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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    LearnQuest

    The Science of Sales: Behavioral Insights and Psychology

    Skills you'll gain: Consultative Selling, Closing (Sales), Sales Management, Verbal Communication Skills, Communication, Sales Prospecting, Sales Strategy, Consumer Behaviour, Selling Techniques, Sales, Marketing Psychology, Overcoming Objections, Communication Strategies, Initiative and Leadership, Customer Analysis, Sales Presentations, Regional Sales, Prospecting and Qualification, Sales Process, Sales Support

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    Codio

    Select Topics in Python

    Skills you'll gain: Matplotlib, Version Control, Text Mining, GitHub, Large Language Modeling, Django (Web Framework), Git (Version Control System), Package and Software Management, Platform As A Service (PaaS), Plot (Graphics), Application Deployment, Object-Relational Mapping, Hugging Face, Natural Language Processing, Data Visualization Software, Unit Testing, Statistical Visualization, Development Environment, Virtual Environment, Python Programming

    3.9
    Rating, 3.9 out of 5 stars
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    24 reviews

    Intermediate · Specialization · 1 - 3 Months

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    Xbox

    Market Research and Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Customer Analysis, Product Management, Persona Development, Target Market, Data Presentation, Product Marketing, Target Audience, Data Storytelling, Market Intelligence, Report Writing, Research Reports, Market Opportunities, User Research, Competitive Intelligence, Data Analysis, Critical Thinking

    4.6
    Rating, 4.6 out of 5 stars
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    13 reviews

    Beginner · Course · 1 - 4 Weeks

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    AI CERTs

    Managing Projects with AI

    Skills you'll gain: Responsible AI, Project Management Software, AI Product Strategy, Project Risk Management, Project Management, Project Implementation, Project Planning, Risk Management, AI Workflows, Timelines, Project Scoping, Project Performance, Scheduling, Governance, Team Collaboration, Generative AI Agents, Generative AI, Forecasting, Digital Transformation, Decision Making

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Naive Bayes 101: Resume Selection with Machine Learning

    Skills you'll gain: Data Visualization, Plot (Graphics), Exploratory Data Analysis, Text Mining, Model Evaluation, Model Training, Classification Algorithms, Applied Machine Learning, Data Cleansing, Scikit Learn (Machine Learning Library), Statistical Machine Learning, Data Preprocessing, Natural Language Processing, Predictive Modeling, Machine Learning, Unstructured Data, Data Analysis, Machine Learning Algorithms, Python Programming, Computer Science

    4.5
    Rating, 4.5 out of 5 stars
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    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
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    Coursera

    Income Features in ProfitBooks

    Skills you'll gain: Order Management, Order Entry, Sales Process, Order Processing, Accounting Software, Customer Relationship Management, Inventory Control, Small Business Accounting, Inventory Management System, Customer Relationship Management (CRM) Software, Financial Reporting, Accounts Receivable, Invoicing, Cloud Security, Sales, Amazon Web Services, Management Reporting, Business Reporting, Accounting, Finance

    4.6
    Rating, 4.6 out of 5 stars
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    16 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    AI CERTs

    AI Foundations & Industry Overview for Telecommunication

    Skills you'll gain: Customer Retention, Customer Analysis, Customer experience improvement, Customer Support, Data Analysis, Predictive Modeling, Operational Analysis, Operational Efficiency, AI literacy, Anomaly Detection, Network Monitoring, AI Integrations, Digital Transformation

    4.4
    Rating, 4.4 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
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    Coursera

    Erste Schritte in Instagram for Business

    Skills you'll gain: Instagram, Content Development and Management, Content Scheduling, Social Media Content, Content Strategy, Social Media, Social Media Management, Social Media Marketing, Facebook, Social Media Strategy, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
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    Coursera

    Créer un pitch deck pour votre projet avec Canva

    Skills you'll gain: Timelines, Product Demonstration, Product Promotion, Marketing Materials, Presentations, Sales Presentations, Marketing Collateral, Sales Presentation, Marketing Design, Project Design, Project Schedules, Value Propositions, Entrepreneurship, Graphic Design, Data Sharing

    Intermediate · Guided Project · Less Than 2 Hours

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    Workday

    Workday Student for Business Users

    Skills you'll gain: People Analytics, Workday (Software), Registration, Business Process, Workflow Management, Business Reporting, Process Management, Data Maintenance, Data Entry, Dashboard, Information Management, Business Analytics, No-Code Development

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Compare User Behavior with Segments

    Skills you'll gain: Data-Driven Marketing, Web Analytics, Customer Engagement, Digital Analysis, Technical Communication, Campaign Management, Analysis, Performance Metric, Business Metrics, Data-Driven Decision-Making, Descriptive Analytics, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Regression & Forecasting for Data Scientists using Python

    Skills you'll gain: Time Series Analysis and Forecasting, Exploratory Data Analysis, Model Evaluation, Feature Engineering, Data Preprocessing, Statistical Analysis, Forecasting, Regression Analysis, Python Programming, Data Analysis, Predictive Modeling, Data Science, Data Processing, Data Transformation

    4.5
    Rating, 4.5 out of 5 stars
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    43 reviews

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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