Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

IE Business School
Skills you'll gain: Competitive Analysis, Business Strategy, Economics, Market Dynamics, Business Economics, Strategic Thinking, Market Analysis, Strategic Planning, Strategic Marketing, Resource Management, Business Process
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Presentations, SQL, Descriptive Statistics, Data Storytelling, Data Analysis, Peer Review, Exploratory Data Analysis, Statistical Analysis, Data Modeling, Performance Metric, Business Analytics, Text Mining, Data Science, Data Import/Export, Target Audience, Proposal Development
Intermediate · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Literacy, Technical Communication, Probability & Statistics, Web Scraping, Data Import/Export, JSON, Statistical Analysis, Pandas (Python Package), Analytical Skills, Descriptive Statistics, Data Manipulation, Probability, Data Collection, Data Capture, Restful API, Performance Measurement, Data Cleansing, Application Programming Interface (API)
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Data Cleansing, Data Access, Data Analysis, Statistical Inference, Statistical Hypothesis Testing, Data Quality, Data Science, Probability & Statistics, Jupyter, Machine Learning, Data Manipulation, Pandas (Python Package), Statistical Analysis, Data Transformation, Artificial Intelligence
Intermediate · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Internet Of Things, Real-Time Operating Systems, General Networking, Wireless Networks, Information Systems Security, Application Security, Petroleum Industry, Automation, Network Protocols, Emerging Technologies, Cloud Platforms, Embedded Systems, Market Analysis, Interviewing Skills, Software-Defined Networking, Workforce Development, Platform As A Service (PaaS)
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Business Intelligence, Data-Driven Decision-Making, Data Mining, Business Analytics, Data Analysis, Statistical Visualization, Data Management, Data Collection, Data Visualization, Data Warehousing, Data Wrangling, Extract, Transform, Load, Data Visualization Software, Data Transformation, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Excel Formulas, Spreadsheet Software, Business Reporting, Data Visualization, Excel Macros, Dashboard, Forecasting, Data Analysis, Data Visualization Software, Predictive Modeling, Data Validation, Productivity Software, Data Entry, Data Management, Financial Modeling, Data Security, Data Integrity, Computer Literacy
Beginner · Specialization · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Data Visualization, Data Visualization Software, Tableau Software, Color Theory, Interactive Data Visualization, Data Presentation, Data Import/Export, Data Storytelling, Business Analytics, Data Science, Marketing Analytics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: NoSQL, Big Data, Data Pipelines, Databases, Real Time Data, Scalability, Distributed Computing, Data Processing, Database Architecture and Administration, Data Integrity, Machine Learning Algorithms, Machine Learning
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Exploratory Data Analysis, Data Literacy, Data Storytelling, Data-Driven Decision-Making, Data Presentation, SAS (Software), Trend Analysis, Data Manipulation, Data Analysis, Data Quality, Analysis, Scatter Plots, Analytics, Data Visualization, Interactive Data Visualization, Technical Communication, Data Ethics, Data Visualization Software, Research, Data Cleansing
Beginner · Specialization · 1 - 3 Months

Duke University
Skills you'll gain: Deep Learning, MLOps (Machine Learning Operations), Responsible AI, Data Ethics, Data Management, Unsupervised Learning, Human Computer Interaction, User Experience Design, Classification And Regression Tree (CART), Data Quality, Human Centered Design, Machine Learning, Human Factors, Regression Analysis, Technical Management, Applied Machine Learning, Project Management, Product Management, Product Design, Data Science
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Natural Language Processing, Keras (Neural Network Library), Generative AI, Generative Model Architectures, Image Analysis, Artificial Neural Networks, Text Mining, Computer Vision, Tensorflow, Deep Learning, Feature Engineering, Performance Testing, Machine Learning Methods, Applied Machine Learning, Google Cloud Platform, Application Development, Data Processing, Systems Development, Python Programming, Data Transformation
Beginner · Specialization · 1 - 3 Months