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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    G

    Google

    Design Prompts for Everyday Work Tasks

    Skills you'll gain: Prompt Engineering, Brainstorming, Timelines, ChatGPT, LLM Application, Taking Meeting Minutes, Large Language Modeling, Google Gemini, Business Writing, Writing, Text Mining

    4.8
    Rating, 4.8 out of 5 stars
    ·
    924 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Text Retrieval and Search Engines

    Skills you'll gain: Text Mining, Natural Language Processing, Data Mining, Unstructured Data, Big Data, Web Scraping, Machine Learning Algorithms, Web Analytics and SEO, Machine Learning, Information Architecture, Statistical Methods

    4.5
    Rating, 4.5 out of 5 stars
    ·
    961 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    The Nuts and Bolts of Machine Learning

    Skills you'll gain: Feature Engineering, Applied Machine Learning, Advanced Analytics, Machine Learning, Unsupervised Learning, Workflow Management, Data Ethics, Supervised Learning, Data Validation, Classification And Regression Tree (CART), Random Forest Algorithm, Decision Tree Learning, Python Programming, Performance Tuning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    577 reviews

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
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    C

    Coursera

    Data Management: Dictionaries, Quality and Communication

    Skills you'll gain: Data Dictionary, Data Quality, Data Management, Data Cleansing, Data Validation, Data Governance, Data Literacy, Data Integrity, Case Studies, Communication Strategies, Stakeholder Communications, Cross-Functional Collaboration

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Data Engineering, Big Data, and Machine Learning on GCP

    Skills you'll gain: Feature Engineering, Data Import/Export, Cloud API, Dashboard, Apache Spark, Big Data, PySpark, Applied Machine Learning, Apache Hive, Artificial Intelligence and Machine Learning (AI/ML), Query Languages, Apache Hadoop, Application Deployment, Looker (Software), Cloud Computing, Serverless Computing, Machine Learning, Jupyter, Scalability, SQL

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.4K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Recruiting, Hiring, and Onboarding Employees

    Skills you'll gain: Workforce Planning, Employee Onboarding, Recruitment, Recruitment Strategies, Full Cycle Recruitment, Talent Acquisition, Job Analysis, Human Resources, Employee Engagement, Talent Sourcing, Interviewing Skills, Decision Making, Diversity and Inclusion

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.7K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    P

    Packt

    Data Processing and Exploration with NumPy & Pandas

    Skills you'll gain: Pivot Tables And Charts, Data Visualization, Data Analysis, Data Transformation, Exploratory Data Analysis, Data Cleansing, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Introduction to Market Research

    Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Research Reports, Research Methodologies, Surveys, Research, Market Analysis, Qualitative Research, Data Analysis, Business Reporting, Business Ethics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
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    Packt

    Emotional Intelligence for Leaders and Managers

    Skills you'll gain: Active Listening, Empathy, Compassion, Diversity and Inclusion, Team Building, Emotional Intelligence, Leadership and Management, Leadership, Self-Awareness, Collaboration, Employee Engagement, Adaptability, Workforce Management

    Mixed · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Social Impact Strategy: Tools for Entrepreneurs and Innovators

    Skills you'll gain: Design Thinking, Performance Measurement, Sustainable Development, Innovation, Entrepreneurship, Business Modeling, Strategic Thinking, Socioeconomics, Project Design, Benchmarking, Needs Assessment, Growth Strategies, Market Opportunities, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Knowledge Accelerators

    Data-Driven Decisions with Power BI

    Skills you'll gain: Power BI, Data Import/Export, Business Intelligence, Data Transformation, Microsoft Power Platform, Data Visualization, Dashboard, Data Visualization Software, Data Presentation, Microsoft Excel, Interactive Data Visualization, Data Cleansing, Microsoft Teams, Business Analytics, Data Analysis, Management Reporting, Microsoft 365, Data Modeling, Microsoft Office, Data Science

    4.3
    Rating, 4.3 out of 5 stars
    ·
    266 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crea Videos para Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Video Editing, Social Media, Graphic and Visual Design Software, Graphic Design, Content Creation, Organizational Skills, Marketing, Marketing Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Design Prompts for Everyday Work Tasks: Google
  • Text Retrieval and Search Engines: University of Illinois Urbana-Champaign
  • The Nuts and Bolts of Machine Learning: Google
  • Data Management: Dictionaries, Quality and Communication: Coursera
  • Data Engineering, Big Data, and Machine Learning on GCP: Google Cloud
  • Recruiting, Hiring, and Onboarding Employees: University of Minnesota
  • Data Processing and Exploration with NumPy & Pandas: Packt
  • Introduction to Market Research: Queen Mary University of London
  • Emotional Intelligence for Leaders and Managers: Packt
  • Social Impact Strategy: Tools for Entrepreneurs and Innovators: University of Pennsylvania

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Modeling (9)
Social Media Marketing (9)
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