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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    The Museum of Modern Art

    Modern Art & Ideas

    Skills you'll gain: Cultural Diversity, Creativity

    4.8
    Rating, 4.8 out of 5 stars
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    6.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
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    E

    EDUCBA

    Media Planning and Advertising Strategy

    Skills you'll gain: Media Planning, Digital Advertising, Media Strategy, Advertising Campaigns, Digital Media Strategy, Online Advertising, Paid media, Target Audience, Advertising, Media and Communications, Campaign Planning, Digital Marketing, Marketing Channel, Cross-Channel Marketing, Performance marketing, Digital Marketing Campaigns, Marketing Effectiveness, Marketing, Planning, Decision Making

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Mastering Data Analysis in Excel

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Microsoft Excel, Excel Formulas, Classification Algorithms, Data-Driven Decision-Making, Business Analytics, Financial Forecasting, Data Analysis, Model Evaluation, Business Risk Management, Data Literacy

    4.2
    Rating, 4.2 out of 5 stars
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    4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Virginia

    Foundations of Business Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Business Analysis Tools, Business Economics, Value Propositions, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
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    3.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Amsterdam

    Methods and Statistics in Social Sciences

    Skills you'll gain: Qualitative Research, Scientific Methods, Statistical Analysis, Statistical Hypothesis Testing, Research, Science and Research, Research Design, Sampling (Statistics), Research Reports, Interviewing Skills, Data Analysis, Data Collection, Research Methodologies, Probability & Statistics, Social Sciences, Statistical Methods, Regression Analysis, Statistical Inference, Statistics, R Programming

    4.6
    Rating, 4.6 out of 5 stars
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    8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The DIY Musician

    Skills you'll gain: Fundraising and Crowdsourcing, Music Theory, Music, Musical Composition, Peer Review, Music Performance, Storytelling, Project Planning, Instrumental Music, Production Planning, Web Presence, Social Media Content, Brand Marketing, Fundraising, Team Leadership, Sustainable Business, Leadership, Writing and Editing, Media Production, Social Media

    4.8
    Rating, 4.8 out of 5 stars
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    3.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
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    C

    Coursera

    Execute B2B Lifecycle Strategies

    Skills you'll gain: HubSpot CRM, B2B Sales, Lead Generation, Business Marketing, Sales Pipelines, Prospecting and Qualification, Workflow Management, Sales Development, Marketing Automation, Sales Process, Customer Relationship Management (CRM) Software, Conversion Funnel Analysis, Sales Prospecting, Process Design, Sales Enablement, Sales, Customer Analysis, Driving engagement, Content Performance Analysis, Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Compliance, Data Privacy & Omni-Channel

    Skills you'll gain: Email Marketing, Cross-Channel Marketing, Email Security, Marketing Strategies, HubSpot CRM, Risk Mitigation, Authentications, Marketing Channel, Persona Development, AI Personalization, Campaign Management, Integrated Marketing Communications, Compliance Management, Governance Risk Management and Compliance, Risk Analysis, Compliance Auditing, Data Governance, General Data Protection Regulation (GDPR), Data Security, Data Management

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Market Research

    Skills you'll gain: Qualitative Research, Proposal Development, Market Research, Research Reports, Data Collection, Research Design, Surveys, Research Methodologies, Analytics, Proposal Writing, Data Analysis, Digital Brand Strategy, Statistical Hypothesis Testing, Survey Creation, Digital Analysis, Statistical Analysis, Correlation Analysis, Business Research, Report Writing, Focus Group

    4.7
    Rating, 4.7 out of 5 stars
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    1.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Bestseller
    Bestseller
    U

    University of Pennsylvania

    Achieving Personal and Professional Success

    Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Leadership Development, Business Communication, Strategic Communication, Relationship Building, Rapport Building, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism

    4.7
    Rating, 4.7 out of 5 stars
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    3.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Big Data

    Skills you'll gain: Apache Spark, Model Evaluation, Apache Hadoop, Data Integration, Exploratory Data Analysis, Big Data, Classification Algorithms, Graph Theory, Data Pipelines, Network Model, Model Training, Database Design, Data Modeling, Regression Analysis, Data Mining, Data Management, Data Infrastructure, Data Presentation, Data Processing, MongoDB

    4.6
    Rating, 4.6 out of 5 stars
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    14K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Claves de la Dirección de Empresas

    Skills you'll gain: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, People Management, Accounting, Team Performance Management, Balance Sheet, Financial Data, Financial Accounting, Marketing Planning, Product Marketing, Leadership Development, Market Share, Financial Acumen, Marketing, Accrual Accounting, Team Management, Case Studies, Financial Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.6K reviews

    Beginner · Specialization · 3 - 6 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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