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Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    PwC

    Data Analysis and Presentation Skills: the PwC Approach Final Project

    Skills you'll gain: Presentations, Customer Analysis, Data Visualization, Data Presentation, Microsoft PowerPoint, Target Market, Consulting, Target Audience, Business Consulting, Microsoft Excel, Interactive Data Visualization, Data Storytelling, Persona Development, Business Analysis, Excel Formulas, Spreadsheet Software, Data Analysis, Pivot Tables And Charts, Data-Driven Decision-Making, Constructive Feedback

    4.7
    Rating, 4.7 out of 5 stars
    ·
    256 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Requirements Gathering in Business Analysis

    Skills you'll gain: User Story, Business Requirements, Requirements Analysis, Requirements Elicitation, Business Analysis, User Requirements Documents, Gap Analysis, Requirements Management, Business Systems Analysis, Project Documentation, Functional Specification, Diagram Design, Business Process Modeling, Needs Assessment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Inteligência Artificial Aplicada ao CRM

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Sales Pipelines, Predictive Analytics, Machine Learning Methods, Data Strategy, Customer Relationship Management (CRM) Software, Customer Analysis, Sales Management, Data Engineering, Customer Engagement, Predictive Modeling, Data Literacy, Customer Relationship Building, Customer Insights, Analytics, Advanced Analytics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    105 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    UI/UX Design Fundamentals & Prototyping with Generative AI

    Skills you'll gain: User Research, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, UI/UX Strategy, User Centered Design, Responsive Web Design, UI Components, Figma (Design Software), Wireframing, Responsible AI, Prototyping, Persona (User Experience), Usability Testing, Experience Design, Human Centered Design, Ideation, Brainstorming, Animations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    91 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of London

    Operations Systems Excellence

    Skills you'll gain: Operations Management, Operations, Process Design, Operational Excellence, Business Operations, Manufacturing Operations, Operational Efficiency, Process Mapping, Operational Performance Management, Operational Analysis, Organizational Strategy, Process Management, Customer experience improvement, Business Strategy, Customer Analysis, Strategic Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    87 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Glasgow

    MBA Essentials

    Skills you'll gain: Leadership and Management, Business Administration, Leadership Studies, Supply Chain, Marketing Strategies, Digital Transformation, Supply Chain Management, Organizational Change, Business Leadership, Sustainable Business, Marketing, Financial Data, Business Management, Innovation, Corporate Sustainability, Accounting, Business Modeling, Change Management, Business Economics, Project Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    254 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Microsoft

    Microsoft Power Platform Fundamentals

    Skills you'll gain: Microsoft Power Platform, Power BI, Power Platform Architecture & Technical Design, Microsoft Power Automate/Flow, Microsoft 365, Workflow Management, Dashboard, Business Intelligence, Data Analysis, No-Code Development, Process Design, Business Workflow Analysis, Dashboard Creation, Application Development, Data Visualization, Application Design, Data Modeling, Business Process, Data Store, Generative AI Agents

    4.3
    Rating, 4.3 out of 5 stars
    ·
    162 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI Advanced Fine-Tuning for LLMs

    Skills you'll gain: Fine-tuning, Generative AI, Reinforcement Learning, Large Language Modeling, Generative Model Architectures, Machine Learning Methods, Model Optimization, Model Training, Model Evaluation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    136 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Generative AI for Sales

    Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting, Artificial Intelligence

    4.1
    Rating, 4.1 out of 5 stars
    ·
    39 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of London

    Fundamentals of Marketing Strategy

    Skills you'll gain: Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Competitive Analysis, Marketing Effectiveness, Market Analysis, Marketing, Marketing Management, Market Dynamics, Target Market, Auditing, Analysis, Target Audience, Business Analysis Tools

    4.6
    Rating, 4.6 out of 5 stars
    ·
    329 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Drug Development and Pharmacoepidemiology

    Skills you'll gain: Medication Therapy Management, Drug Development, Clinical Trials, Pharmaceuticals, Pharmacotherapy, Pharmacology, Medical Prescription, Patient Education And Counseling, Clinical Pharmacy, Clinical Research, Patient Education and Support, Pre-Clinical Development, Patient Safety, Statistical Analysis, Value-Based Care, Epidemiology, Utilization Management, Program Evaluation, Public Health, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    160 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    B2B and Territory Sales Strategies and Techniques

    Skills you'll gain: Sales Territory Management, B2B Sales, Regional Sales, Selling Techniques, Sales Management, Consultative Selling, Sales, Sales Strategy, Market Analysis, Sales Process, Market Intelligence, Closing (Sales), Customer Relationship Management (CRM) Software, Competitive Intelligence, Customer Relationship Management, Negotiation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    130 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular customer insights courses

  • Data Analysis and Presentation Skills: the PwC Approach Final Project: PwC
  • Requirements Gathering in Business Analysis: Microsoft
  • Inteligência Artificial Aplicada ao CRM: Fundação Instituto de Administração
  • UI/UX Design Fundamentals & Prototyping with Generative AI: SkillUp
  • Operations Systems Excellence: University of London
  • MBA Essentials: University of Glasgow
  • Microsoft Power Platform Fundamentals: Microsoft
  • Generative AI Advanced Fine-Tuning for LLMs: IBM
  • Generative AI for Sales: Coursera
  • Fundamentals of Marketing Strategy: University of London

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