When you enroll in this course, you'll also be enrolled in this Specialization.
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Develop job-relevant skills with hands-on projects
Earn a shareable career certificate
There are 6 modules in this course
This course aims to improve your Business English language skills by developing your vocabulary and reading skills and your understanding of tone, style and knowledge of communication methods. We'll also cover how these language skills can enhance audience analysis, business case analysis and basic business communication strategies. Skills learned in this course will often be referred to and needed to complete the speaking, writing and cross-cultural communications courses of this Specialization.
After completing this course, you will be able to:
- describe things and events in the context of Business English
- make requests in the context of Business English
- support arguments in the context of Business English
- use appropriate tone and style according to the context of Business English
- conduct an audience analysis
- match audience with the purpose and medium of communication
- analyse and summarise business data
Welcome to Week 1! This week, we will cover Module 1 where we introduce you to the objectives and structure of this Specialization and course.
What's included
3 videos4 readings3 discussion prompts
Show info about module content
3 videos•Total 8 minutes
Welcome to our course•2 minutes
Introduction to our Specialization•3 minutes
How this course is organized•3 minutes
4 readings•Total 40 minutes
Objectives and outcomes•10 minutes
Learning how to learn•10 minutes
Learning vocabulary•10 minutes
The HKUST English Grammar Guide•10 minutes
3 discussion prompts•Total 30 minutes
How is this course relevant to you?•10 minutes
How do you learn English?•10 minutes
Introduce yourself•10 minutes
Communication basics
Module 2•6 hours to complete
Module details
Welcome to Week 2! This week we will cover Module 2 where we introduce you to basic communication and language skills you will use in general business situations. You will also be introduced to vocabulary and language skills common to business communications.
What if? Using modals in conditional statements•10 minutes
3 assignments•Total 90 minutes
Vocabulary quiz•30 minutes
Peer review practice•30 minutes
Module 2•30 minutes
1 peer review•Total 120 minutes
Describe this scene•120 minutes
1 discussion prompt•Total 10 minutes
Choosing the right communication method•10 minutes
Genres and styles
Module 3•7 hours to complete
Module details
Welcome to Week 3! This week we will cover Module 3 where we will introduce you to common styles of English you will use for different spoken and written situations in general business situations. You will also be introduced to vocabulary and language skills common to business communications.
Welcome to Week 4! This week we will cover Module 4 where we will introduce you to ways of identifying the purpose and audience for spoken and written documents in general business situations and how this can affect language use. You will also be introduced to vocabulary and language skills common to business communications.
Defining purpose for spoken and written communication•4 minutes
Matching purpose, audience, medium, tone & style•7 minutes
Making polite requests•7 minutes
Role play: making requests•2 minutes
Challenging grammar: relative clauses•4 minutes
5 readings•Total 50 minutes
Objectives and outcomes•10 minutes
Peer review practice: sample pitch and text•10 minutes
Objectives and outcomes•10 minutes
Vocabulary list•10 minutes
More on relative clauses•10 minutes
3 assignments•Total 90 minutes
Peer-review practice•30 minutes
Vocabulary practice•30 minutes
Module 4•30 minutes
1 peer review•Total 60 minutes
Using appropriate tone and style•60 minutes
1 discussion prompt•Total 10 minutes
The audience always comes first•10 minutes
Analyzing business cases
Module 5•5 hours to complete
Module details
Welcome to Week 5! This week we will cover Module 5 where we will introduce you to ways of analyzing business cases and strategies for critical reading. You will also be introduced to vocabulary and language skills common to business communications.
Business case: Renewable energy and the hotel industry•10 minutes
Objectives and outcomes•10 minutes
Vocabulary•10 minutes
A few or a little?•10 minutes
More on quantifiers•10 minutes
Peer-review practice: sample text•10 minutes
3 assignments•Total 90 minutes
Vocabulary practice•30 minutes
Peer-review practice•30 minutes
Module 5•30 minutes
1 peer review•Total 120 minutes
Sustainable Resort Proposal•120 minutes
1 discussion prompt•Total 10 minutes
Building a sustainable future for Just So Resort•10 minutes
Concluding module
Module 6•1 hour to complete
Module details
Welcome to Week 6! This week we will cover Module 6 where we will conclude the course and you will need to complete the final exam and post-course survey.
What's included
1 reading1 assignment
Show info about module content
1 reading•Total 10 minutes
Post course survey•10 minutes
1 assignment•Total 30 minutes
Final exam•30 minutes
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When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.