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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    Crear contenido de conciencia ambiental con Canva

    Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing

    ★ 4.8 (20) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Digital Campaign Management & Optimization

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Marketing Effectiveness, Performance Measurement, Key Performance Indicators (KPIs), Online Advertising, Campaign Management, Search Engine Marketing, Digital Advertising, Performance Analysis, Keyword Research, Marketing Analytics, Brand Management, Social Media Campaigns, Budget Management, Project Management, Data-Driven Decision-Making, Return On Investment, Quality Assessment, Cost Reduction

    Intermediate · Specialization · 3 - 6 Months

  • U

    Universidad Nacional Autónoma de México

    Empresas familiares

    Skills you'll gain: Financial Analysis, Case Studies, New Business Development, Entrepreneurship, Financial Statements, Marketing Planning, Business Marketing, Human Resource Strategy, Human Resources Management and Planning, Human Capital, Human Resources, Market Share, Marketing Strategies, Marketing, Strategic Marketing, Competitive Analysis, Product Planning, Growth Strategies, Ideation, Financial Management

    ★ 4.6 (27) · Beginner · Course · 1 - 4 Weeks

  • I

    IESE Business School

    Finanzas para directivos

    Skills you'll gain: Financial Statement Analysis, Financial Data, Financial Acumen, Financial Statements, Management Accounting, Working Capital, Financial Analysis, Balance Sheet, Financial Management, Financial Forecasting, Forecasting, Profit and Loss (P&L) Management, Operational Analysis, Finance, Business Metrics, Business Planning, Equities, Business Strategies, Accounts Receivable, Accounts Payable

    ★ 4.9 (411) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Revenue Forecasting, Market Opportunities, Quantitative Research, Customer Insights, User Research, Consumer Behaviour, Ideation, Market Analysis, Target Market, Forecasting, Innovation, Target Audience, Needs Assessment, Analysis, Data Collection, Decision Making

    ★ 3.7 (33) · Mixed · Course · 1 - 3 Months

  • U

    University of Virginia

    تحليلات التسويق

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Marketing, Marketing Strategies, Marketing, Customer Analysis, Data-Driven Decision-Making, Analytics, Performance Measurement, Brand Management, Regression Analysis, Consumer Behaviour, Return On Investment, A/B Testing, Statistical Methods, Statistical Analysis

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Build social awareness content for Instagram with Canva

    Skills you'll gain: Canva (Software), Instagram, Content Creation, Graphic and Visual Design Software, Creative Design, Graphic Design, Digital Design, Graphic and Visual Design, Design, Social Media Marketing, Video Production, Social Justice

    ★ 4.6 (14) · Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Maryland, College Park

    Customer Value, Acquisition, and Retention

    Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer Relationship Building, Customer Data Management, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Data-Driven Marketing, Customer Analysis, Relationship Management, Marketing Strategies, Return On Investment, Equities, Predictive Modeling

    ★ 4.6 (19) · Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Planned Giving

    Skills you'll gain: Fundraising, Gift Accounting, Fundraising and Crowdsourcing, Philanthropy, Tax Planning, Marketing Planning, Campaign Planning, Customer Relationship Building, Developing Training Materials, Tax Management, Accounting and Finance Software, Income Tax, Marketing Strategies, Relationship Building, Estate Planning, Tax Compliance, Marketing Materials, Administration, Policy Development, Tax

    ★ 4.6 (37) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Customer Data Analytics for Marketers

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Probability & Statistics, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Statistical Hypothesis Testing, Customer Insights, Analytical Skills, Customer Analysis, Customer Retention, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Statistical Visualization, Statistical Modeling, Predictive Analytics, Descriptive Analytics

    ★ 4.9 (12) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Introducción a PicsArt para Redes Sociales

    Skills you'll gain: Photo Editing, Instagram, Social Media Content, Photo/Video Production and Technology, Social Media, Social Media Marketing, Content Creation, Marketing Design, Graphics Software, Shared Media, Graphical Tools, Marketing

    ★ 4.1 (21) · Beginner · Guided Project · Less Than 2 Hours

  • A

    Arizona State University

    商务英语课程 Business English

    Skills you'll gain: Sales Presentations, Meeting Facilitation, Business Writing, Marketing Materials, Business Correspondence, Oral Expression, Negotiation, Active Listening, Selling Techniques, Employee Surveys, English Language, Business Communication, Employee Coaching, Concision, Brainstorming, Peer Review, Presentations, Vocabulary, Executive Presence, Management Reporting

    ★ 4.7 (46) · Intermediate · Specialization · 3 - 6 Months

1…767778…254

In summary, here are 10 of our most popular marketing courses

  • Crear contenido de conciencia ambiental con Canva: Coursera
  • Digital Campaign Management & Optimization: Coursera
  • Empresas familiares: Universidad Nacional Autónoma de México
  • Finanzas para directivos: IESE Business School
  • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
  • تحليلات التسويق: University of Virginia
  • Build social awareness content for Instagram with Canva: Coursera
  • Customer Value, Acquisition, and Retention: University of Maryland, College Park
  • Planned Giving: University of California, Davis
  • Customer Data Analytics for Marketers: University of Colorado System

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