Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Prompt Engineering, Brainstorming, Timelines, ChatGPT, LLM Application, Taking Meeting Minutes, Large Language Modeling, Google Gemini, Business Writing, Writing, Text Mining
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Text Mining, Natural Language Processing, Data Mining, Unstructured Data, Big Data, Web Scraping, Machine Learning Algorithms, Web Analytics and SEO, Machine Learning, Information Architecture, Statistical Methods
Mixed · Course · 1 - 3 Months

Skills you'll gain: Feature Engineering, Applied Machine Learning, Advanced Analytics, Machine Learning, Unsupervised Learning, Workflow Management, Data Ethics, Supervised Learning, Data Validation, Classification And Regression Tree (CART), Random Forest Algorithm, Decision Tree Learning, Python Programming, Performance Tuning
Advanced · Course · 1 - 3 Months

Skills you'll gain: Data Dictionary, Data Quality, Data Management, Data Cleansing, Data Validation, Data Governance, Data Literacy, Data Integrity, Case Studies, Communication Strategies, Stakeholder Communications, Cross-Functional Collaboration
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Feature Engineering, Data Import/Export, Cloud API, Dashboard, Apache Spark, Big Data, PySpark, Applied Machine Learning, Apache Hive, Artificial Intelligence and Machine Learning (AI/ML), Query Languages, Apache Hadoop, Application Deployment, Looker (Software), Cloud Computing, Serverless Computing, Machine Learning, Jupyter, Scalability, SQL
Intermediate · Specialization · 3 - 6 Months

University of Minnesota
Skills you'll gain: Workforce Planning, Employee Onboarding, Recruitment, Recruitment Strategies, Full Cycle Recruitment, Talent Acquisition, Job Analysis, Human Resources, Employee Engagement, Talent Sourcing, Interviewing Skills, Decision Making, Diversity and Inclusion
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Pivot Tables And Charts, Data Visualization, Data Analysis, Data Transformation, Exploratory Data Analysis, Data Cleansing, Data Import/Export
Intermediate · Course · 1 - 4 Weeks

Queen Mary University of London
Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Research Reports, Research Methodologies, Surveys, Research, Market Analysis, Qualitative Research, Data Analysis, Business Reporting, Business Ethics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Active Listening, Empathy, Compassion, Diversity and Inclusion, Team Building, Emotional Intelligence, Leadership and Management, Leadership, Self-Awareness, Collaboration, Employee Engagement, Adaptability, Workforce Management
Mixed · Course · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Design Thinking, Performance Measurement, Sustainable Development, Innovation, Entrepreneurship, Business Modeling, Strategic Thinking, Socioeconomics, Project Design, Benchmarking, Needs Assessment, Growth Strategies, Market Opportunities, Market Analysis
Beginner · Course · 1 - 4 Weeks
Knowledge Accelerators
Skills you'll gain: Power BI, Data Import/Export, Business Intelligence, Data Transformation, Microsoft Power Platform, Data Visualization, Dashboard, Data Visualization Software, Data Presentation, Microsoft Excel, Interactive Data Visualization, Data Cleansing, Microsoft Teams, Business Analytics, Data Analysis, Management Reporting, Microsoft 365, Data Modeling, Microsoft Office, Data Science
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Video Editing, Social Media, Graphic and Visual Design Software, Graphic Design, Content Creation, Organizational Skills, Marketing, Marketing Communications
Intermediate · Guided Project · Less Than 2 Hours