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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Essential Dashboarding & Storytelling Techniques

    Skills you'll gain: Dashboard, Dashboard Creation, Tableau Software, Interactive Data Visualization, Data Storytelling, Data Presentation, Data Visualization Software, Statistical Visualization, Business Analytics, Marketing Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Bing Copilot for Beginners: Enhancing Productivity with AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Prompt Engineering Tools, AI powered creativity, Business Research, Copywriting, AI Product Strategy, Ideation, Marketing Materials, Writing and Editing, Generative AI, Market Research, Marketing, Product Marketing, Predictive Modeling, Financial Data, Packaging and Labeling, Financial Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Amsterdam

    Methods and Statistics in Social Science - Final Research Project

    Skills you'll gain: Statistical Analysis, Research, Science and Research, Research Reports, Data Analysis, Research Design, Scientific Methods, Data Collection, Research Methodologies, Research and Design, Surveys, Report Writing, Experimentation, Social Sciences, Survey Creation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Splunk Inc.

    Splunk Search Expert 103

    Skills you'll gain: Splunk, Correlation Analysis, Performance Tuning, Model Optimization, Data Manipulation, Analysis, Data Analysis, Data Modeling, Big Data, Transaction Processing, Data Integration, Data Science, Business Analytics, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
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    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Applied Kalman Filtering

    Skills you'll gain: Bayesian Network, Linear Algebra, Numerical Analysis, Mathematical Modeling, Estimation, Matlab, Statistical Modeling, Markov Model, Simulations, Integral Calculus, Correlation Analysis, Control Systems, Probability, Simulation and Simulation Software, Probability & Statistics, Statistical Methods, Applied Mathematics, Probability Distribution, Predictive Analytics, Engineering Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    36 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Mastering Data Analysis with Pandas

    Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    182 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Research and Draft a Competitive Analysis

    Skills you'll gain: Benchmarking, Competitive Analysis, Market Research, Market Dynamics, Research Reports, Business Research, Market Analysis, Report Writing, Business Strategy, Marketing, Strategic Thinking, Business Writing, Market Data, Strategic Decision-Making, Business Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Empresas familiares

    Skills you'll gain: Market Opportunities, Financial Analysis, Administration, Entrepreneurship, Case Studies, Business Management, Business Administration, Financial Management, New Business Development, Market Analysis, Business Planning, Business Strategies, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Create a Project Management Tracker using Google Sheets

    Skills you'll gain: Google Sheets, Collaborative Software, Productivity Software, Organizational Skills, Spreadsheet Software, Project Management Software, Data Management, Project Management, Data Visualization, Presentations, Business

    4.6
    Rating, 4.6 out of 5 stars
    ·
    295 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Power Platform in Business Analysis

    Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Data Visualization, Interactive Data Visualization, No-Code Development, Workflow Management, Dashboard Creation, Business Process Automation, Data Analysis, Generative AI Agents, Application Development, Automation, Business Process, Data Modeling, Business Software, Data Integration

    4
    Rating, 4 out of 5 stars
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    70 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Launch Strategy: 5 Steps to Capstone Experience

    Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Resource Allocation, Business Modeling, Resource Management, Resource Planning, Sales Development, Sales Strategy, Commercialization, Plan Execution, Customer Relationship Building, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing Planning, Entrepreneurial Finance, Operating Budget, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    133 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    American History Through Baseball

    Skills you'll gain: Labor Relations, Labor Law, Employee Relations, Court Systems, Culture, Social Studies, International Relations, World History, Branding, Economic Development, Socioeconomics, Cultural Diversity, Economics, Consumer Behaviour, Social Justice, Global Marketing, Business Economics, Public History, Demography, Social Sciences

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 3 - 6 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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