Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Universitat Autònoma de Barcelona
Skills you'll gain: Persuasive Communication, Oral Expression, Storytelling, Data Presentation, Research, Graphic and Visual Design, Persona (User Experience), Statistics, Psychology
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Data Analysis, Analytical Skills, Experimentation, Critical Thinking, Research Design, Behavioral Economics, Decision Making, Regression Analysis, Statistical Inference, Probability, Correlation Analysis, Adaptability
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Waste Minimization, Corporate Sustainability, Climate Change Adaptation, Insurance, Product Lifecycle Management, Climate Change Mitigation, Environmental Regulations, Environmental Management Systems, Business Risk Management, Sustainability Reporting, Stakeholder Engagement
Mixed · Course · 1 - 4 Weeks

University of Leeds
Skills you'll gain: Engineering Design Process, Engineering Management, Requirements Elicitation, Product Lifecycle Management, Problem Solving, Product Design, Product Development, Engineering Practices, New Product Development, Product Requirements, Conceptual Design
Beginner · Course · 1 - 4 Weeks

University of California San Diego
Skills you'll gain: Biotechnology, Biological Engineering, Sustainable Technologies, Life Sciences, Environmental Issue, Regulatory Requirements, Sustainability Standards, Chemical Engineering, Production Process, Product Development, Molecular, Cellular, and Microbiology, Biology
Intermediate · Course · 1 - 3 Months

University of Washington
Skills you'll gain: Presentations, Sales Presentation, Persuasive Communication, Microsoft PowerPoint, Public Speaking, Verbal Communication Skills, Data Visualization, Marketing Materials, English Language
Intermediate · Course · 1 - 4 Weeks

The Chinese University of Hong Kong
Skills you'll gain: Entrepreneurship, Peer Review, Market Opportunities, Business Planning, Innovation, Consumer Behaviour, Business Leadership, Brand Management, Strategic Thinking, Marketing, Business Strategy, Business Development, Global Marketing, Strategic Marketing, Business Consulting, Business Strategies, Digital Media Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: 3D Modeling, 3D Assets, Design Elements And Principles, Visualization (Computer Graphics), Computer-Aided Design, Design, Architectural Design, Creativity
Beginner · Course · 1 - 4 Weeks
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Game Theory, Business Strategy, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, Market Opportunities, Go To Market Strategy, Market Dynamics, New Product Development, Market Analysis, Product Design, Innovation
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cloud Computing Architecture, Wireless Networks, Cloud Computing, Internet Of Things, Local Area Networks, Emerging Technologies, Network Architecture, Telecommunications, Amazon Web Services, General Networking, Infrastructure As A Service (IaaS), Hardware Architecture, Network Protocols, Amazon Elastic Compute Cloud
Beginner · Course · 1 - 3 Months

Korea Advanced Institute of Science and Technology(KAIST)
Skills you'll gain: electromagnetics, Electrical Engineering, Electrical Systems, Differential Equations, Physics, Materials science, Engineering Analysis, Applied Mathematics, Electronic Components, Advanced Mathematics, Scientific Visualization, Visualization (Computer Graphics), Engineering Calculations, Mechanics, Energy and Utilities, Electronics, Mathematical Modeling, Calculus
Intermediate · Specialization · 3 - 6 Months