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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • G

    Google Cloud

    Configure Managed Guest Sessions and Deploy Digital Signage App on ChromeOS

    Skills you'll gain: Google Workspace, Virtual Machines, Computing Platforms, Self Service Technologies, Cloud Computing, Application Deployment, System Configuration, Display Devices

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Smart Analytics, Machine Learning, and AI on GCP 日本語版

    Skills you'll gain: Google Cloud Platform, Model Deployment, Unstructured Data, MLOps (Machine Learning Operations), Tensorflow, Applied Machine Learning, Data Pipelines, Cloud API, Model Training, Machine Learning, Jupyter, Artificial Intelligence and Machine Learning (AI/ML)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Job Skills
    Job Skills
    M

    Meta

    Meta Social Media Marketing

    Skills you'll gain: Meta Ads Manager, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Target Audience, Social Media Campaigns, Paid media, Social Media Strategy, Customer Analysis, Content Creation, Marketing Effectiveness, Persona Development, Marketing Analytics, Advertising Campaigns, Social Media Analytics, Instagram, Presentations, Digital Marketing, Brand Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Human Resources (HR) Professionals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Responsible AI, HR Tech, Human Resources Software, Human Resources Management and Planning, Human Resources, Workforce Planning, Human Resource Strategy, LLM Application, AI Enablement, AI literacy, Human Resource Management, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Augmented and Virtual Reality (AR/VR), Employee Engagement, Model Evaluation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Job Skills
    Job Skills
    M

    Microsoft

    Microsoft Business Analyst

    Skills you'll gain: Excel Formulas, Process Flow Diagrams, Microsoft Power Platform, Business Process Modeling, User Story, Business Requirements, Stakeholder Management, Data Modeling, Process Modeling, Microsoft Excel, Software Development Life Cycle, Requirements Analysis, Requirements Elicitation, Quality Management, Diagram Design, Power BI, Microsoft Visio, Stakeholder Engagement, Business Analysis, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.6K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    商管統計資料分析一 (Analytics for Business and Management (I))

    Skills you'll gain: Exploratory Data Analysis, Regression Analysis, R Programming, Statistical Analysis, Statistical Programming, R (Software), Statistical Modeling, Business Analytics, Analytics, Data Analysis, Statistics, Statistical Methods, Predictive Modeling, Statistical Inference, Data Transformation, Estimation, Statistical Hypothesis Testing, Model Evaluation

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    商管統計資料分析二 (Analytics for Business and Management (II))

    Skills you'll gain: Regression Analysis, Statistical Modeling, Statistical Methods, Plot (Graphics), Statistical Programming, Data Visualization, R Programming, Box Plots, Statistical Visualization, R (Software), Histogram, Statistical Analysis, Case Studies, Business Analytics, Statistical Software, Predictive Modeling, Analytics, Data Analysis, Variance Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    商管統計資料分析三 (Analytics for Business and Management (III))

    Skills you'll gain: Logistic Regression, Sampling (Statistics), Model Evaluation, Statistical Methods, Regression Analysis, Statistical Hypothesis Testing, Statistical Modeling, Statistical Programming, Statistical Analysis, R Programming, Business Analytics, Predictive Modeling, Advanced Analytics, Estimation, Probability & Statistics, Statistical Inference

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Unilever Supply Chain Data Analyst

    Skills you'll gain: Data Governance, Descriptive Analytics, Data Storytelling, Supply Chain, Data Presentation, Supply Chain Management, Demand Planning, Data Literacy, Presentations, Supply Chain Systems, Supply Chain Planning, Process Improvement, Data Management, Process Improvement and Optimization, Data Lakes, Supply Management, Predictive Analytics, Data Analysis, Data Visualization, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    685 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    大數據分析:商業應用與策略管理 (Big Data Analytics: Business Applications and Strategic Decisions)

    Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Strategic Decision-Making, Data-Driven Marketing, Data Strategy, Analytics, Financial Data, Social Media Analytics, Marketing Analytics, Market Analysis, Customer Insights, Big Data, Analysis, Social Media, Competitive Analysis, Retail Store Operations, Brand Management, Banking, FinTech

    4.8
    Rating, 4.8 out of 5 stars
    ·
    414 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Introduction to Data Analysis using Microsoft Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Data Analysis, Data Manipulation, Microsoft Office, Data Mining

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.8K reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Business Intelligence

    Skills you'll gain: Data Modeling, Stakeholder Engagement, Dashboard, Business Intelligence, Tableau Software, Extract, Transform, Load, Data Warehousing, Database Systems, Interactive Data Visualization, Data Visualization, Data Pipelines, Interviewing Skills, Business Process, Business Analysis, Database Design, Data Mart, Applicant Tracking Systems, Data Analysis, SQL, Stakeholder Communications

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.3K reviews

    Advanced · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular digital analytics courses

  • Configure Managed Guest Sessions and Deploy Digital Signage App on ChromeOS: Google Cloud
  • Smart Analytics, Machine Learning, and AI on GCP 日本語版: Google Cloud
  • Meta Social Media Marketing: Meta
  • Generative AI for Human Resources (HR) Professionals: IBM
  • Microsoft Business Analyst: Microsoft
  • 商管統計資料分析一 (Analytics for Business and Management (I)): National Taiwan University
  • 商管統計資料分析二 (Analytics for Business and Management (II)): National Taiwan University
  • 商管統計資料分析三 (Analytics for Business and Management (III)): National Taiwan University
  • Unilever Supply Chain Data Analyst: Unilever
  • 大數據分析:商業應用與策略管理 (Big Data Analytics: Business Applications and Strategic Decisions): National Taiwan University

Skills you can learn in Business Essentials

Analytics (37)
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Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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