This course will establish you as an expert in Meta Ads Manager. Learn how to structure campaigns in Ads Manager by selecting ad objectives, target audience, budget, and placement that fit your unique goals. Learn to create and manage ads across Facebook and Instagram and evaluate and optimize the results of your Ads Manager campaigns. You will end the course by creating an actual ad campaign in Ads Manager to expand not only your knowledge, but your social media marketing portfolio.

Advertising with Meta
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Advertising with Meta
This course is part of Meta Social Media Marketing Professional Certificate

Instructor: Daniel Kob
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What you'll learn
Structure campaigns in Meta Ads Manager
Build an ad that aligns with your marketing objectives and target it to your intended audience
Set a budget, placement, and schedule for your ads in Meta Ads Manager
Skills you'll gain
- Marketing Budgets
- Paid media
- Advertising Campaigns
- Performance marketing
- Target Audience
- Campaign Planning
- Budgeting
- Budget Management
- Media Planning
- Social Media
- Campaign Management
- Online Advertising
- Advertising
- Performance Analysis
- Social Media Campaigns
- Social Media Management
- Digital Advertising
- Social Media Marketing
Tools you'll learn
Details to know

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10 assignments
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Build your Marketing expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate from Meta

There are 5 modules in this course
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Reviewed on Nov 3, 2022
very insightful course. You can learn practically how to run a Facebook Ad and all the problems and requirements around it. Would recommend to anyone who wants join the digital marketing community.
Reviewed on Jul 4, 2022
If you want to know about Meta Ads in details. This is the in-depth fundaments, that'll help you whether you want to do deep knowlege about Meta Ads. Trust me, Instructor is simply awesome.
Reviewed on Apr 5, 2023
An enlightening adventure into the world of digital advertising. I enjoyed working on the project and I'm eager to practice everything I have learnt. Thank you Coursera.





