This comprehensive specialization transforms sales professionals into strategic revenue leaders by combining fundamental selling techniques with advanced AI-powered strategies. Starting with core sales methodologies and progressing through B2B, territory, and enterprise sales frameworks, learners develop expertise in consultative selling, stakeholder management, and data-driven decision-making. The program uniquely integrates cutting-edge AI technologies, teaching practitioners to leverage generative AI and agentic systems for enhanced prospecting, personalization, and sales automation. Through hands-on projects including AI-driven email campaigns and CRM integration, participants gain practical experience in modern sales enablement tools. The curriculum culminates in advanced leadership training for sales executives, covering performance management, strategic planning, and team optimization. By completion, learners will have developed a complete toolkit for excelling in today's technology-enhanced sales environment, from initial prospecting through enterprise deal closure and team leadership, positioning them for roles ranging from sales representative to Chief Revenue Officer.
Applied Learning Project
Learners will complete hands-on projects that simulate real-world sales scenarios across the entire revenue cycle. Projects include developing and executing cold calling campaigns using social media integration, creating territory segmentation strategies with market analysis tools, designing enterprise sales playbooks for complex stakeholder environments, and building AI-powered prospecting funnels using Lemlist and HubSpot. Participants will create personalized outreach sequences with Claude AI, implement automated sales workflows, analyze performance metrics, and develop team enablement programs that leverage generative AI for content creation and customer insights.
























