Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Skills you'll gain: Brand Awareness, Market Research, Strategic Marketing, Branding, Brand Marketing, User Feedback, Brand Strategy, Marketing, Brand Management, Research, User Research
★ 4.9 (16) · Beginner · Guided Project · Less Than 2 Hours
Kennesaw State University
Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Stakeholder Communications, Marketing Strategies, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Data-Driven Marketing, Value Propositions, Consumer Behaviour, Solution Selling
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Overcoming Objections, Closing (Sales), Selling Techniques, Consultative Selling, Sales Presentation, Sales, General Sales Practices, Sales Process, Sales Presentations, Sales Strategy, Solution Selling, Sales Prospecting, Customer Relationship Building, Prospecting and Qualification, Rapport Building, Customer Retention, Negotiation, Return On Investment
★ 4.8 (25) · Beginner · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Sales Development, Cold Calling, Customer Relationship Building, Sales Process, Needs Assessment, Oral Expression, Selling Techniques, Sales Pipelines, Outbound Calls, Sales Strategy, Phone Sales, Relationship Building, Verbal Communication Skills, Lead Generation, Rapport Building, Conversion Funnel Analysis, Telephone Skills, Communication
★ 4.7 (25) · Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Marketing, Marketing Planning, Data-Driven Decision-Making, Marketing Strategies, Marketing, Customer Analysis, Brand Management, Web Analytics, Analytics, Campaign Planning, Branding, Brand Awareness, Regression Analysis, Return On Investment, Consumer Behaviour, Statistical Analysis, Correlation Analysis, Online Advertising
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Content Optimization, Web Analytics and SEO, Content Creation, Web Content, Search Engine Optimization, Performance Analysis, Digital Publishing, Content Marketing, Driving engagement, Content Management Systems, Web Analytics, Performance Measurement, Performance Metric, Performance Improvement, Data-Driven Marketing, Copywriting, Process Optimization, Benchmarking, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: AI Personalization, Personalized Campaigns, Cross-Channel Marketing, Brand Marketing, AI powered creativity, Content Performance Analysis, Marketing Strategies, Marketing Effectiveness, Campaign Planning, Advertising Campaigns, Data-Driven Marketing, Marketing Automation, Digital Brand Strategy, Campaign Management, Performance marketing, AI Enablement, Performance Analysis, AI Integrations, Information Privacy, Generative AI
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Promotions and Campaigns, Campaign Planning, Online Advertising, Pay Per Click Advertising, Performance marketing, Conversion Funnel Analysis, Social Media Marketing, Billing Systems, Event Marketing, Social Media Strategy, Customer Engagement, Customer Insights
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Event Marketing, Events and Conferences, Event Management, Budget Management, Promotional Strategies, Promotions and Campaigns, Marketing Budgets, Branding, Risk Analysis, Event Planning, Risk Management, Strategic Marketing, Cost Management, Risk Management Framework, Budgeting, Brand Marketing, Revenue Management, Marketing Management, Brand Strategy, Brand Management
Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Hardware Architecture, Microarchitecture, Bash (Scripting Language), Distributed Computing, Scalability, Memory Management, Shell Script, Computer Systems, File I/O, Big Data, Linux Commands, Operating Systems, File Systems, Performance Testing, C and C++, Linux, Computing Platforms, Data Import/Export, C++ (Programming Language), Communication Systems
★ 3.8 (182) · Advanced · Specialization · 3 - 6 Months

Kennesaw State University
Skills you'll gain: Trustworthiness, Sales Process, Selling Techniques, Verbal Communication Skills, Sales, Sales Development, General Sales Practices, Rapport Building, Relationship Building, Communication, Consumer Behaviour, Customer Relationship Building, Non-Verbal Communication, Marketing Psychology, Decision Making, Purchasing, Customer Insights
★ 4.8 (64) · Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Digital Advertising, Meta Ads Manager, Google Ads, Online Advertising, Target Audience, Performance marketing, Digital Marketing Campaigns, Data-Driven Marketing, Marketing Budgets, Digital Media Strategy, Advertising Campaigns, Cross-Channel Marketing, Digital Marketing, Campaign Management, Paid media, Social Media Campaigns, Dashboard Creation, Campaign Planning, Marketing Analytics, Market Trend
Intermediate · Course · 1 - 4 Weeks