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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Digital Health

    Skills you'll gain: Health Technology, Data Visualization Software, Telehealth, Agile Methodology, Interactive Data Visualization, Patient Evaluation, Health Disparities, Health Informatics, Health Care, Health Systems, Electronic Medical Record, Interoperability, Public Health, Health Policy, Epidemiology, Tableau Software, Information Management, Digital Transformation, User Centered Design, Technology Strategies

    4.5
    Rating, 4.5 out of 5 stars
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    326 reviews

    Intermediate · Specialization · 1 - 3 Months

  • I

    Illinois Tech

    Digital Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Innovation, Operational Excellence, Customer experience strategy (CX), Technology Strategies, Plan Execution, Strategic Leadership, Business Strategies, Change Management, Data-Driven Decision-Making, Emerging Technologies, Governance

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
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    24 reviews

    Beginner · Course · 1 - 3 Months

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    N

    Northeastern University

    Healthcare Analytics Essentials

    Skills you'll gain: Health Informatics, Business Analytics, Health Information Management and Medical Records, Analytics, Patient Safety, Health Care, Health Administration, Patient-centered Care, Statistical Analysis, Quantitative Research, Performance Measurement, Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Organizational Strategy, Peer Review, Strategic Thinking, Data Management, Systems Thinking

    4.6
    Rating, 4.6 out of 5 stars
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    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Accounting Analytics

    Skills you'll gain: Financial Statement Analysis, Financial Analysis, Financial Data, Process Optimization, Analytics, Corporate Strategy, Accounting, Financial Forecasting, Business Metrics, Operational Analysis, Advanced Analytics, Predictive Analytics, Fraud detection, Key Performance Indicators (KPIs), Return On Investment, Finance, Expense Management, Anomaly Detection

    4.5
    Rating, 4.5 out of 5 stars
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    3K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Digital Marketing

    Skills you'll gain: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing, Marketing, Target Audience, Digital Advertising, Lead Generation, Content Marketing, Marketing Automation, Customer Relationship Management, Advertising, Customer Acquisition Management, Target Market, Brand Strategy, Customer Engagement, Content Creation

    4.8
    Rating, 4.8 out of 5 stars
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    162 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
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    M

    Michigan State University

    Digital Painting Specialization

    Skills you'll gain: Color Theory, Digital Design, Graphics Software, Creative Design, Creativity, Adobe Creative Cloud, Image Quality, Design

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Digital Governance

    Skills you'll gain: Law, Regulation, and Compliance, Legal Technology, Emerging Technologies, Market Dynamics, E-Commerce, Political Sciences, Automation, Digital Transformation, Technology Solutions, Public Administration, Data Governance, Complex Problem Solving, Governance, Economics, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
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    160 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    Digital Transformation Leader

    Skills you'll gain: Business Process Modeling, Responsible AI, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Organizational Change, Stakeholder Engagement, Google Gemini, Anthropic Claude, Sustainable Development, Data Ethics, Leadership, Generative AI, Robotic Process Automation, Corporate Sustainability, Sustainability Reporting, Strategic Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    25 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Digital Marketing Trends

    Skills you'll gain: Digital Advertising, Brand Management, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Social Media Marketing, Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Strategic Planning, Social Media Management, Trend Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    102 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Marketing Analytics

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Strategic Marketing, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Advertising Campaigns, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

    4.7
    Rating, 4.7 out of 5 stars
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    6.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Maven Analytics

    ChatGPT & Generative AI for Data Analytics

    Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Data Analysis Expressions (DAX), Power BI, Deep Learning, Excel Formulas, Analytics, Google Sheets, Pivot Tables And Charts, Microsoft Excel, Artificial Intelligence, Data Analysis, Python Programming, SQL, Query Languages, Business Intelligence, Data Science, Debugging

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Digital Marketing

    Skills you'll gain: Digital Marketing, Digital Media Strategy, Business Strategies, Digital Advertising, Growth Strategies, Social Media, Pay Per Click Advertising, Market Analysis, Market Opportunities

    4.8
    Rating, 4.8 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular digital analytics courses

  • Digital Health: Imperial College London
  • Digital Transformation: Illinois Tech
  • Healthcare Analytics Essentials : Northeastern University
  • Accounting Analytics: University of Pennsylvania
  • Digital Marketing: Adobe
  • Digital Painting Specialization: Michigan State University
  • Digital Governance: Erasmus University Rotterdam
  • Digital Transformation Leader: Starweaver
  • Digital Marketing Trends: Coursera
  • Marketing Analytics: University of Virginia

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
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Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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