• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • U

    University of Illinois at Urbana-Champaign

    Mergers & Acquisitions Graduate Certificate

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Financial Auditing, Data Governance, Generative AI, Supply And Demand

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Full Digital Marketing

    Skills you'll gain: Google Analytics, Email Marketing, Google Ads, WordPress, LinkedIn, Content Creation, Facebook, Content Marketing, Social Media, Social Media Marketing, Search Engine Marketing, Social Media Content, Web Analytics and SEO, Advertising Campaigns, Email Automation, Social Media Campaigns, Analytics, Keyword Research, ChatGPT, Bidding

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    G

    Google Cloud

    Fundamentos do BigQuery para profissionais Redshift

    Skills you'll gain: Amazon Redshift, Query Languages, SQL, Data Warehousing, Extract, Transform, Load, Data Import/Export, Data Architecture, Database Design, Data Integration, Database Architecture and Administration, Google Cloud Platform, Data Migration, Cloud Computing Architecture, Identity and Access Management, Data Modeling, Role-Based Access Control (RBAC), Performance Tuning, Real Time Data

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Adobe Experience Manager Foundations

    Skills you'll gain: Adobe Experience Manager, Content Management Systems, Content Development and Management, Digital Content, Version Control, Web Content, Cross-Functional Collaboration, Asset Management, Digital Assets, Cloud-Native Computing, Content Management, Digital Publishing, Workflow Management, Digital Transformation, Cloud Platforms, Document Management, Workforce Development, Project Management, Project Implementation, Business Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    Edureka

    Metadata Management and Data Catalogs

    Skills you'll gain: Metadata Management, Data Governance, Dependency Analysis, Data Management, Data Modeling, Personally Identifiable Information, Data Security, Data Quality, Data Compilation, Data Processing, Data Presentation, Automation, Docker (Software), Application Programming Interface (API), Application Lifecycle Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Python Project for Data Engineering

    Skills you'll gain: Extract, Transform, Load, Web Scraping, Database Management, Databases, Unit Testing, Data Transformation, Data Access, Data Capture, Package and Software Management, Application Programming Interface (API), Data Integration, Data Wrangling, Integrated Development Environments, Data Pipelines, Maintainability, Python Programming, Programming Principles, Style Guides

    4.6
    Rating, 4.6 out of 5 stars
    ·
    849 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Communication, Influence & Sales Techniques

    Skills you'll gain: B2B Sales, Negotiation, Active Listening, Drive Engagement, Value Propositions, Sales Presentations, Rapport Building, Persuasive Communication, Selling Techniques, Storytelling, Communication, Communication Strategies, Customer Relationship Building

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Data Modeling and Lakehouse Architecture with SQL

    Skills you'll gain: Star Schema, Data Modeling, Data Architecture, Database Design, Data Lakes, Data Warehousing, Database Architecture and Administration, Enterprise Modeling, SQL, Data Pipelines, Diagram Design, Database Theory, Business Logic, Data Integrity, Semantic Web, Data Storage, Business Metrics, Dimensionality Reduction, Resource Utilization, Issue Tracking

    Advanced · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Advanced Algorithms and Complexity

    Skills you'll gain: Algorithms, Network Routing, Graph Theory, Theoretical Computer Science, Network Analysis, Computer Science, Big Data, Python Programming, Model Optimization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    701 reviews

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Persuade with Data

    Skills you'll gain: Overcoming Objections, Data Storytelling, Persuasive Communication, Data Presentation, People Analytics, Human Resource Strategy, Oral Expression, Presentations, Benchmarking, Prompt Engineering Tools, Stakeholder Communications, Data Literacy, Data Validation, AI Integrations, AI Personalization, Artificial Intelligence, Correlation Analysis, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Pricing Strategy

    Skills you'll gain: Product Strategy, Market Dynamics, Revenue Management, Strategic Marketing, Marketing Psychology, Consumer Behaviour, Profit and Loss (P&L) Management, Cost Accounting, Market Research, Customer Analysis, Sales, Demand Planning, Competitive Analysis, Market Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Eindhoven University of Technology

    Process Mining: Data science in Action

    Skills you'll gain: Business Process Improvement, Process Analysis, Process Improvement, Business Process Management, Process Management, Data Mining, Process Design, Business Process Modeling, Process Modeling, Operational Analysis, Performance Analysis, Big Data, Real Time Data, Data-Driven Decision-Making, Data Science, Verification And Validation, Model Evaluation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

1…133134135…483

In summary, here are 10 of our most popular customer analytics courses

  • Mergers & Acquisitions Graduate Certificate: University of Illinois at Urbana-Champaign
  • Full Digital Marketing: LearnKartS
  • Fundamentos do BigQuery para profissionais Redshift: Google Cloud
  • Adobe Experience Manager Foundations: Adobe
  • Metadata Management and Data Catalogs: Edureka
  • Python Project for Data Engineering: IBM
  • Communication, Influence & Sales Techniques : Coursera
  • Data Modeling and Lakehouse Architecture with SQL: Coursera
  • Advanced Algorithms and Complexity: University of California San Diego
  • Persuade with Data: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok