Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

Macquarie University
Skills you'll gain: Social Impact, Business Modeling, Innovation, Relationship Building, Brand Strategy, Negotiation, Professional Networking, Due Diligence, Entrepreneurial Finance, Fundraising, Key Performance Indicators (KPIs), Business Priorities, Financial Statements
Intermediate · Specialization · 3 - 6 Months

Università Bocconi
Skills you'll gain: Resource Management, Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Art History, Fundraising, Data-Driven Decision-Making, Customer Relationship Management, Marketing, Customer experience strategy (CX)
Mixed · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Competitive Analysis, Corporate Strategy, Business Strategy, Strategic Thinking, Business Economics, Emerging Technologies, Technology Roadmaps, Market Dynamics, Change Management, Innovation
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Prompt Engineering, Event Marketing, Presentations, Video Editing, Canva (Software), Marketing Materials, Color Matching, Color Theory, Typography, Storytelling, Marketing Collateral, Marketing Design, Interactive Design, Brand Strategy, Social Media, Logo Design, Layout Design, Social Media Content, Social Media Campaigns, Branding
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Marketing Analytics, Descriptive Statistics, Data Visualization, Key Performance Indicators (KPIs), Marketing Effectiveness, Target Audience, Marketing Strategies, Business Analytics, Analytics, Statistical Hypothesis Testing, Data Processing, Data Analysis, Statistical Inference, Data Visualization Software, Spreadsheet Software, Pandas (Python Package), A/B Testing, Data Collection, Marketing, Interviewing Skills
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Northwestern University
Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Strategic Partnership, Target Audience, Crisis Management
Intermediate · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Data Storytelling, Data Presentation, Human Resource Strategy, Employee Relations, Employee Performance Management, Performance Metric, Dashboard, Data Analysis, Training and Development, Compensation Strategy, Business Metrics, Employee Retention, Compensation and Benefits, Talent Recruitment, Business Analysis, Employee Engagement, Mental Health
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Strategic Communication, Performance Measurement, Key Performance Indicators (KPIs), Communication Planning, Strategic Leadership, Employee Engagement, Business Planning, Strategic Planning, Dashboard, Meeting Facilitation, Goal Setting, Planning, Organizational Strategy, Discussion Facilitation, Stakeholder Engagement, Presentations, Business Strategy, Leadership Development, Team Building, Teamwork
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Search Engine Optimization, Keyword Research, Search Engine Marketing, Web Analytics and SEO, Target Audience, Social Media Strategy, Content Strategy, Digital Marketing, Persona Development, Marketing, Marketing Strategy and Techniques, AI Product Strategy, Social Media, Competitive Analysis, Brand Awareness, Customer Insights
Intermediate · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Compliance Training, Compliance Management, Health Insurance Portability And Accountability Act (HIPAA) Compliance, General Data Protection Regulation (GDPR), Medical Privacy, Regulation and Legal Compliance, Legal Risk, Information Privacy, Governance Risk Management and Compliance, Personally Identifiable Information, Compliance Reporting, Law, Regulation, and Compliance, Regulatory Compliance, Regulatory Requirements, Compliance Auditing, Internal Communications, Procedure Development, Business Ethics, Risk Management, Business Strategy
Intermediate · Specialization · 3 - 6 Months

Illinois Tech
Skills you'll gain: Process Improvement, Process Management, Global Marketing, Business Process, Business Process Management, Financial Statement Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, People Management, Intercultural Competence, Team Leadership, Strategic Marketing, Leadership, Inventory Accounting, Business Strategy, Financial Management, Data Analysis
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Content Marketing, Digital Media Strategy, AI Personalization, Marketing Analytics, Customer Insights, Market Intelligence, Ethical Standards And Conduct
Advanced · Course · 1 - 4 Weeks