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  • Qualitative Research Methods

Qualitative Research Methods Courses

Qualitative research methods courses can help you learn interview techniques, focus group facilitation, thematic analysis, and participant observation. You can build skills in coding qualitative data, developing research questions, and synthesizing findings into actionable insights. Many courses introduce tools like NVivo and Atlas.ti, which assist in organizing and analyzing qualitative data, helping you effectively interpret complex human behaviors and social phenomena.


Popular Qualitative Research Methods Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Design Strategies for Maximizing Total Data Quality

    Skills you'll gain: Data Quality, Data Integrity, Data Validation, Data Governance, Quality Assurance, Data Collection, Data Strategy, Data Preprocessing, Data Analysis, Verification And Validation, Design Strategies, Sampling (Statistics)

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Using Google Forms to Analyze User Research Data

    Skills you'll gain: User Research, User Feedback, Project Scoping, Data Presentation, Analysis, Data Analysis, Mobile Banking, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    269 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    New York University

    MOST from a Methodological Perspective

    Skills you'll gain: Clinical Trials, Experimentation, Sample Size Determination, Research Design, Continuous Quality Improvement (CQI), Program Evaluation, Research Methodologies, Statistical Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Public Involvement in Research

    Skills you'll gain: Research, Research Methodologies, Program Evaluation, Community Health, Public Health, Health Policy, Qualitative Research, Research Design, Case Studies, Social Impact

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Market Research Analysts

    Skills you'll gain: Competitive Analysis, Market Research, Market Analysis, Responsible AI, Generative AI, Customer Insights, Market Trend, Persona Development, Trend Analysis, Analytics, Data Analysis, Data-Driven Decision-Making, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    Y

    Yale University

    Understanding Medical Research: Your Facebook Friend is Wrong

    Skills you'll gain: Research Design, Medical Science and Research, Statistical Methods, Statistics, Data Literacy, Research Methodologies, Scientific Methods, Clinical Research, Medical Terminology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Conduct UX Research and Test Early Concepts

    Skills you'll gain: UI/UX Research, Usability Testing, Presentations, User Experience Design, User Research, Data Ethics, User Centered Design, Research Design, Prototyping, Research Methodologies, Wireframing, Information Privacy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    UX Research at Scale: Surveys, Analytics, Online Testing

    Skills you'll gain: Surveys, User Research, Survey Creation, Sampling (Statistics), A/B Testing, Web Analytics, Qualitative Research, Usability Testing, Research Methodologies, Web Analytics and SEO, Data Collection, Research Design, Sample Size Determination, Analytics, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    211 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Market Research and Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Research, Competitive Intelligence, Persona Development, Market Analysis, Customer Analysis, Market Intelligence, Market Opportunities, Business Research, AI Product Strategy, Consumer Behaviour, Target Market, Customer Insights, Business Marketing, Data-Driven Decision-Making, Product Development, Product Strategy, Gap Analysis, Data Analysis, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Cape Town

    Understanding Clinical Research: Behind the Statistics

    Skills you'll gain: Biostatistics, Statistical Methods, Statistical Hypothesis Testing, Diagnostic Tests, Clinical Research, Statistical Analysis, Quantitative Research, Statistics, Descriptive Statistics, Statistical Inference, Data Collection, Probability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Statistics in Psychological Research

    Skills you'll gain: Data Visualization, Descriptive Statistics, Plot (Graphics), Data Literacy, Graphing, Statistical Hypothesis Testing, Probability & Statistics, Statistical Inference, Quantitative Research, Statistics, Statistical Analysis, Sample Size Determination, Data Analysis, Sampling (Statistics), Exploratory Data Analysis, Scatter Plots, Correlation Analysis, Psychology, Research Design, Scientific Methods

    4.6
    Rating, 4.6 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Equity Research Report Writing: Analyze & Structure

    Skills you'll gain: Research Reports, Report Writing, Case Studies, Business Writing, Market Data, Analysis, Data Analysis, Financial Analysis, Concision, Proofreading, Financial Statements, Target Audience

    5
    Rating, 5 out of 5 stars
    ·
    28 reviews

    Mixed · Course · 1 - 4 Weeks

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1…91011…422

In summary, here are 10 of our most popular qualitative research methods courses

  • Design Strategies for Maximizing Total Data Quality: University of Michigan
  • Using Google Forms to Analyze User Research Data: Coursera
  • MOST from a Methodological Perspective: New York University
  • Public Involvement in Research: Imperial College London
  • GenAI for Market Research Analysts: Coursera
  • Understanding Medical Research: Your Facebook Friend is Wrong: Yale University
  • Conduct UX Research and Test Early Concepts: Google
  • UX Research at Scale: Surveys, Analytics, Online Testing: University of Michigan
  • Market Research and Competitive Analysis: Microsoft
  • Understanding Clinical Research: Behind the Statistics: University of Cape Town

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