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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • I

    IBM

    Cybersecurity Fundamentals

    Skills you'll gain: Email Security, Public Key Infrastructure, Encryption, Cryptography, IT Security Architecture, Network Security, Cybersecurity, Hardening, Endpoint Detection and Response, Data Security, Cryptographic Protocols, Network Architecture, Advanced Encryption Standard (AES), Key Management, Authorization (Computing), Cyber Attacks, Information Technology, Cyber Security Strategy, Computer Security Incident Management, Technical Support and Services

    ★ 4.8 (2.5K) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Maryland, College Park

    Cybersecurity in the AI Era

    Skills you'll gain: Cybersecurity, Cyber Security Policies, Cyber Risk, Cyber Attacks, Cyber Governance, Cyber Security Strategy, Security Management, Infrastructure Security, Data Security, Threat Modeling, Computer Security, Security Awareness, Risk Management, Enterprise Security, Vulnerability, Governance, General Networking, Public Safety and National Security, Threat Detection, Artificial Intelligence

    ★ 4.7 (3.3K) · Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Brand Voice for Social Content

    Skills you'll gain: Social Media Content, Social Media, Blogs, Social Media Marketing, Instagram, Social Media Strategy, Content Creation, Case Studies, Content Development and Management, Keyword Research, Concision, Brand Management, Copywriting, Content Strategy, Branding, Standard Operating Procedure

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    AI For Business

    Skills you'll gain: AI Personalization, Machine Learning Methods, Fraud detection, Generative AI, Responsible AI, Data Ethics, Data Management, Data Strategy, People Analytics, HR Tech, Generative Model Architectures, AI Enablement, Human Resource Management, AI Product Strategy, Data Governance, Human Resources Management and Planning, Personalized Campaigns, Big Data, Machine Learning, Analytics

    ★ 4.7 (1.9K) · Beginner · Specialization · 3 - 6 Months

    Category: Top AI Program
    Top AI Program
  • M

    Madecraft

    Own Your Career

    Skills you'll gain: Professional Networking, Productivity, Time Management, Social Media Strategy, Relationship Building, Social Media, Growth Mindedness, Resilience, Negotiation, LinkedIn, Customer Relationship Management, Social Media Marketing, Positivity, Employee Engagement, Sales Prospecting, Prioritization, Overcoming Obstacles, Empowerment, Professional Development, Personal Development

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Getting Started with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Microsoft 365

    ★ 4.6 (14K) · Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Identify Buyer Segments with Data Analytics

    Skills you'll gain: Persona Development, Customer Analysis, Customer Insights, Pivot Tables And Charts, Data-Driven Marketing, Target Audience, Target Market, Marketing Analytics, Data-Driven Decision-Making, Market Research, Data Literacy, Data Analysis, Persona (User Experience), Data Synthesis, Statistical Reporting, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Email Automation: Lifecycle Flows and Deliverability

    Skills you'll gain: Email Automation, Email Marketing, Content Performance Analysis, Marketing Automation, Email Security, Campaign Management, Performance Analysis, Personalized Campaigns, Performance Metric, Process Optimization, HubSpot CRM, Performance Measurement, Automation, Customer Retention, Customer Engagement, Workflow Management, A/B Testing, Journey Mapping, Authentications

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Monitor Email KPIs

    Skills you'll gain: Key Performance Indicators (KPIs), Dashboard, Performance Measurement, Data-Driven Marketing, Business Intelligence, Performance Metric, Business Metrics, Performance Analysis, Email Marketing, Performance Reporting, Stakeholder Communications, Marketing Analytics, Data-Driven Decision-Making, Data Visualization, Campaign Management, Continuous Monitoring

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Gamification

    Skills you'll gain: Game Design, Project Design, Driving engagement, Social Impact, Employee Engagement, Motivational Skills, Positive Behavior Support, Psychology, Behavioral Economics, Marketing

    ★ 4.8 (2.4K) · Mixed · Course · 1 - 3 Months

  • J

    John Wiley & Sons

    The AI Edge: Unlocking AI for Sales Efficiency and Growth

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Generative AI Agents, Sales, Sales Enablement, Sales Strategy, Customer Relationship Management (CRM) Software, Email Automation, Sales Process, Customer Relationship Management, Prioritization, Personalized Campaigns, AI Personalization, AI Enablement, Calendar Management, AI Workflows, AI Integrations, Business Ethics, Responsible AI, Artificial Intelligence

    Beginner · Course · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Value Chain Management

    Skills you'll gain: Management Accounting, Operations Management, Marketing Planning, Organizational Strategy, Marketing, Performance Measurement, Operations, Strategic Marketing, Product Lining, Communication Planning, Product Strategy, Supply Chain, Continuous Improvement Process, Manufacturing Operations, Product Assortment, Operational Analysis, Cost Accounting, Performance Analysis, Supply Chain Management, Quality Control

    ★ 4.7 (5.2K) · Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Cybersecurity Fundamentals: IBM
  • Cybersecurity in the AI Era: University of Maryland, College Park
  • Brand Voice for Social Content: Coursera
  • AI For Business: University of Pennsylvania
  • Own Your Career: Madecraft
  • Getting Started with Microsoft Excel: Coursera
  • Identify Buyer Segments with Data Analytics: Coursera
  • Email Automation: Lifecycle Flows and Deliverability: Board Infinity
  • Monitor Email KPIs: Coursera
  • Gamification: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Arts and Humanities
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425 courses
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145 courses
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Math and Logic
70 courses
Personal Development
137 courses
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401 courses
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Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
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  • IBM AI Engineering Certificate
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