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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    X

    Xbox

    Xbox Graphic Designer

    Skills you'll gain: Color Theory, User Interface and User Experience (UI/UX) Design, Logo Design, Typography, User Interface (UI), Interaction Design, Figma (Design Software), Adobe Illustrator, Design Reviews, Wireframing, User Interface (UI) Design, Marketing Materials, Marketing Design, Layout Design, Usability, Graphic and Visual Design, Graphic Design, AI powered creativity, Peer Review, Adobe Photoshop

    4.5
    Rating, 4.5 out of 5 stars
    ·
    112 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Desarrollo rápido de productos innovadores para mercados emergentes

    Skills you'll gain: New Product Development, Design Thinking, Product Development, Storyboarding, Innovation, Conceptual Design, Product Design, Consumer Behaviour, Ideation, User Research, Market Opportunities, Prototyping, Product Improvement, Needs Assessment, Design Research, Human Centered Design, Customer Analysis, Solution Design, Functional Design, Market Trend

    4.5
    Rating, 4.5 out of 5 stars
    ·
    429 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    B2B Sales: Negotiation, Deal Closing And Buyer Influence

    Skills you'll gain: Closing (Sales), Overcoming Objections, B2B Sales, Selling Techniques, Sales, Sales Strategy, Negotiation, Price Negotiation, Customer Retention, Business Communication, Communication, Sales Presentation, Sales Prospecting, Customer Relationship Building, Communication Strategies, Customer Relationship Management, Stakeholder Communications, Relationship Building, Influencing, Trustworthiness

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of New Mexico

    Administración Estratégica y Emprendedora

    Skills you'll gain: Business Management, Business Metrics, Business Strategy, Strategic Thinking, Organizational Strategy, Corporate Strategy, Performance Measurement, Resource Management, Competitive Intelligence, Competitive Analysis, Entrepreneurship, Market Dynamics, Market Intelligence, Key Performance Indicators (KPIs), Innovation, Resource Allocation, Market Trend, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Agile Foundations and PMI-ACP® Exam Context

    Skills you'll gain: Agile Project Management, Agile Methodology, User Story, Project Management Institute (PMI) Methodology, Agile Product Development, Performance Metric, Telecommuting, Virtual Teams, Team Oriented, Adaptability, Team Leadership, Project Management Life Cycle, Waterfall Methodology, Collaboration, Audit Planning, Teamwork

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Exploratory Data Analysis and Visualization

    Skills you'll gain: Exploratory Data Analysis, Dashboard Creation, Dashboard, Descriptive Statistics, Correlation Analysis, Business Metrics, Data Presentation, Scatter Plots, Data Analysis, Key Performance Indicators (KPIs), Tableau Software, Statistical Visualization, Data Visualization, Statistical Reporting, Business Analytics, Descriptive Analytics, Data Visualization Software, Data Analysis Software, Data Processing, Data Architecture

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    STARWEAVER

    Negotiation, Closing, and Account Success

    Skills you'll gain: Enterprise Sales, Performance Measurement, Competitive Intelligence, Market Intelligence, Price Negotiation, Sales Strategy, Sales Management, Negotiation, Performance Metric, Closing (Sales), Sales Process, Competitive Analysis, Key Performance Indicators (KPIs), Sales Pipelines, Market Research, Performance Analysis, Selling Techniques, Value Propositions, Cross-Functional Collaboration, Value Engineering

    Intermediate · Course · 1 - 4 Weeks

  • N

    National Taiwan University

    3D CAD Fundamental

    Skills you'll gain: 3D Modeling, SketchUp (3D Modeling Software), Software Installation, Visualization (Computer Graphics), Design Software, Computer Graphic Techniques, Graphical Tools, Technical Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    685 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    B

    British Standards Institution

    Automotive Cybersecurity with ISO/SAE 21434

    Skills you'll gain: Threat Modeling, Continuous Monitoring, Cyber Engineering, Threat Management, Security Requirements Analysis, Security Engineering, Cyber Governance, Vulnerability Management, Cybersecurity, Cyber Security Assessment, Cyber Security Policies, Vulnerability Assessments, Cyber Risk, Security Management, Incident Response, Verification And Validation, Technical Standard, Systems Development Life Cycle

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Custom Deep Learning Model Architecture

    Skills you'll gain: PyTorch (Machine Learning Library), Convolutional Neural Networks, Recurrent Neural Networks (RNNs), Generative AI, Model Optimization, Deep Learning, Generative Model Architectures, Computer Vision, Artificial Neural Networks, Generative Adversarial Networks (GANs), Model Training, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Methods, Autoencoders, Network Architecture, Model Evaluation, Debugging

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Inglés Empresarial: el márketing y ventas

    Skills you'll gain: Sales Presentations, Marketing Design, Brainstorming, Presentations, English Language, Marketing Materials, Advertising, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Employee Surveys, Business Communication, Data Visualization, Communication Strategies, Marketing, Marketing Psychology, Professional Networking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    325 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Forex - Trading Around the World

    Skills you'll gain: Financial Trading, International Finance, Financial Market, Securities Trading, Equities, Capital Markets, Securities (Finance), Market Data, Market Dynamics, Market Liquidity, Investments, Portfolio Risk, Profit and Loss (P&L) Management, Market Analysis, Order Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    246 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Xbox Graphic Designer: Xbox
  • Desarrollo rápido de productos innovadores para mercados emergentes: Tecnológico de Monterrey
  • B2B Sales: Negotiation, Deal Closing And Buyer Influence: The Expert Academy
  • Administración Estratégica y Emprendedora: University of New Mexico
  • Agile Foundations and PMI-ACP® Exam Context: Packt
  • Exploratory Data Analysis and Visualization: Coursera
  • Negotiation, Closing, and Account Success: STARWEAVER
  • 3D CAD Fundamental: National Taiwan University
  • Automotive Cybersecurity with ISO/SAE 21434: British Standards Institution
  • Custom Deep Learning Model Architecture: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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