Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Skills you'll gain: Collaborative Software, Design, Graphic and Visual Design, Visual Design, Graphic and Visual Design Software, Graphic Design, Design Software, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Content Scheduling, Driving engagement, Hootsuite, Social Media Content, Social Media Marketing, Content Optimization, Social Media Analytics, Content Development and Management, Digital Marketing Tools, Web Analytics, Content Strategy, Content Marketing, Performance Improvement, Performance Metric, Web Analytics and SEO, Data Import/Export, Market Analysis, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Product Management, New Product Development, Product Development, Product Lifecycle Management, Product Improvement, Product Marketing, Innovation, Product Planning, Business Modeling, Stakeholder Engagement, Sales Presentations, Leadership and Management, Customer Engagement, Cross-Functional Collaboration, Customer Insights, Customer Analysis, Data-Driven Decision-Making
★ 4.9 (8) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Logo Design, Marketing Design, Graphic and Visual Design Software, Graphic and Visual Design, Marketing Materials, Creative Design, Graphic Design, Promotional Materials, Content Creation, Video Production, Social Media Marketing, Content Marketing
★ 4.6 (9) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Social Media Campaigns, Email Marketing, Advertising Campaigns, Online Advertising, Content Creation, Graphical Tools, Marketing Design, Graphic and Visual Design, Product Promotion, Advertising, Marketing Materials, Graphic Design, Promotional Materials, Marketing Communications, Sales Development, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Facebook, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Social Media Marketing, Marketing Design, Digital Marketing
★ 5 (6) · Beginner · Guided Project · Less Than 2 Hours

LearnKartS
Skills you'll gain: Content Optimization, Blogs, Marketing, Digital Media Strategy, Marketing Analytics, Digital Marketing Tools, Marketing Strategies, Auditing
Beginner · Course · 1 - 3 Months
University of Maryland, College Park
Skills you'll gain: AI Personalization, AI Enablement, Responsible AI, Personalized Campaigns, Deep Learning, Risk Modeling, Demand Planning, Forecasting, Artificial Intelligence and Machine Learning (AI/ML), Business Leadership, Risk Management, Customer Demand Planning, Business Analytics, Data-Driven Marketing, Machine Learning, Target Market, Artificial Intelligence, Business Risk Management, Supply Chain Planning, Marketing Analytics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: AI Personalization, Mobile Development, AI powered creativity, Generative AI, Generative Model Architectures, Prompt Engineering Tools, Anthropic Claude, Mobile Development Tools, LLM Application, iOS Development, Machine Learning Software, Personalized Campaigns, Apple iOS, AI Product Strategy, Machine Learning Methods, Application Development, Model Training, Digital Analysis, Cloud Applications, Application Design
★ 5 (21) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Product Lifecycle Management, Product Strategy, Product Management, Product Marketing, New Product Development, Case Studies, Team Oriented, Market Data, Initiative and Leadership, Data-Driven Decision-Making, Cross-Functional Collaboration, Digital Media Strategy, Strategic Decision-Making, Communication, Strategic Thinking, Innovation, Market Analysis, Data Analysis
★ 3.9 (10) · Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Order Management, Order Fulfillment, Marketing, Order Processing, Product Marketing, Selling Techniques, Sales, Payment Processing, Payment Systems, Shipping and Receiving, E-Commerce, Social Media Marketing, Social Media
★ 4.6 (8) · Beginner · Guided Project · Less Than 2 Hours

Howard University
Skills you'll gain: Design Thinking, Business Software, Information Systems, Cloud Computing, Business Systems, Cloud Solutions, Cloud Technologies, Solution Design, Cloud Deployment, Cloud Security, Virtualization, Cloud Platforms, Digital Transformation, Management Information Systems, Business Solutions, Information Technology, Process Design, Customer Insights, Cybersecurity, Data Management
★ 4.8 (81) · Intermediate · Specialization · 1 - 3 Months