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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Red Hat

    Python Programming with Red Hat

    Skills you'll gain: Object Oriented Programming (OOP), JSON, Python Programming, Debugging, Data Structures, Red Hat Enterprise Linux, Programming Principles, Scripting, Integrated Development Environments, Development Environment, Text Mining, File Management, Software Installation

    Intermediate · Course · 3 - 6 Months

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    Whizlabs

    Exam Prep PL-300: Microsoft Power BI Data Analyst Associate

    Skills you'll gain: Power BI, Dashboard, Business Intelligence, Data Presentation, Data Storytelling, Data Visualization Software, Data Transformation, Data Analysis Expressions (DAX), Business Analytics, Data Modeling, Star Schema, Data-Driven Decision-Making, Pivot Tables And Charts, Key Performance Indicators (KPIs), Interactive Data Visualization, Microsoft Power Platform, Microsoft Excel, Data Management, Data Analysis, Advanced Analytics

    4.2
    Rating, 4.2 out of 5 stars
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    16 reviews

    Intermediate · Specialization · 1 - 3 Months

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    Microsoft

    Product Launch and Post-Launch Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Quality Assurance and Control, Product Quality (QA/QC), Product Management, Release Management, Sales Strategy, New Product Development, Performance Analysis, Responsible AI, Product Improvement, Product Marketing, Generative AI, Key Performance Indicators (KPIs), User Feedback, Risk Management, Data-Driven Decision-Making, Cross-Functional Collaboration

    4.7
    Rating, 4.7 out of 5 stars
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    40 reviews

    Beginner · Course · 1 - 3 Months

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    Real Madrid Graduate School Universidad Europea

    AI in Sports: The Approach of a Club

    Skills you'll gain: Artificial Intelligence, Performance Analysis, Automation, Personalized Service, Digital Transformation, Augmented and Virtual Reality (AR/VR), Technology Strategies, Innovation, Internet Of Things, Machine Learning, Big Data, Ethical Standards And Conduct, Deep Learning, Analytical Skills, Predictive Analytics, Health Technology, Data Analysis, Natural Language Processing, User Experience, Data Security

    4.8
    Rating, 4.8 out of 5 stars
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    14 reviews

    Beginner · Specialization · 3 - 6 Months

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    Illinois Tech

    Strategy & Economic Analysis

    Skills you'll gain: Product Lifecycle Management, Market Dynamics, Supply And Demand, Game Theory, Business Strategy, Competitive Analysis, Business Economics, Economics, Market Trend, Strategic Decision-Making, Global Marketing, Cost Reduction, Price Negotiation, Innovation, Market Analysis, Strategic Thinking, Market Opportunities, Strategic Planning, Team Leadership, Adaptability

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    194 reviews

    Beginner · Specialization · 3 - 6 Months

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    University of Illinois Urbana-Champaign

    Managing the Organization

    Skills you'll gain: Organizational Change, Organizational Leadership, Management Training And Development, Business Management, Business Ethics, Change Management, Business Leadership, Organizational Effectiveness, Strategic Leadership, Leadership, Decision Making, Strategic Decision-Making, Strategic Thinking, Culture, People Analytics

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    1.5K reviews

    Beginner · Course · 1 - 3 Months

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    IBM

    Introduction to Software, Programming, and Databases

    Skills you'll gain: Generative AI, Cloud Computing Architecture, Artificial Intelligence, Data Strategy, Data-Driven Decision-Making, Computer Programming

    4.7
    Rating, 4.7 out of 5 stars
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    439 reviews

    Beginner · Course · 1 - 3 Months

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    Google Cloud

    Gemini for Google Cloud Learning Path

    Skills you'll gain: Google Gemini, Google Cloud Platform, Kubernetes, Generative AI, Big Data, Software Development Life Cycle, Cloud Computing, Cloud Security, Development Testing, Application Deployment, Marketing Analytics, DevOps, Application Lifecycle Management, Application Development, Network Planning And Design, Data Analysis, Software Development Tools, Vulnerability Assessments, Security Controls, Security Engineering

    4.4
    Rating, 4.4 out of 5 stars
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    28 reviews

    Intermediate · Specialization · 1 - 3 Months

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    SkillUp

    Power BI Data Analyst Prep

    Skills you'll gain: Data Storytelling, Dashboard, Power BI, Data Visualization, Interactive Data Visualization, Analytics, Data Analysis, Data Modeling, Data Visualization Software, Data Analysis Expressions (DAX), Star Schema, Data Cleansing, Data Transformation, Data Import/Export, Data Security

    4.6
    Rating, 4.6 out of 5 stars
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    53 reviews

    Beginner · Course · 1 - 4 Weeks

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    Akamai Technologies, Inc.

    Akamai Customer Consulting and Support

    Skills you'll gain: Endpoint Security, Database Systems, Computer Security Incident Management, Security Management, Ubuntu, Routing Protocols, Database Design, Application Development, Network Architecture, Linux Commands, TCP/IP, Operating Systems, Database Theory, Web Design and Development, Cascading Style Sheets (CSS), Web Development, Data Structures, Python Programming, Data Analysis, Software Development

    4.7
    Rating, 4.7 out of 5 stars
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    316 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    The University of Sydney

    Ethical Social Media

    Skills you'll gain: Social Media Strategy, Professional Networking, Data Ethics, Social Network Analysis, Analytics, Media and Communications, Social Sciences, Content Creation, Business Ethics, Information Privacy

    4.5
    Rating, 4.5 out of 5 stars
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    114 reviews

    Mixed · Course · 1 - 3 Months

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    University of Colorado Boulder

    The Social Media Landscape

    Skills you'll gain: Social Media, Social Media Strategy, Marketing Communications, Target Audience, Brand Strategy, Brand Management, Shared Media, Persuasive Communication, Stakeholder Engagement, Earned Media, Owned Media, Paid media, Content Creation, Legal Risk, Consumer Behaviour, Digital Marketing

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Python Programming with Red Hat: Red Hat
  • Exam Prep PL-300: Microsoft Power BI Data Analyst Associate: Whizlabs
  • Product Launch and Post-Launch Management: Microsoft
  • AI in Sports: The Approach of a Club: Real Madrid Graduate School Universidad Europea
  • Strategy & Economic Analysis: Illinois Tech
  • Managing the Organization: University of Illinois Urbana-Champaign
  • Introduction to Software, Programming, and Databases : IBM
  • Gemini for Google Cloud Learning Path: Google Cloud
  • Power BI Data Analyst Prep: SkillUp
  • Akamai Customer Consulting and Support: Akamai Technologies, Inc.

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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