• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    N

    National Taiwan University

    Operations Research

    Skills you'll gain: Operations Research, Mathematical Modeling, Process Optimization, Report Writing, Business Mathematics, Network Model, Business Modeling, Industrial Engineering, Linear Algebra, Business Operations, Applied Mathematics, Operations Management, Algorithms, Resource Allocation, Case Studies, Engineering Calculations, Project Design, Machine Learning, Program Implementation, Business Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    715 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Fundamentos de Excel para Negocios

    Skills you'll gain: Microsoft Excel, Spreadsheet Software, Excel Formulas, Data Analysis, Data Visualization, Data Import/Export, Data Entry, Productivity Software, Presentations, Computer Literacy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    W

    West Virginia University

    Forensic Accounting and Fraud Examination

    Skills you'll gain: Fraud detection, Internal Controls, Anomaly Detection, Financial Auditing, Cybersecurity, Investigation, Analytics, Big Data, Accounting, Compliance Reporting, Data Analysis Software, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    HTML, CSS, and Javascript for Web Developers

    Skills you'll gain: HTML and CSS, Javascript, Responsive Web Design, Ajax, Front-End Web Development, Web Design, Web Applications, Hypertext Markup Language (HTML), Browser Compatibility, Web Development, Cascading Style Sheets (CSS), Usability, Cross Platform Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    17K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Talend Data Integration & ETL Workflow Mastery

    Skills you'll gain: Extract, Transform, Load, Metadata Management, Data Integration, Data Pipelines, Databases, Business Logic, Java, Data Warehousing, File Management, Data Cleansing, Data Import/Export, Data Migration, Data Manipulation, Scalability, Data Transformation, Software Documentation, Software Installation, Data Processing, MySQL, Debugging

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    SQL for Data Science

    Skills you'll gain: Data Governance, SQL, Data Quality, Database Design, Query Languages, Data Manipulation, Data Modeling, Relational Databases, Data Science, Data Analysis, Data Transformation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Navigating Generative AI Ethics

    Skills you'll gain: Artificial Intelligence, Ethical Standards And Conduct, Diversity and Inclusion, Stakeholder Engagement, Compliance Reporting, Content Creation, Accountability, Brand Management, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Propedéutico: Fundamentos para Posgrado en Negocios

    Skills you'll gain: Writing, Quantitative Research, Statistical Methods, Business Mathematics, Business Analytics, Business Writing, Report Writing, Financial Analysis, Learning Strategies, Finance, AI Personalization, Statistical Analysis, Business Economics, Business, Professional Development, Goal Setting, Productivity Software, Prompt Engineering, Responsible AI

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    B

    Birla Institute of Technology & Science, Pilani

    Video Games - Technology and Social Impacts

    Skills you'll gain: Game Design, Video Game Development, Live Streaming, Systems Thinking, Aesthetics, Social Sciences, Economics, Policy, and Social Studies, Interactive Design, Socioeconomics, Culture, Psychology, Storytelling, Journalism, User Experience, Media Strategy, Critical Thinking, Digital Media Strategy, Ethical Standards And Conduct

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    The Importance of Listening

    Skills you'll gain: Real Time Data, Social Media Content, Social Media, Social Media Marketing, Big Data, Crisis Management, Analytics, Content Marketing, Social Media Strategy, Text Mining, Data-Driven Decision-Making, Competitive Analysis, Brand Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Data Science with Python: Analyze & Visualize

    Skills you'll gain: Box Plots, Data Science, Histogram, Statistical Analysis, Statistical Methods, Probability & Statistics, Data Analysis, Data Visualization Software, Applied Machine Learning, Data Cleansing, Scatter Plots, Matplotlib, Scripting, Python Programming, NumPy, Machine Learning Algorithms, Data Manipulation, Statistical Inference, Programming Principles, Regression Analysis

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Organizational Leadership

    Skills you'll gain: Influencing, Persuasive Communication, Design Thinking, Data-Driven Decision-Making, Leadership, Strategic Communication, Innovation, Collaboration, Crisis Management, Negotiation, Organizational Leadership, Ideation, Team Leadership, Resource Allocation, Human Centered Design, Teamwork, Motivational Skills, Corporate Communications, Marketing Strategies, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.4K reviews

    Intermediate · Specialization · 3 - 6 Months

Searches related to digital analytics

digital marketing analytics
digital marketing analytics in practice
digital marketing analytics in theory
data analytics for digital transformation
roi-driven digital marketing analytics
advanced tools for digital marketing analytics
digital transformation with data analytics projects
concepts, strategies, and analytics in performance marketing and digital advertising
1…767778…470

In summary, here are 10 of our most popular digital analytics courses

  • Operations Research: National Taiwan University
  • Fundamentos de Excel para Negocios: Universidad Austral
  • Forensic Accounting and Fraud Examination: West Virginia University
  • HTML, CSS, and Javascript for Web Developers: Johns Hopkins University
  • Talend Data Integration & ETL Workflow Mastery: EDUCBA
  • SQL for Data Science: University of California, Davis
  • Navigating Generative AI Ethics: Adobe
  • Propedéutico: Fundamentos para Posgrado en Negocios: Pontificia Universidad Católica del Perú
  • Video Games - Technology and Social Impacts: Birla Institute of Technology & Science, Pilani
  • The Importance of Listening: Northwestern University

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok