Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

University of Pennsylvania
Skills you'll gain: Operations Management, Balance Sheet, Process Analysis, Operations, Operational Efficiency, Operational Excellence, Financial Statement Analysis, Process Improvement, Financial Statements, Customer Analysis, Financial Accounting, Capital Budgeting, Branding, Financial Modeling, Financial Analysis, Brand Strategy, Marketing, Analysis, Case Studies, Business Analysis
Beginner · Specialization · 3 - 6 Months

IESE Business School
Skills you'll gain: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, People Management, Accounting, Team Performance Management, Balance Sheet, Financial Data, Financial Accounting, Marketing Strategies, Marketing Planning, Leadership Development, Financial Acumen, Marketing, Accrual Accounting, Marketing Strategy and Techniques, Team Management, Case Studies, Financial Analysis
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Adobe Express, Adobe Illustrator, Adobe Photoshop, Responsible AI, Logo Design, Digital Design, Layout Design, Generative AI, AI powered creativity, Usability, Graphic Design, Adobe Firefly, Document Control, User Interface and User Experience (UI/UX) Design, Visual Storytelling, Design Software, Visual Design, Packaging and Labeling, Branding, Storytelling
Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: Data-Driven Marketing, Email Marketing, Goal Setting, Marketing Analytics, Marketing Strategies, Marketing Effectiveness, Data-Driven Decision-Making, Campaign Management, Performance Metric, Dashboard, Key Performance Indicators (KPIs), Performance Analysis
Beginner · Course · 1 - 4 Weeks

Salesforce
Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Order Entry, Closing (Sales), Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, General Sales Practices, Service Management
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months
University of Pennsylvania
Skills you'll gain: Risk Modeling, Risk Management, Cash Flow Forecasting, Business Modeling, Mathematical Modeling, Data-Driven Decision-Making, Statistical Modeling, Portfolio Management, Forecasting, Regression Analysis, Financial Modeling, Risk Analysis, Data Modeling, Data Presentation, Quantitative Research, Presentations, Financial Forecasting, Spreadsheet Software, Predictive Modeling, Microsoft Excel
Beginner · Specialization · 3 - 6 Months

SkillsBooster Academy
Skills you'll gain: ChatGPT, Search Engine Optimization, Keyword Research, Content Optimization, Web Analytics and SEO, Token Optimization, Content Creation, Personalized Campaigns, Email Marketing, Web Content, Competitive Analysis, Generative AI, Content Strategy, Content Performance Analysis, Campaign Planning, Content Management
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Content Optimization, Digital Marketing, Content Strategy, Marketing, Customer Analysis, Earned Media, Content Creation, Social Media, User Experience
Intermediate · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Stakeholder Analysis, Planning, Project Planning, Earned Value Management, Project Risk Management, Scheduling, Stakeholder Management, Risk Management, Sprint Planning, Project Management, Project Scoping, Stakeholder Engagement, Project Management Life Cycle, Project Schedules, Project Implementation, Project Controls, Risk Mitigation, Risk Analysis, Project Performance, Cost Management
Beginner · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Game Design, Project Design, Driving engagement, Social Impact, Employee Engagement, Motivational Skills, Positive Behavior Support, Psychology, Behavioral Economics, Marketing
Mixed · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: Generative AI, Large Language Modeling, Generative Model Architectures, Fine-tuning, LLM Application, Model Training, Model Deployment, Python Programming, Scalability, Model Optimization, Machine Learning, Model Evaluation, Reinforcement Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: LinkedIn, Interviewing Skills, Web Presence, Brand Management, Branding, Professional Networking, Marketing, Marketing Analytics, Storytelling, Portfolio Management, Content Marketing, Search Engine Optimization, Social Media Marketing, Email Marketing, Digital Marketing, AI Enablement
Intermediate · Course · 1 - 4 Weeks