Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

Real Madrid Graduate School Universidad Europea
Kompetenzen, die Sie erwerben: Marketing Analytics, Branding, Brand Management, Customer Engagement, Strategic Partnership, Marketing Strategy and Techniques, Loyalty Programs, Digital Transformation, Innovation, Social Media Strategy, Customer experience improvement, Technology Strategies, Data Analysis, Customer Relationship Management, Personalized Service, Content Strategy, Market Dynamics, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Apache Hive, Big Data, Database Design, Social Media Analytics, Extensible Markup Language (XML), Database Management Systems, Database Management, Apache Hadoop, Extensible Languages and XML, Analytics, Data Processing, Data Management, Data Analysis, Data Import/Export, Data Integration
Gemischt · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Splunk, Lightweight Directory Access Protocols, System Monitoring, Scripting, Dashboard, Data Maintenance, Dashboard Creation, Plot (Graphics), Business Intelligence, Scatter Plots, Pivot Tables And Charts, Servers, Data-Driven Decision-Making, Interactive Data Visualization, Software Installation, Role-Based Access Control (RBAC), Dataflow, Unstructured Data, Data Visualization Software, Data Visualization
Anfänger · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: AWS Kinesis, Amazon Web Services, Apache Kafka, Data Lakes, Real Time Data, Data Management, Cloud Management, Data Pipelines, Data Processing, Big Data, Apache Hadoop, Query Languages, Serverless Computing, Scalability
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Data-Driven Marketing, Marketing Operations, Customer experience strategy (CX), Marketing Effectiveness, Growth Strategies, Marketing Analytics, Customer Insights, Cross-Functional Collaboration, Strategic Marketing, Marketing Strategies, Strategic Leadership, Leadership Development, Business Leadership, MarTech, Marketing Management, Brand Marketing, Marketing Planning, Initiative and Leadership, Brand Strategy, Data-Driven Decision-Making
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Data Warehousing, SQL Server Integrationsdienste (SSIS), Architektur des Cloud Computing, Integration von Daten, Microsoft SQL-Server, Daten-Pipelines, Datensicherheit, Datenbank-Design, System-Konfiguration, Azure Synapse-Analytik, Datenmodellierung, Auszug, Microsoft Azure, Apache Spark, Migration von Daten, Stern-Schema, Cloud-Management, Leistungsoptimierung, Cloud-Sicherheit, Transact-SQL
Mittel · Kurs · 1–3 Monate

Northeastern University
Kompetenzen, die Sie erwerben: Data Storytelling, Data Presentation, Plotly, Statistical Visualization, Interactive Data Visualization, Matplotlib, Data Visualization Software, Network Analysis, Plot (Graphics), Seaborn, Data-Driven Decision-Making, Network Model, Data Mining, Scatter Plots, R Programming, R (Software), Graphing, Graph Theory, Box Plots, Heat Maps
Auf einen Abschluss hinarbeiten
Gemischt · Kurs · 1–3 Monate

Fundação Instituto de Administração
Kompetenzen, die Sie erwerben: Marketing Strategies, Digital Marketing, Data Visualization, Data-Driven Marketing, Performance marketing, Marketing Planning, Marketing Analytics, Strategic Marketing, Marketing Effectiveness, Digital Analysis, Data Visualization Software, Key Performance Indicators (KPIs), Consumer Behaviour, Performance Measurement, Target Market, Performance Metric, Performance Analysis, Customer Insights, Journey Mapping, Unsupervised Learning
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Prompt Engineering, Google Gemini, Prompt Patterns, ChatGPT, Responsible AI, Gemini, Multimodal Prompts, AI powered creativity, Content Creation, Digital Marketing, Marketing Strategies, Keyword Research, Data Ethics, AI literacy, Search Engine Optimization, Podcasting, Social Media Content, Target Audience
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Prompt Engineering, Prompt Engineering Tools, Generative AI, Ideation, Customer Insights, Social Media Marketing, Copywriting, Customer Analysis, Social Media Content, Content Marketing, Content Creation, AI Enablement, Target Audience, Digital Marketing
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Spatial Data Analysis, Datamaps, Storytelling
Anfänger · Kurs · 1–4 Wochen

Alex Genadinik
Kompetenzen, die Sie erwerben: Instagram, Social Media Content, Social Media Management, Facebook, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Marketing Automation, Content Creation, Advertising Campaigns, Digital Advertising, Advertising, Content Strategy, Drive Engagement, Subcontracting
Gemischt · Kurs · 1–3 Monate