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  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • U

    University of Pennsylvania

    Microeconomics: The Power of Markets

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Economics, Policy, and Social Studies, Market Analysis, Resource Allocation, Policy Analysis, Tax, Resource Utilization, Consumer Behaviour, Cost Benefit Analysis, Decision Making

    ★ 4.7 (1.7K) · Mixed · Course · 1 - 3 Months

  • S

    Skillshare

    Writing Mastery: Ideas, Craft & Copy

    Skills you'll gain: Copywriting, Creative Thinking, Writing and Editing, Concision, Creativity, Persuasive Communication, Editing, Writing, Storytelling, Grammar, Blogs, Business Writing, Marketing Materials, Content Creation, Journals, Growth Mindedness, Content Marketing, Value Propositions, Empowerment, Social Media Content

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Intercultural Competence, Sustainable Development, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Consumer Behaviour, Ethical Standards And Conduct, Environmental Issue, Market Analysis, Branding, Solution Design, Cultural Responsiveness, Culture

    ★ 4.8 (558) · Beginner · Specialization · 3 - 6 Months

  • P

    Packt

    Unity 2022 by Example

    Skills you'll gain: Unity Engine, Augmented and Virtual Reality (AR/VR), Animation and Game Design, Game Design, Augmented Reality, Animations, 3D Assets, Virtual Reality, Application Deployment, UI Components, User Interface (UI), Video Game Development, Artificial Intelligence and Machine Learning (AI/ML), Code Reusability, Devops Tools, C# (Programming Language), DevOps, Artificial Intelligence, CI/CD, Object Oriented Programming (OOP)

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Solution Design & Presentation

    Skills you'll gain: Solution Sales Engineering, Sales Presentation, Solution Selling, B2B Sales, Sales Presentations, Stakeholder Communications, Risk Mitigation, Consultative Selling, Proposal Development, Enterprise Sales, Selling Techniques, Business Risk Management, Sales Strategy, Stakeholder Engagement, Risk Analysis, Key Performance Indicators (KPIs), General Sales Practices, Proposal Writing, Problem Solving, Value-Based Care

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Conjoint to Cluster: Survey Design and Segmentation

    Skills you'll gain: Data Ethics, Business Research, Surveys, Survey Creation, Qualitative Research, Data Quality, Persona Development, Sample Size Determination, Data Governance, File Management, Sampling (Statistics), Market Research, Marketing Analytics, Return On Investment, Focus Group, Quantitative Research, General Data Protection Regulation (GDPR), Key Performance Indicators (KPIs), Research Design, Research Methodologies

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    AI For Business

    Skills you'll gain: AI Personalization, Machine Learning Methods, Fraud detection, Generative AI, Responsible AI, Data Ethics, Data Management, Data Strategy, People Analytics, HR Tech, Generative Model Architectures, AI Enablement, Human Resource Management, AI Product Strategy, Data Governance, Human Resources Management and Planning, Personalized Campaigns, Big Data, Machine Learning, Analytics

    ★ 4.7 (1.9K) · Beginner · Specialization · 3 - 6 Months

    Category: Top AI Program
    Top AI Program
  • U

    Università Bocconi

    Arts and Heritage Management

    Skills you'll gain: Leadership and Management, Branding, Business Management, Brand Management, Brand Strategy, Brand Loyalty, Data Strategy, Fundraising, Data-Driven Decision-Making, Marketing, Consumer Behaviour, Customer Engagement, Target Audience

    ★ 4.8 (1.5K) · Mixed · Course · 1 - 3 Months

  • M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Data-Driven Marketing, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Customer Data Management, Social Media Marketing

    ★ 4.3 (12) · Beginner · Course · 1 - 4 Weeks

  • U

    University of London

    Virtual Reality

    Skills you'll gain: Virtual Reality, Augmented and Virtual Reality (AR/VR), Unity Engine, Video Game Development, 3D Assets, Animation and Game Design, Visualization (Computer Graphics), Virtual Environment, Computer Graphics, Game Design, Interactive Design, Prototyping, Interaction Design, Storyboarding, User Interface (UI), Human Computer Interaction, User Acceptance Testing (UAT), Computer Graphic Techniques, Animations, Application Design

    ★ 4.7 (2.1K) · Beginner · Specialization · 3 - 6 Months

  • P

    Packt

    Unity 2022 in 3D: First Person Shooters and Game AI

    Skills you'll gain: Unity Engine, 3D Assets, Game Design, Video Game Development, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Machine Learning Methods, Computer Graphic Techniques, Generative AI, Machine Learning, Object Oriented Design, C# (Programming Language)

    Intermediate · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Inglés Empresarial

    Skills you'll gain: Business Ethics, Oral Expression, Sales Presentations, Meeting Facilitation, Graphic Design, English Language, Business Correspondence, Brainstorming, Ethical Standards And Conduct, Negotiation, Purchasing, Verbal Communication Skills, Product Planning, Telephone Skills, Business Writing, Marketing Budgets, Business Communication, Business Planning, Communication, Marketing

    ★ 4.8 (2.1K) · Intermediate · Specialization · 3 - 6 Months

1…929394…377

In summary, here are 10 of our most popular search engine marketing courses

  • Microeconomics: The Power of Markets: University of Pennsylvania
  • Writing Mastery: Ideas, Craft & Copy: Skillshare
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Unity 2022 by Example: Packt
  • Solution Design & Presentation: Coursera
  • Conjoint to Cluster: Survey Design and Segmentation: Coursera
  • AI For Business: University of Pennsylvania
  • Arts and Heritage Management: Università Bocconi
  • Using Microsoft Copilot to Understand Your Customer: Microsoft
  • Virtual Reality: University of London

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