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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Supply Chain & Operations

    Skills you'll gain: Process Mapping, Operations Management, Process Analysis, Process Improvement, Operations, Revenue Management, Business Modeling, Business Process Improvement, Supply Chain, Supply Chain Management, Business Process, Quality Improvement, Process Improvement and Optimization, Organizational Structure, Supply Chain Planning, Supply Management, Strategic Thinking, Business Strategy, Strategic Decision-Making, Competitive Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    78 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    The Business Intelligence (BI) Analyst Capstone Project

    Skills you'll gain: Presentations, Business Intelligence, Dashboard Creation, Dashboard, Tableau Software, IBM Cognos Analytics, Data Presentation, Statistical Analysis, Business Analytics, Data Analysis, Looker (Software), Regression Analysis, Data Visualization, PostgreSQL, Interactive Data Visualization, Query Languages, Data Visualization Software, Data Cleansing, Microsoft Excel, SQL

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tableau Learning Partner

    Communicating Data Insights with Tableau

    Skills you'll gain: Data Storytelling, Ad Hoc Reporting, Data Presentation, Dashboard, Dashboard Creation, Interactive Data Visualization, Storytelling, Tableau Software, Data Visualization Software, Data Analysis, Business Intelligence, Presentations, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to R Programming and Tidyverse

    Skills you'll gain: Rmarkdown, Ggplot2, R (Software), Plot (Graphics), Data Visualization, Tidyverse (R Package), Statistical Visualization, R Programming, Data Visualization Software, Statistical Programming, Data Manipulation, Data Analysis Software, Statistical Reporting, Data Analysis, Data Validation, Data Transformation, Code Reusability, Software Installation, Programming Principles, Aesthetics

    4.2
    Rating, 4.2 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI for HR Professionals

    Skills you'll gain: HR Tech, AI Enablement, Human Resources, Technical Communication, LLM Application, Human Resource Strategy, Technical Documentation, AI Personalization, Prompt Engineering, Generative AI, People Analytics, Persona Development, Interviewing Skills, Program Standards, Job Evaluation, Performance Review, Consolidation, Focus Group, Verification And Validation, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Calculus through Data & Modeling: Limits & Derivatives

    Skills you'll gain: Calculus, Data Analysis Software, Mathematical Software, Applied Mathematics, Data Analysis, Analysis, Mathematical Theory & Analysis, Derivatives, Advanced Mathematics, Graphing, Algebra

    4.7
    Rating, 4.7 out of 5 stars
    ·
    210 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Cómo crear tu marca personal usando Canva

    Skills you'll gain: Canva (Software), Logo Design, Graphic Design, Driving engagement, Branding, Graphic and Visual Design Software, Content Creation, Target Audience, Presentations, Social Media Content, Brand Strategy, Brand Awareness, Creativity, Social Media, Social Media Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'entrepreneuriat social: faire son business plan

    Skills you'll gain: Social Impact, Market Opportunities, Business Modeling, Market Research, User Research, Program Evaluation, Business Planning, Entrepreneurship, Sustainable Business, Sustainable Development, Key Performance Indicators (KPIs), Performance Measurement, Stakeholder Engagement, Customer Analysis, Stakeholder Analysis, Needs Assessment, Target Audience, Governance, Financial Forecasting, Fundraising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    122 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    2

    28DIGITAL

    Impact from digital transformation: A Nano course

    Skills you'll gain: Strategic Decision-Making, Digital Transformation, Business Transformation, Consumer Behaviour, Organizational Change, Leadership, Predictive Modeling, Forecasting, Market Analysis, Emerging Technologies, Business Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    132 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Peking University

    中级商务汉语——商务活动篇

    Skills you'll gain: Outbound Calls, Telephone Skills, Business Communication, Market Research, Business Marketing, Hotels and Accommodations, Guest Relations, Business Correspondence, Travel Arrangements, Oral Expression, Events and Conferences, Cultural Sensitivity, Negotiation, Language Competency, Customer Relationship Building, Presentations, Vocabulary

    4.8
    Rating, 4.8 out of 5 stars
    ·
    63 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    GenAI for SEO: A Hands-On Playbook

    Skills you'll gain: Prompt Engineering, Keyword Research, Prompt Engineering Tools, Content Optimization, Google Gemini, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    The Power of Storytelling: How to Visualize Data in the Cloud

    Skills you'll gain: Data Storytelling, Data Visualization, Interactive Data Visualization, Data Presentation, Data Visualization Software, Dashboard, Looker (Software), Dashboard Creation, Data Modeling, Data Access, Business Analytics, Data Analysis, Analytics, Data Governance, Performance Tuning, Self Service Technologies, Version Control

    4.4
    Rating, 4.4 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
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Plan (11)
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