Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

American Psychological Association
Skills you'll gain: Behavior Management, Psychology, Sociology, Social Sciences, Research, Case Studies
Beginner · Course · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Case Studies, Decision Making, Human Learning, Applied Behavior Analysis, Behavior Management, Behavioral Economics, Human Development, Psychology, Critical Thinking, Empathy, Emotional Intelligence, Communication
Beginner · Course · 1 - 4 Weeks

Wesleyan University
Skills you'll gain: Social Sciences, Psychology, Persuasive Communication, Sociology, Behavior Management, Conflict Management, Interpersonal Communications, Research, Diversity Awareness, Ethical Standards And Conduct, Experimentation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Creative Thinking, Creativity, Creative Problem-Solving, Brainstorming, Ideation, Innovation, Architectural Design, Problem Solving, Design Thinking, Entrepreneurship, Artificial Intelligence, Advertising, Marketing, Game Design, Consumer Behaviour, Experimentation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Decision Making, Driving engagement, Behavioral Economics, Human Factors, UI/UX Strategy, User Experience, Persona (User Experience), User Centered Design, User Experience Design, Usability Testing, Psychology, Experimentation, Design Strategies, Trustworthiness, Motivational Skills, Social Skills, Behavioral Management, Product Management, Ethical Standards And Conduct, Digital Marketing
Beginner · Course · 1 - 3 Months

National Academy of Sports Medicine
Skills you'll gain: Nutrition and Diet, Nutrition Education, Nutritional Assessment, Sports Medicine, Patient Education And Counseling, Clinical Nutrition, Exercise Science, Scientific Methods, Health Assessment, Health And Wellness Coaching, Health Promotion, Athletic Training, Regulatory Compliance, Preventative Care, General Science and Research, Psychology, Life Sciences, Biotechnology
Beginner · Specialization · 1 - 3 Months

Lund University
Skills you'll gain: Environmental Issue, Systems Thinking, Sustainable Development, Critical Thinking, Sustainable Business, Corporate Sustainability, Research, Sustainability Standards, Cultural Responsiveness, Social Studies, Consumer Behaviour, Environmental Policy, Case Studies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Market Research, Market Analysis, Marketing, Research Methodologies, Research, Research Design, Quantitative Research, Consumer Behaviour, Market Trend, Surveys, Customer Analysis, Qualitative Research, Forecasting, Price Negotiation, Analysis, Product Testing, Data Collection, Sampling (Statistics)
Mixed · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, Competitive Intelligence, Persona Development, Market Analysis, Customer Analysis, Market Intelligence, Market Opportunities, Business Research, AI Product Strategy, Consumer Behaviour, Target Market, Customer Insights, Business Marketing, Data-Driven Decision-Making, Product Development, Product Strategy, Gap Analysis, Data Analysis, Innovation
Beginner · Course · 1 - 4 Weeks

The Chinese University of Hong Kong
Skills you'll gain: Consumer Behaviour, Brand Management, Marketing, Global Marketing, Digital Media Strategy, Market Dynamics, Advertising, E-Commerce, Cultural Sensitivity, Cultural Diversity, Social Sciences, Sociology
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing, Marketing Planning, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Brand Management, Product Planning, Go To Market Strategy, Marketing Analytics, Target Market, Promotional Strategies, Value Propositions, Market Analysis, Customer Insights
Build toward a degree
Beginner · Course · 1 - 3 Months