• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Global Marketing

Global Marketing Courses

Global marketing courses can help you learn market segmentation, brand positioning, digital marketing strategies, and consumer behavior analysis. You can build skills in cross-cultural communication, campaign management, and leveraging social media for global outreach. Many courses introduce tools like Google Analytics for tracking campaign performance, HubSpot for managing customer relationships, and social media platforms for executing marketing strategies.

Popular Global Marketing Courses and Certifications


  • U

    University of Michigan

    User Experience Research and Design

    Skills you'll gain: UI/UX Research, Surveys, Qualitative Research, User Experience Design, User Experience, Usability Testing, User Research, Design Research, User Story, Prototyping, Wireframing, User Centered Design, Survey Creation, User Interface and User Experience (UI/UX) Design, Interaction Design, Interactive Design, Ideation, A/B Testing, Conceptual Design, Persona (User Experience)

    4.7 stars, 2.3K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (2.3K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • P

    Pearson

    Foundations of Business

    Skills you'll gain: Capacity Planning, Marketing, Financial Statements, Human Resource Management, Target Market, Human Resources, Human Resource Strategy, Operations Management, Workforce Development, Target Audience, Human Resources Management and Planning, Financial Statement Analysis, Securities (Finance), Business Ethics, Corporate Finance, Supply And Demand, Entrepreneurship, Organizational Structure, Business Economics, Ethical Standards And Conduct

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Case Studies, Market Research, Behavioral Economics, Decision Making, Analysis

    4.8 stars, 378 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (378) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universidade de São Paulo

    Criação de Startups: Como desenvolver negócios inovadores

    Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, Market Research, User Feedback, Business Modeling, User Research, New Product Development, Marketing, Product Development, Business Planning, Digital Marketing, New Business Development, Innovation, Business Development, Business Strategies, Ideation, Scalability, Entrepreneurial Finance, Business Strategy

    4.8 stars, 614 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (614) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Pennsylvania

    English for Journalism

    Skills you'll gain: Journalism, Research, Oral Expression, Interviewing Skills, Vocabulary, Media and Communications, Grammar, Writing and Editing, Electronic Media, English Language, Storytelling, Language Competency, Digital Transformation, Editing

    4.8 stars, 2.9K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (2.9K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Pearson

    Foundations of Financial Management

    Skills you'll gain: Business Management, Business Ethics, International Finance, Financial Management, Finance, Corporate Finance, General Finance, Organizational Structure, Ethical Standards And Conduct, Governance, Financial Planning, Financial Market, Stakeholder Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Pearson

    International Economic Policy

    Skills you'll gain: International Finance, Economics, International Relations, Policy Analysis, Research, and Development, Economics, Policy, and Social Studies, Financial Policy, Public Policies, Supply And Demand

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Salesforce

    Sales and CRM Overview

    Skills you'll gain: Sales Process, Sales, Salesforce, Customer Relationship Management (CRM) Software, Sales Operations, Customer Relationship Management, General Sales Practices, B2B Sales, Sales Pipelines, Data Management, Customer Data Management, Information Management, Databases, Data Quality, Data Cleansing, Business-To-Consumer

    4.6 stars, 1.7K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (1.7K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Conservation and Sustainable Development

    Skills you'll gain: Climate Change Adaptation, Sustainable Development, Sustainable Systems, Social Justice, Socioeconomics, Environment and Resource Management, Climate Change Programs, Environmental Science, Economics, Policy, and Social Studies, Social Impact, Sustainability Standards, Innovation, Climate Change Mitigation

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • L

    LearnQuest

    AI Content Strategy – Performance, Ethics, and Adaptability

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • E

    ESSCA School of Management

    The Persona Method for Innovation

    Skills you'll gain: Persona (User Experience), Design Thinking, Persona Development, Human Centered Design, Generative AI, AI literacy, Innovation, User Research, Responsible AI, User Centered Design, Solution Design, Product Development, Ideation, Customer Analysis, Customer Insights, Market Research, Needs Assessment

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Copenhagen Business School

    Strategy Formulation

    Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Resource Management, Corporate Strategy, Competitive Analysis, Decision Making, Market Analysis, Global Marketing, Growth Strategies, Market Opportunities, Value Propositions, Market Dynamics

    4.5 stars, 1.5K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.5 (1.5K) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
1…909192…389

In summary, here are 10 of our most popular global marketing courses

  • User Experience Research and Design: University of Michigan
  • Foundations of Business: Pearson
  • Customer Value in Pricing Strategy: University of Virginia
  • Criação de Startups: Como desenvolver negócios inovadores: Universidade de São Paulo
  • English for Journalism: University of Pennsylvania
  • Foundations of Financial Management: Pearson
  • International Economic Policy: Pearson
  • Sales and CRM Overview: Salesforce
  • Conservation and Sustainable Development: University of Michigan
  • AI Content Strategy – Performance, Ethics, and Adaptability: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok