Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Pennsylvania
Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Case Law, Regulation and Legal Compliance, Packaging and Labeling, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Business Valuation, Creativity, Legal Risk, Strategic Planning, Planning
Intermediate · Specialization · 3 - 6 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Political Sciences, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Resource Allocation, Decision Making, Market Analysis, Cost Benefit Analysis, Environmental Issue
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Microsoft Power Platform, Microsoft Copilot, Prompt Engineering, Microsoft Power Automate/Flow, Power BI, Microsoft 365, Multimedia, Microsoft PowerPoint, Dashboard, Microsoft Excel, Excel Formulas, Microsoft Word, Data Visualization, No-Code Development, Spreadsheet Software, Collaborative Software, Microsoft Office, Microsoft Outlook, Presentations, Data Analysis
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Dashboard, Exploratory Data Analysis, Data Wrangling, Statistical Analysis, Data Visualization, IBM Cognos Analytics, Data Manipulation, Data Collection, Data Analysis, Looker (Software), Web Scraping, Data Transformation, Box Plots, Pandas (Python Package), Scatter Plots, Histogram
Advanced · Course · 1 - 3 Months

Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Spreadsheet Software, Data Validation, Data Analysis Software, Data Analysis, Statistical Analysis, Financial Analysis, Data Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: People Analytics, Workday (Software), Registration, Business Process, Workflow Management, Business Reporting, Data Entry, Organizational Structure, Business Analytics, No-Code Development, Enterprise Resource Planning, Data Management, Data Security
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Statistical Hypothesis Testing, Sampling (Statistics), Descriptive Statistics, Data Analysis, Advanced Analytics, Statistics, Probability, Statistical Analysis, Data Science, Probability Distribution, A/B Testing, Statistical Inference, Statistical Programming, Technical Communication, Jupyter, Python Programming
Advanced · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Persuasive Communication, Enterprise Sales, Stakeholder Communications, Global Marketing, Value Propositions, Milestones (Project Management)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Apache Hive, NoSQL, Apache Hadoop, Extract, Transform, Load, Big Data, Data Warehousing, Data Pipelines, Data Infrastructure, Cloud Management, Databases, SQL, Performance Tuning, Data Processing, Real Time Data, Query Languages, Database Management, Data Transformation, Data Analysis Expressions (DAX), Scalability, Distributed Computing
Beginner · Specialization · 3 - 6 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Literacy, Technical Communication, Probability & Statistics, Journalism, Web Scraping, Analysis, Data Import/Export, JSON, Forecasting, Performance Measurement, Image Analysis, Advanced Analytics, Analytical Skills, Data-Driven Decision-Making, Descriptive Statistics, Reinforcement Learning, Data Sharing, Descriptive Analytics, Statistical Inference, Unsupervised Learning
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Cash Flows, Business Valuation, Financial Statement Analysis, Financial Analysis, Balance Sheet, Financial Modeling, Profit and Loss (P&L) Management, Business Metrics, Case Studies, Return On Investment, Financial Forecasting, Market Analysis, Market Dynamics
Mixed · Course · 1 - 4 Weeks

University of Toronto
Skills you'll gain: Data Ethics, Data Collection, Quantitative Research, Qualitative Research, Data Analysis, Statistical Analysis, Analytical Skills, Statistical Methods, Regression Analysis, Research, Focus Group, Correlation Analysis, Diversity and Inclusion, Surveys, Business Analytics, Stakeholder Analysis, Probability, Stakeholder Engagement
Mixed · Course · 1 - 4 Weeks