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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    Google Analytics: Reports & Traffic Analysis

    Skills you'll gain: Google Analytics, Data-Driven Marketing, Conversion Funnel Analysis, Marketing Effectiveness, Smart Goals, Web Analytics and SEO, Google Ads, Web Analytics, Digital Analysis, Marketing Analytics, Search Engine Optimization, Marketing Strategies, Customer Insights, Campaign Management, Performance Reporting, Target Audience, Business Reporting, Key Performance Indicators (KPIs), Performance Analysis, Data-Driven Decision-Making

    Beginner · Specialization · 3 - 6 Months

  • P
    U

    Multiple educators

    Innovación en los Negocios y Disrupción Digital

    Skills you'll gain: Data Storytelling, Storytelling, Conversion Funnel Analysis, Design Thinking, Solution Design, Business Strategies, Business Strategy, Business Modeling, Visual Storytelling, Marketing Communications, Data Visualization, Brand Strategy, Digital Analysis, Advertising, Business Planning, Growth Strategies, Technology Strategies, Risk Management, Portfolio Risk, Process Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    89 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Getting Started with Facebook Pixel

    Skills you'll gain: Meta Ads Manager, Facebook, Target Audience, Social Media Marketing, Social Media Campaigns, Personalized Campaigns, Online Advertising, Digital Marketing Tools, Digital Marketing Campaigns, Web Analytics, Systems Integration

    4.1
    Rating, 4.1 out of 5 stars
    ·
    24 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer du contenu pour Youtube avec Canva

    Skills you'll gain: Canva (Software), Logo Design, Video Production, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Graphic Design, Creative Design, Content Marketing, Social Media Marketing, Social Media, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • T

    Tecnológico de Monterrey

    Analíticas en Redes Sociales

    Skills you'll gain: Social Media Analytics, Social Media, Social Media Management, Social Media Marketing, Social Media Strategy, Key Performance Indicators (KPIs), Performance Analysis, Facebook, Professional Networking, Pinterest, Instagram, Target Audience, Live Streaming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Bing Copilot for Beginners: Enhancing Productivity with AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Prompt Engineering Tools, AI powered creativity, Business Research, Copywriting, AI Product Strategy, Ideation, Marketing Materials, Writing and Editing, Generative AI, Market Research, Marketing, Product Marketing, Predictive Modeling, Financial Data, Packaging and Labeling, Financial Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    2026 Market Research: Consumer Behavior & Psychology

    Skills you'll gain: Market Research, Marketing Psychology, Consumer Behaviour, Target Audience, Surveys, Marketing, Target Market, User Research, Data-Driven Decision-Making, Key Performance Indicators (KPIs), Customer Analysis, Qualitative Research, Market Analysis, Marketing Strategies, Focus Group, Survey Creation, Google Analytics

    Mixed · Course · 1 - 3 Months

  • K

    Knowledge Accelerators

    The ABC's of GDPR: Protecting Privacy in an Online World

    Skills you'll gain: General Data Protection Regulation (GDPR), Information Privacy, Personally Identifiable Information, Regulatory Compliance, Law, Regulation, and Compliance, Compliance Training, Compliance Management, Legal Risk, Regulation and Legal Compliance, Data Ethics, Data Governance, Data Security, Data Management, Data Integrity, Data Processing, Accountability

    4.9
    Rating, 4.9 out of 5 stars
    ·
    75 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Multiculturalism

    Skills you'll gain: Diversity Marketing, Intercultural Competence, Cultural Diversity, Workplace inclusivity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Cultural Responsiveness, Diversity and Inclusion, Marketing, Marketing Channel, Advertising, Culture, Advertising Campaigns, Team Leadership, Target Market, Marketing Communications, Customer Analysis, Marketing Strategies, Communication Strategies

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Google Tag Manager : Advanced Tracking & Analytics

    Skills you'll gain: Conversion Funnel Analysis, Google Analytics, Marketing Automation, Digital Marketing Tools, Marketing Analytics, Return On Investment, Google Ads, Data-Driven Marketing, Marketing Strategies, Content Management Systems, Digital Advertising, Marketing, Analytics, WordPress, Data Integration, Facebook, Data Collection, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    How to edit and improve a Facebook Ad

    Skills you'll gain: Facebook, Meta Ads Manager, Social Media Campaigns, Social Media Content, Social Media Marketing, Online Advertising, Target Audience, Advertising Campaigns, Advertising, Social Media Strategy, Digital Advertising, Customer Insights, Social Media Analytics, Editing

    4
    Rating, 4 out of 5 stars
    ·
    21 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    Roadmap para a Estratégia

    Skills you'll gain: Strategic Leadership, Strategic Marketing, Business Strategy, Stakeholder Analysis, Leadership Studies, Marketing Strategies, Marketing, Leadership, Leadership Development, Organizational Leadership, Business Leadership, Business Modeling, Marketing Strategy and Techniques, Brand Marketing, Strategic Planning, Strategic Thinking, Business Planning, Corporate Strategy, Business Strategies, Organizational Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    74 reviews

    Beginner · Specialization · 3 - 6 Months

1…757677…254

In summary, here are 10 of our most popular marketing courses

  • Google Analytics: Reports & Traffic Analysis: Coursera
  • Innovación en los Negocios y Disrupción Digital: Parsons School of Design, The New School
  • Getting Started with Facebook Pixel: Coursera
  • Créer du contenu pour Youtube avec Canva: Coursera
  • Analíticas en Redes Sociales: Tecnológico de Monterrey
  • Bing Copilot for Beginners: Enhancing Productivity with AI: Coursera
  • 2026 Market Research: Consumer Behavior & Psychology: Alex Genadinik
  • The ABC's of GDPR: Protecting Privacy in an Online World : Knowledge Accelerators
  • Global Impact: Multiculturalism: University of Illinois Urbana-Champaign
  • Google Tag Manager : Advanced Tracking & Analytics: LearnKartS

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