphic Design, Graphics Software, Adobe Firefly, User Interface and User Experience (UI/UX) Design, Productivity Software, Visual Design, File Management, Process Design, Design Reviews, Prompt Engineering, Branding, Storytelling
Beginner · Professional Certificate · 3 - 6 Months

University of California San Diego
Skills you'll gain: Big Data, Apache Hadoop, Scalability, Data Processing, Data Science, Distributed Computing, Unstructured Data, Data Analysis
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Marketing Analytics, Business Intelligence, Predictive Modeling, Business Analytics, Google Analytics, Customer Analysis, Analytics, Model Evaluation, Predictive Analytics, Advanced Analytics, Customer Insights, Trend Analysis, Artificial Intelligence, Performance Metric, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

CertNexus
Skills you'll gain: Customer experience improvement, Data Strategy, Data Modeling, Marketing Analytics, Customer Insights, Business Analytics, Business Intelligence, Marketing Strategies, Data Science, Operational Efficiency, Marketing, Data Ethics, Analytics, Customer Service, Big Data, Descriptive Analytics, Business Strategy, Data Collection, Predictive Analytics, Governance
Mixed · Course · 1 - 4 Weeks