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Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.


Popular Customer Insights Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Implicaciones estratégicas de la marca

    Skills you'll gain: Brand Strategy, Branding, Brand Management, Brand Awareness, Brand Loyalty, Strategic Marketing, Strategic Partnership, Organizational Strategy, Business Strategy, Marketing Strategies, Customer experience improvement, Growth Strategies, Strategic Communication, Market Share, New Business Development, Consumer Behaviour, User Experience, Product Lifecycle Management, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Data Integration, Data Storage, & Data Migration

    Skills you'll gain: Data Migration, Cloud Storage, Data Management, Data Integration, Data Storage, Data Infrastructure, Data Architecture, Extract, Transform, Load, Data Security, Data Pipelines, Disaster Recovery

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Google Agile Essentials

    Skills you'll gain: Scrum (Software Development), Agile Project Management, Backlogs, Sprint Planning, Agile Methodology, User Story, Data-Driven Decision-Making, Project Estimation, Scaled Agile Framework, Agile Product Development, Sprint Retrospectives, Waterfall Methodology, Lean Methodologies, Project Performance, Kanban Principles, Product Management, Project Management, Prioritization, Estimation, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
    ·
    25 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Google Data-Driven Decision Making

    Skills you'll gain: Data Visualization, Data Ethics, Data Integrity, Data Analysis, Tableau Software, Stakeholder Communications, Sample Size Determination, Responsible AI, Verbal Communication Skills, Small Data, Decision Making, Stakeholder Analysis, Sampling (Statistics), Key Performance Indicators (KPIs), Big Data, Data Sharing, Statistics, Information Privacy, Spreadsheet Software, Concision

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of California, Davis

    AI-Powered Content Creation for Social Media Success

    Skills you'll gain: Social Media Content, Social Media, Social Media Strategy, Social Media Campaigns, Social Media Marketing, Campaign Management, Marketing Planning, Content Performance Analysis, Advertising Campaigns, Social Media Management, Content Creation, AI Personalization, Digital Media Strategy, Prompt Engineering, Digital Content, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Data Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    GenAI for Loan Officers: Revolutionizing Credit Scoring

    Skills you'll gain: Responsible AI, Loan Origination, Lending and Underwriting, Consumer Lending, Commercial Lending, Workflow Management, Generative AI, Customer Communications Management, Customer experience improvement, Regulatory Requirements, Credit Risk, Document Management, Financial Services, Business Process Automation, Artificial Intelligence, Risk Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Innovation Strategy: Developing Your Fintech strategy

    Skills you'll gain: FinTech, Digital Transformation, Innovation, Financial Services, Business Transformation, Technology Strategies, Banking, Business Strategy, IT Management, Organizational Strategy, Strategic Partnership, Organizational Structure

    4.6
    Rating, 4.6 out of 5 stars
    ·
    279 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Search and Display Advertising

    Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Paid media, Web Analytics and SEO, Marketing Automation, Bidding, Automation, A/B Testing, Consumer Behaviour, Key Performance Indicators (KPIs), Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

  • I

    Instituto Tecnológico de Aeronáutica

    Princípios de Desenvolvimento Ágil de Software

    Skills you'll gain: User Story, Agile Software Development, Backlogs, Agile Methodology, Scrum (Software Development), Sprint Retrospectives, Test Driven Development (TDD), Requirements Analysis, Sprint Planning, Unified Modeling Language, Software Development Methodologies, Software Engineering, Software Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    221 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Understanding Large Language Models in Business

    Skills you'll gain: Large Language Modeling, LLM Application, Trend Analysis, Real Time Data, Analytics, OpenAI, Business Marketing, Program Development, Business Strategy, Generative AI, ChatGPT, Technology Roadmaps, Market Trend, Artificial Intelligence and Machine Learning (AI/ML), MarTech, Artificial Neural Networks, Content Marketing, Customer experience improvement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    The Future of Sports Marketing

    Skills you'll gain: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Estrategia de Canales

    Skills you'll gain: Marketing Channel, Consumer Behaviour, Point of Sale, Cross-Channel Marketing, Promotional Strategies, Marketing Strategies, Digital Marketing, Customer experience strategy (CX), Retail Store Operations, Merchandising, Sales Strategy, Customer Insights, Digital Transformation, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular customer insights courses

  • Implicaciones estratégicas de la marca: Tecnológico de Monterrey
  • Data Integration, Data Storage, & Data Migration: SkillUp
  • Google Agile Essentials: Google
  • Google Data-Driven Decision Making: Google
  • AI-Powered Content Creation for Social Media Success: University of California, Davis
  • GenAI for Loan Officers: Revolutionizing Credit Scoring: Coursera
  • Innovation Strategy: Developing Your Fintech strategy: Copenhagen Business School
  • Search and Display Advertising: University of Colorado Boulder
  • Princípios de Desenvolvimento Ágil de Software: Instituto Tecnológico de Aeronáutica
  • Understanding Large Language Models in Business: Coursera

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