• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Sports Marketing

Sports Marketing Courses

Sports marketing courses can help you learn audience engagement strategies, brand management, sponsorship activation, and digital marketing techniques. You can build skills in market analysis, campaign development, and social media outreach tailored to sports audiences. Many courses introduce tools like CRM software, analytics platforms, and content management systems, showcasing how these skills are applied to enhance fan experiences and drive revenue for sports organizations.

Popular Sports Marketing Courses and Certifications


  • E

    Erasmus University Rotterdam

    Econometrics: Methods and Applications

    Skills you'll gain: Econometrics, Time Series Analysis and Forecasting, Regression Analysis, Logistic Regression, Statistical Methods, Data Analysis, Economics, Trend Analysis, Analytics, Statistical Analysis, Statistical Modeling, Statistics, Case Studies, Forecasting, Probability & Statistics, Estimation, Model Evaluation, Statistical Hypothesis Testing, Probability, Linear Algebra

    4.6 stars, 1.2K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (1.2K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Use Canva to Design Digital Course Collateral

    Skills you'll gain: Canva (Software), Color Theory, Color Matching, Developing Training Materials, Course Development, Design, Digital Design, Design Elements And Principles, Graphic Design, Creative Design, Graphic and Visual Design Software, Marketing, Social Media

    4.6 stars, 1.7K reviews, Advanced, Guided Project, Less Than 2 Hours

    ★ 4.6 (1.7K) · Advanced · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • O

    Olay

    AI Beauty: Transforming Cosmetics via Prompt Engineering

    Skills you'll gain: Prompt Engineering, AI Personalization, AI literacy, Responsible AI, Personalized Campaigns, Prompt Patterns, AI Product Strategy, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Artificial Intelligence, Case Studies, Data-Driven Marketing, Computer Vision, Customer Insights, Information Privacy, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of California, Irvine

    Essentials of Entrepreneurship: Thinking & Action

    Skills you'll gain: Business Planning, Feasibility Studies, Entrepreneurship, Market Opportunities, Process Management, Business Management, Innovation, New Business Development, Business Strategies, Ideation, Business Strategy, Business Operations, Marketing, Operations

    4.6 stars, 3.1K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (3.1K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Università Bocconi

    Gestión de las empresas de alimentación y bebidas

    Skills you'll gain: Food and Beverage, Hospitality and Food Services, Customer experience strategy (CX), Operational Excellence, Business Management, Global Marketing, Product Marketing, Professional Networking, Consumer Behaviour, Value Propositions, Market Share, Product Management, Business Strategy, Growth Strategies, Brand Management, Innovation, New Business Development, Market Opportunities, Marketing

    4.8 stars, 867 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (867) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    No-Code Websites: Learn with Projects

    Skills you'll gain: Email Automation, Content Management Systems, WordPress, Web Presence, AI Personalization, Event Management, Search Engine Optimization, Web Analytics and SEO, AI powered creativity, Content Optimization, Web Content, Blogs, Web Design, Digital Publishing, Web Development, Web Analytics, No-Code Development, Content Creation, Content Management, Brand Management

    4.4 stars, 7.6K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (7.6K) · Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Facebook For Dummies

    Skills you'll gain: Facebook, digital literacy, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Social Media Strategy, Shared Media, Safety and Security, Communication, Security Awareness, Personally Identifiable Information, Event Management, Group Policy, Relationship Building, Content Scheduling, Web Presence, Information Privacy

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Behavioral Economics, Economics, Policy, and Social Studies, Social Sciences, Resource Allocation, Market Analysis, Socioeconomics, Consumer Behaviour, Decision Making, Critical Thinking

    4.8 stars, 3.3K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (3.3K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Virginia

    Foundations of Business Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Business Analysis Tools, Business Economics, Value Propositions, Market Dynamics

    4.8 stars, 3.4K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (3.4K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Press Release Writing & Press Release Promotion For Traffic

    Skills you'll gain: Press Releases, Earned Media, Writing, Media Relations, Content Creation, Search Engine Optimization, Public Relations, Promotional Strategies, Brand Awareness, Marketing Strategies

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Shopify For Dummies

    Skills you'll gain: Digital Advertising, Online Advertising, Retail Store Operations, Customer Analysis, Inventory and Warehousing, Customer Retention, Inventory Control, Order Management, Google Ads, Pay Per Click Advertising, Customer experience improvement, Customer Insights, Order Fulfillment, Inventory Management, Social Media Marketing, Market Opportunities, Marketing Strategies, E-Commerce, Digital Marketing, Web Design

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Complete GenAI Toolkit: ChatGPT, Gemini, and Midjourney

    Skills you'll gain: Prompt Engineering, Adobe Firefly, Prompt Engineering Tools, Multimedia, Gemini, ChatGPT, Photo/Video Production and Technology, Generative AI, Digital Marketing Tools, Media Production, AI Workflows, AI literacy, Digital Marketing, Online Advertising, Email Marketing, Google Analytics, Content Creation, Email Automation, OpenAI, Automation

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
1…686970…306

In summary, here are 10 of our most popular sports marketing courses

  • Econometrics: Methods and Applications: Erasmus University Rotterdam
  • Use Canva to Design Digital Course Collateral: Coursera
  • AI Beauty: Transforming Cosmetics via Prompt Engineering: Olay
  • Essentials of Entrepreneurship: Thinking & Action: University of California, Irvine
  • Gestión de las empresas de alimentación y bebidas: Università Bocconi
  • No-Code Websites: Learn with Projects: Coursera
  • Facebook For Dummies: John Wiley & Sons
  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Foundations of Business Strategy: University of Virginia
  • Press Release Writing & Press Release Promotion For Traffic: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok