Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Microsoft PowerPoint, Presentations, Data Storytelling, Verbal Communication Skills, Public Speaking, Data Visualization, Business Communication, Storytelling, Communication, Peer Review, Communication Strategies, Data Analysis, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Modeling, Database Design, Extract, Transform, Load, Databases, Data Warehousing, Database Systems, Data Pipelines, Business Intelligence, Data Integrity, Performance Tuning, Data Mart, Data Management, Process Optimization, Data Quality, Data Transformation, SQL, Performance Testing
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Persona (User Experience), User Interface (UI), Prompt Engineering, Interaction Design, Usability, User Experience Design, Human Computer Interaction, Usability Testing, Web Content Accessibility Guidelines, AI Personalization, User Research, Prototyping, Natural Language Processing
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Anthropic Claude, Email Automation, Generative AI, ChatGPT, Responsible AI, Automation, Workflow Management, AI Product Strategy, Report Writing, Digital Transformation, Marketing Materials, Team Management, AI Personalization, Generative AI Agents, Productivity, Innovation, Operational Efficiency, Performance Reporting, Customer Support
Intermediate · Specialization · 1 - 3 Months

University of California, Santa Cruz
Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistics, Data Analysis, Probability, Statistical Modeling, Statistical Analysis, Microsoft Excel, Probability Distribution, R Programming, Regression Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Responsive Web Design, HTML and CSS, Cascading Style Sheets (CSS), Web Design, Web Design and Development, Front-End Web Development, Web Content Accessibility Guidelines, UI Components, Information Architecture, Web Analytics and SEO, User Interface (UI), Usability, Interaction Design, Semantic Web, Typography, Animations
Mixed · Course · 1 - 4 Weeks

IESE Business School
Skills you'll gain: Storytelling, Public Speaking, Oral Expression, Presentations, Verbal Communication Skills, Persuasive Communication, Content Creation, Drive Engagement, Writing, Non-Verbal Communication, Active Listening
Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Strategic Marketing, Marketing, Marketing Planning, Market Research, Target Market, Marketing Strategies, Go To Market Strategy, Business Analytics, Product Promotion, Market Analysis, Product Development, Consumer Behaviour, Entrepreneurship, New Business Development, Budgeting
Mixed · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Presentations, SQL, Descriptive Statistics, Data Storytelling, Data Analysis, Peer Review, Exploratory Data Analysis, Statistical Analysis, Data Modeling, Performance Metric, Business Analytics, Text Mining, Data Science, Data Import/Export, Target Audience, Proposal Development
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Extract, Transform, Load, Data Pipelines, Data Integration, File Management, Scalability, Data Processing, Java, Data Transformation, Configuration Management
Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Object Oriented Design, User Story, Real-Time Operating Systems, Systems Engineering, Unsupervised Learning, New Product Development, Field-Programmable Gate Array (FPGA), Failure Analysis, Sustainable Business, Delegation Skills, Sampling (Statistics), Supplier Management, Computer Vision, Accountability, Data Ethics, Data Mining, Sustainability Reporting, Database Design, Generative AI, Sustainable Design
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Facebook, Customer Engagement, Customer Insights, Marketing Analytics, Target Audience, Social Media Content, Social Media Marketing, Advertising, Social Media, Drive Engagement, Social Media Management, Social Media Campaigns, Marketing, Content Marketing, Customer Communications Management
Beginner · Guided Project · Less Than 2 Hours