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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    S

    Sage Publications

    Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Brand Marketing, Brand Awareness, Branding, Integrated Marketing Communications, Design Thinking, Marketing Psychology, Crisis Management, Customer Insights, Global Marketing, Marketing Management, Strategic Marketing, Digital Brand Strategy, Marketing, Data-Driven Marketing, Performance Measurement, Marketing Communications, Innovation, Case Studies

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Attribution Model Analysis

    Skills you'll gain: Marketing Effectiveness, Marketing Channel, Data-Driven Marketing, Marketing Analytics, Marketing Budgets, Performance marketing, Cross-Channel Marketing, Digital Analysis, Budget Management, Marketing Planning, Analysis, Model Evaluation, Budgeting, Media Planning, Stakeholder Communications, Marketing, Performance Measurement, Return On Investment, Journey Mapping, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Job Ready
    Job Ready
    I

    IBM

    IBM Product Manager

    Skills you'll gain: AI Product Strategy, User Story, Usability Testing, New Product Development, Product Management, Product Lifecycle Management, Product Development, Innovation, Agile Software Development, Scrum (Software Development), Product Roadmaps, Agile Methodology, Kanban Principles, Responsible AI, Generative AI, Backlogs, Product Planning, ChatGPT, Registration, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.6K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Make the Sale: Build, Launch, and Manage E-commerce Stores

    Skills you'll gain: Order Fulfillment, Online Advertising, E-Commerce, Order Delivery, Order Processing, Order Management, Google Ads, Digital Advertising, General Sales Practices, Market Research, Marketing, Retail Management, Advertising Campaigns, Sales Strategy, Sales, Business Research, Retail Store Operations, Shipping and Receiving, Marketing Strategies, Market Trend

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Software Engineering

    Skills you'll gain: Claude Code, Prompt Engineering, Agentic systems, ChatGPT, Anthropic Claude, Retrieval-Augmented Generation, Generative AI Agents, Prompt Patterns, Multimodal Prompts, Generative AI, Agentic Workflows, AI Personalization, Software Development Tools, Artificial Intelligence and Machine Learning (AI/ML), Software Engineering, Software Development, Automation, Software Architecture, Software Testing, Software Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Smarter Content and Communications with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    256 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Product Owners

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Patterns, ChatGPT, Responsible AI, Generative AI, Data Ethics, Risking, Google Gemini, Product Management, Decision Intelligence, AI literacy, AI Enablement, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Product Development, Augmented and Virtual Reality (AR/VR), Model Evaluation, Machine Learning, Data Synthesis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Human Resource Management: HR for People Managers

    Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Human Resource Strategy, Human Resources, Talent Recruitment, Workforce Planning, Employee Performance Management, Recruitment Strategies, Human Resources Management and Planning, Employee Onboarding, Recruitment, Talent Acquisition, Management Training And Development, Human Resource Policies, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Mastery for Professionals

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, ChatGPT, Agentic Workflows, Prompt Patterns, Generative AI Agents, AI Enablement, AI Orchestration, Prompt Engineering Tools, Multimodal Prompts, AI powered creativity, Agentic systems, AI Workflows, Generative AI, Claude Code, AI Product Strategy, Anthropic Claude, AI Personalization, AI Integrations, Responsible AI

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.5K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for UI UX Design

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, UI/UX Research, Responsible AI, Persona (User Experience), AI literacy, User Interface and User Experience (UI/UX) Design, Experience Design, Miro AI, Design Software, AI Workflows, Brainstorming, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, AI Integrations, Large Language Modeling, Human Centered Design, Wireframing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Project Management & Other Tools for Career Development

    Skills you'll gain: Business Writing, Stakeholder Engagement, Negotiation, Project Planning, Creative Thinking, Project Performance, Business Correspondence, Stakeholder Communications, Concision, Project Management, Communication Planning, Project Risk Management, Planning, Editing, Performance Measurement, Teamwork, Risk Management, Emotional Intelligence, Relationship Building, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Email Automation & AI

    Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Marketing Automation, HubSpot CRM, Marketing Strategies, Customer Analysis, Email Automation, Marketing Analytics, Email Marketing, Customer Retention, Customer Relationship Management (CRM) Software, Lead Generation, Prompt Engineering, Data-Driven Decision-Making, Customer Insights, ChatGPT, Market Research, AI Personalization, Campaign Management, Generative AI

    Intermediate · Specialization · 3 - 6 Months

1…838485…529

In summary, here are 10 of our most popular marketing strategy courses

  • Brand Management: Sage Publications
  • Attribution Model Analysis: Coursera
  • IBM Product Manager: IBM
  • Make the Sale: Build, Launch, and Manage E-commerce Stores: Google
  • Generative AI Software Engineering: Vanderbilt University
  • Smarter Content and Communications with Microsoft Copilot: Microsoft
  • Generative AI for Product Owners: IBM
  • Human Resource Management: HR for People Managers: University of Minnesota
  • AI Mastery for Professionals: Vanderbilt University
  • Generative AI for UI UX Design: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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