• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Sports Marketing

Sports Marketing Courses

Sports marketing courses can help you learn audience engagement strategies, brand management, sponsorship activation, and digital marketing techniques. You can build skills in market analysis, campaign development, and social media outreach tailored to sports audiences. Many courses introduce tools like CRM software, analytics platforms, and content management systems, showcasing how these skills are applied to enhance fan experiences and drive revenue for sports organizations.

Popular Sports Marketing Courses and Certifications


  • M

    Meta

    Meta React Native

    Skills you'll gain: React Native, Jest (JavaScript Testing Framework), User Research, Version Control, GitHub, UI/UX Research, Usability Testing, Git (Version Control System), Restful API, Unix Commands, Persona (User Experience), Interaction Design, User Experience Design, SQL, User Interface and User Experience (UI/UX) Design, Command-Line Interface, Mobile Development, React.js, Web Development Tools, Javascript

    4.6 stars, 11K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (11K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Ultimate SEO Course

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Search Engine Marketing, Google Analytics, Digital Marketing, Web Analytics, Competitive Analysis, Content Strategy, WordPress, Web Content, Marketing, Content Creation, ChatGPT, Earned Media, Auditing, Technical Communication, Core Data (Software)

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Getting Started with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Microsoft 365

    4.6 stars, 14K reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.6 (14K) · Intermediate · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • U

    University of Illinois Urbana-Champaign

    Business Analytics

    Skills you'll gain: Data Governance, Data Storytelling, Marketing Analytics, Business Analytics, Data-Driven Marketing, Accounting, Responsible AI, Data Management, Data Visualization Software, Internal Controls, Classification Algorithms, Internal Auditing, Data-Driven Decision-Making, Analytical Skills, Data Preprocessing, Business Analysis, Analytics, Data Analysis, Power BI, Machine Learning

    4.6 stars, 1.2K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (1.2K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Pennsylvania

    市场营销概论 (中文版)

    Skills you'll gain: Marketing, Strategic Marketing, Brand Marketing, Branding, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Marketing Strategy and Techniques, Marketing Management, Marketing Planning, Go To Market Strategy, Marketing Psychology, Marketing Communications, Strategic Communication, Customer Insights, Market Opportunities, Customer Analysis, E-Commerce

    4.8 stars, 239 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (239) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • O

    Olay

    AI Beauty: Transforming Cosmetics via Prompt Engineering

    Skills you'll gain: Prompt Engineering, AI Personalization, AI literacy, Responsible AI, Personalized Campaigns, Prompt Patterns, AI Product Strategy, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Artificial Intelligence, Case Studies, Data-Driven Marketing, Computer Vision, Customer Insights, Information Privacy, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Intercultural Competence, Sustainable Development, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Consumer Behaviour, Ethical Standards And Conduct, Environmental Issue, Market Analysis, Branding, Solution Design, Culture, Business Strategy

    4.8 stars, 571 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (571) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • A

    Alex Genadinik

    Vibe Coding To Create An SEO-Optimized Website

    Skills you'll gain: Prompt Engineering, Search Engine Optimization, Web Analytics and SEO, Frontend Performance, AI Workflows, Content Optimization, Information Architecture, Vibe coding, Semantic Web, No-Code Development

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    On Page SEO & Keyword Research With Artificial Intelligence

    Skills you'll gain: Keyword Research, Search Engine Optimization, Content Optimization, Competitive Analysis, Web Analytics and SEO, AI Enablement, Content Development and Management, Competitive Intelligence, Content Strategy, Content Performance Analysis, Benchmarking, AI Workflows, Gap Analysis, Content Creation, LLM Application, Generative AI, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Crafting User-First Product Experiences in the AI Era

    Skills you'll gain: Competitive Analysis, Market Research, User Story, Competitive Intelligence, User Interface and User Experience (UI/UX) Design, Usability, Persona Development, Microsoft Copilot, Product Development, Market Analysis, UI/UX Strategy, New Product Development, Product Management, Product Lifecycle Management, Design Thinking, Product Roadmaps, Data Ethics, Law, Regulation, and Compliance, Responsible AI, Data Governance

    4.5 stars, 408 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (408) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft Public Relations and Communications Associate

    Skills you'll gain: Media Relations, Public Relations, Proofreading, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Public Affairs, Content Management, Performance Reporting, Storytelling, Content Management Systems, Content Performance Analysis, Content Strategy, Report Writing, Business Reporting, Content Scheduling, Marketing Effectiveness, Media Strategy, Generative AI

    4.7 stars, 249 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (249) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    AI MBA With 17 Projects: Images, Video, Vibe Coding, Agents

    Skills you'll gain: Vibe coding, AI powered creativity, AI Workflows, Prompt Engineering, AI Product Strategy, AI literacy, Agentic Workflows, Marketing Planning, Media Production, Campaign Planning, AI Orchestration, Artificial Intelligence, Multimodal Prompts, Prompt Patterns, Generative AI, Marketing Strategies, Generative AI Agents, Marketing, Photo/Video Production and Technology, AI Integrations

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
1…676869…305

In summary, here are 10 of our most popular sports marketing courses

  • Meta React Native: Meta
  • Ultimate SEO Course: STARWEAVER
  • Getting Started with Microsoft Excel: Coursera
  • Business Analytics: University of Illinois Urbana-Champaign
  • 市场营销概论 (中文版): University of Pennsylvania
  • AI Beauty: Transforming Cosmetics via Prompt Engineering: Olay
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Vibe Coding To Create An SEO-Optimized Website: Alex Genadinik
  • On Page SEO & Keyword Research With Artificial Intelligence: Alex Genadinik
  • Crafting User-First Product Experiences in the AI Era: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok