Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

University of Colorado Boulder
Skills you'll gain: Press Releases, Media Relations, Public Relations, Strategic Communication, Marketing Communications, Brand Strategy, Storytelling, Social Media, Communication Strategies, Branding, Writing
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Google Analytics, Ad Hoc Reporting, Management Reporting, Performance Reporting, Web Analytics, Marketing, Web Development
Intermediate · Guided Project · Less Than 2 Hours

Pontificia Universidad Católica de Chile
Skills you'll gain: Organizational Change, Organizational Structure, Organizational Strategy, Change Management, Business Strategy, Strategic Leadership, Organizational Effectiveness, Innovation, Technology Strategies, Influencing, Persona (User Experience)
Mixed · Course · 1 - 3 Months

Copenhagen Business School
Skills you'll gain: FinTech, Payment Systems, Financial Services, International Finance, Mobile Banking, Digital Transformation, Financial Regulations, Financial Market, Banking, Regulatory Requirements, Emerging Technologies, Fundraising and Crowdsourcing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Target Audience, Facebook, Social Media, Persona Development, Social Media Marketing, Social Media Strategy, Customer Insights, Presentations, Web Analytics, Marketing Budgets
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Entrepreneurship, Promotional Strategies, Business Modeling, Business Leadership, New Business Development, Strategic Thinking, Digital Content, Innovation, Content Creation, Digital Transformation, Entrepreneurial Finance, Marketing Budgets, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Interactive Brokers
Skills you'll gain: Financial Trading, International Finance, Financial Market, Securities Trading, Equities, Market Data, Market Dynamics, Investments, Product Knowledge, Profit and Loss (P&L) Management, Market Analysis, Order Management
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Tax Preparation, Tax Returns, Income Tax, Payroll Tax, Tax, Tax Laws, Payroll, Revenue Recognition, Expense Management, Compensation and Benefits
Build toward a degree
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Market Trend, Consumer Behaviour, Trend Analysis, Competitive Analysis, Strategic Decision-Making
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Facebook, Marketing Analytics, Social Media Marketing, Social Media Management, Content Strategy, Online Advertising, Instagram, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Business Analytics, Social Media Strategy, Scalability, Revenue Management, Data-Driven Decision-Making, Brand Marketing
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Learning Management Systems, Education Software and Technology, Professional Development, Content Creation, Design Strategies, Quality Assurance, Constructive Feedback, Communication Strategies, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Presentations, Animations, Social Media Content, LinkedIn, Marketing Design, Social Media, Instagram, Graphic and Visual Design Software, Social Media Marketing, Facebook, Marketing Materials, Marketing Budgets, Graphic Design, Marketing
Beginner · Guided Project · Less Than 2 Hours