Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Salesforce
Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Lead Generation, Sales Development, Sales Prospecting, Cold Calling, Emotional Intelligence, Consultative Selling, Phone Sales, Selling Techniques, Sales, Sales Strategy, Rapport Building, Empathy, Active Listening, Value Propositions, Persona Development
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Creative Thinking, Creativity, Business Ethics, Business Analytics, Ideation, Creative Problem-Solving, Leadership and Management, Business Analysis, Business Leadership, Brainstorming, Business Strategy, Organizational Leadership, Decision Making, Emotional Intelligence, Accounting, Cultural Sensitivity, Cultural Diversity, Brand Management, Organizational Structure, Culture
Beginner · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: Design Thinking, Innovation, Ideation, Storytelling, Open Mindset, Creative Thinking, Creative Problem-Solving, Data Visualization, Human Centered Design, Case Studies, User Experience Design, Test Tools, Customer Insights, Leadership and Management, Marketing
Beginner · Course · 1 - 3 Months

The University of North Carolina at Chapel Hill
Skills you'll gain: Ideation, Innovation, User Feedback, Business Strategy, Creative Thinking, Product Development, Entrepreneurship, Competitive Analysis, Resource Management, Presentations, Customer Insights
Mixed · Course · 1 - 3 Months

Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Performance Analysis, Performance marketing, Keyword Research, Performance Measurement, Bidding, Online Advertising, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Performance Metric, Digital Marketing, Key Performance Indicators (KPIs), Test Planning
Beginner · Specialization · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Revenue Management, Competitive Analysis, Stakeholder Communications, Hospitality Management, Hotel Operations, Financial Analysis, Strategic Planning, Presentations, Case Studies, Business Planning, Brand Management, Market Analysis, Profit and Loss (P&L) Management, Decision Making
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Generative AI Agents, Online Advertising, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export
Beginner · Course · 1 - 4 Weeks
University of California San Diego
Skills you'll gain: Design Research, User Experience Design, User Research, Prototyping, User Centered Design, Persona (User Experience), Interaction Design, Usability Testing, Research Methodologies, Innovation, Creativity, Storyboarding, Interviewing Skills
Mixed · Course · 1 - 4 Weeks

Imperial College London
Skills you'll gain: Agile Methodology, Health Care Procedure and Regulation, Health Technology, Data Ethics, Digital Transformation, User Centered Design, Technology Strategies, Medical Privacy, Health Informatics, Health Policy, Regulatory Compliance, Data Security, Strategic Thinking
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Web Design, Canva (Software), Responsive Web Design, Web Content, Usability, Social Media, Graphic Design, Design Elements And Principles, Business
Beginner · Guided Project · Less Than 2 Hours

University of Colorado System
Skills you'll gain: Energy and Utilities, Electric Power Systems, Electrical Safety, Customer experience strategy (CX), Financial Regulation, Customer Engagement, Regulatory Affairs, Sustainable Systems, Emerging Technologies, Technology Strategies, Environmental Issue, Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Customer Retention, Customer Analysis
Beginner · Course · 1 - 4 Weeks