Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

University of Pennsylvania
Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Leadership Development, Business Communication, Strategic Communication, Relationship Building, Rapport Building, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism
★ 4.7 (3.2K) · Beginner · Specialization · 3 - 6 Months
Stanford University
Skills you'll gain: Algorithms, Bioinformatics, Graph Theory, Computational Thinking, Data Structures
★ 4.8 (1.3K) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Outbound Calls, Telemarketing, Customer Communications Management, Lead Generation, Direct Marketing, Telephone Skills, Phone Sales, Call Center Experience, Regulatory Compliance, Compliance Training, Telecommunications, Compliance Management, Legal Risk, General Sales Practices, Informed Consent, Law, Regulation, and Compliance, Compliance Reporting, Regulatory Requirements, Record Keeping, Risk Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Color Theory, Color Matching, Developing Training Materials, Course Development, Design, Digital Design, Design Elements And Principles, Graphic Design, Creative Design, Graphic and Visual Design Software, Marketing, Social Media
★ 4.6 (1.7K) · Advanced · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Cloud Platform, Cloud Infrastructure, Cloud Deployment, Infrastructure As A Service (IaaS), Model Deployment, Kubernetes, Containerization, Network Performance Management, Cloud-Native Computing, Performance Tuning, Model Optimization, Distributed Computing, Network Administration, Hardware Architecture, System Configuration
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Ethics, Business Research, Surveys, Survey Creation, Qualitative Research, Data Quality, Persona Development, Sample Size Determination, Data Governance, File Management, Sampling (Statistics), Market Research, Marketing Analytics, Return On Investment, Focus Group, Quantitative Research, General Data Protection Regulation (GDPR), Key Performance Indicators (KPIs), Research Design, Research Methodologies
Beginner · Specialization · 3 - 6 Months

SkillsBooster Academy
Skills you'll gain: LinkedIn, Applicant Tracking Systems, AI literacy, Prompt Engineering, Prompt Engineering Tools, Interviewing Skills, AI Personalization, Google Gemini, Job Analysis, ChatGPT, Professional Networking, Professional Development, Generative AI, Responsible AI, Keyword Research, Compensation Analysis, Personal Development, Writing and Editing, Negotiation, Organizational Skills
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Data Governance, Marketing Analytics, Data Presentation, Data Visualization, Business Workflow Analysis, Business Analytics, Data-Driven Marketing, Accounting, Data Management, Storytelling, Data Collection, Data Quality, Data Visualization Software, Classification Algorithms, Business Analysis, Analytics, Data Analysis, Power BI, Machine Learning
★ 4.6 (1.2K) · Beginner · Specialization · 3 - 6 Months

Salesforce
Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Order Entry, Closing (Sales), Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, General Sales Practices, Service Management
★ 4.6 (2.1K) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Storyboarding, User Experience Design, Design Reviews, Figma (Design Software), UI/UX Research, Graphic and Visual Design, Wireframing, User Story, Usability Testing, Information Architecture, Mockups, Adobe XD, User Experience, Ideation, Persona (User Experience), Web Presence, Responsive Web Design, Graphic and Visual Design Software, Layout Design, Design Elements And Principles
★ 4.8 (5K) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Unity Engine, 3D Assets, Game Design, Video Game Development, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Machine Learning Methods, Computer Graphic Techniques, Generative AI, Machine Learning, Object Oriented Design, C# (Programming Language)
Intermediate · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Advertising, English Language, Media and Communications, Online Advertising, Oral Comprehension, Vocabulary, Language Learning, Diversity Awareness, Literacy, Cultural Diversity, Culture, Grammar
★ 4.9 (2.1K) · Mixed · Course · 1 - 3 Months