• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • M

    Microsoft

    Deploy and Maintain Power BI Assets and Capstone project

    Skills you'll gain: Power BI, Dashboard, Dashboard Creation, SQL, Data Security, Data Analysis, Data Modeling, Data Management, Role-Based Access Control (RBAC), Data Sharing, Security Controls, Data Access

    ★ 4.4 (303) · Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze SWIFT Messaging for Investment Banking

    Skills you'll gain: Banking Services, Banking, Investment Banking, Risk Management Framework, Financial Services, Payment Processing, Financial Systems, Financial Controls, International Finance, Transaction Processing, Payment Processing and Collection, Internal Controls, Security Controls, Cash Management, Operational Risk, Compliance Management, Governance

    Mixed · Course · 1 - 4 Weeks

  • B

    Birla Institute of Technology & Science, Pilani

    Introduction to Economics

    Skills you'll gain: Financial Systems, Economics, Supply And Demand, Capital Markets, Financial Market, Consumer Behaviour, Market Dynamics, Financial Policy, General Finance, Economic Development, Business Economics, Market Data, Socioeconomics, Labor Law, Fiscal Management, Social Sciences, Market Analysis, Resource Allocation, Public Policies, Decision Making

    Intermediate · Course · 1 - 3 Months

  • R

    Rice University

    Basic Data Descriptors, Statistical Distributions, and Application to Business Decisions

    Skills you'll gain: Data Literacy, Statistics, Descriptive Statistics, Probability & Statistics, Probability Distribution, Business Analytics, Statistical Methods, Microsoft Excel, Statistical Modeling, Data Analysis, Excel Formulas, Statistical Analysis, Descriptive Analytics, Box Plots, Sampling (Statistics), Statistical Inference, Correlation Analysis, Decision Making

    ★ 4.7 (2.7K) · Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Getting Started with Loki Observability

    Skills you'll gain: System Monitoring, Event Monitoring, Performance Tuning, Incident Response, Continuous Monitoring, Query Languages, Incident Management, Root Cause Analysis, Technical Documentation, Data Analysis, Data Storage

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Building Smart Business Assistants with IBM Watson

    Skills you'll gain: IBM Cloud, Model Deployment, AI Enablement, Generative AI Agents, Self Service Technologies, Application Deployment, Customer Inquiries, Customer Engagement, Cloud Computing, Customer Service, Natural Language Processing

    ★ 4.6 (471) · Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Trade Chart Patterns: Flags, Triangles & Ranges

    Skills you'll gain: Technical Analysis, Market Dynamics, Market Trend, Financial Trading, Risk Management, Market Data, Trend Analysis, Risk Analysis, Securities Trading, Market Analysis, Consolidation

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    QuickBooks Desktop for Real-World Bookkeeping

    Skills you'll gain: QuickBooks (Accounting Software), Reconciliation, Accounting Software, Financial Reporting, Bookkeeping, Sales Management, Business Reporting, Ledgers (Accounting), Accounting and Finance Software, Small Business Accounting, Expense Management, Accounting Records, Accounting Systems, Accounts Payable, Payment Processing and Collection, Standard Accounting Practices, Accounting, Accounts Receivable, User Accounts, Transaction Processing

    Beginner · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Innovation for Entrepreneurs: From Idea to Marketplace

    Skills you'll gain: Commercialization, Product Planning, Innovation, New Product Development, Product Development, Team Building, Product Strategy, Entrepreneurship, Design and Product, Product Testing, Marketing Planning, New Business Development, Customer Insights, Customer Analysis, Business Strategies, Team Motivation, Ideation, Market Opportunities, Market Research, Business Modeling

    ★ 4.6 (704) · Mixed · Course · 1 - 3 Months

  • E

    EDUCBA

    Complete Insurance Operations & Risk Management

    Skills you'll gain: Insurance, Underwriting, Claims Processing, Insurance Policies, Insurance and Warranty Claims Processing, Lending and Underwriting, Financial Services, Operational Risk, Risk Analysis, Risk Management, Customer Complaint Resolution, Financial Regulation, Compliance Management, Regulatory Compliance, Law, Regulation, and Compliance, Digital Transformation, Regulatory Requirements, Operational Efficiency, Information Technology, Management Information Systems

    Mixed · Course · 1 - 3 Months

  • U

    University of California San Diego

    Advanced Algorithms and Complexity

    Skills you'll gain: Algorithms, Network Routing, Graph Theory, Theoretical Computer Science, Network Analysis, Computer Science, Big Data, Python Programming, Model Optimization

    ★ 4.6 (701) · Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Harnessing AI for Business Impact

    Skills you'll gain: Large Language Modeling, AI Enablement, ChatGPT, LLM Application, Responsible AI, Generative AI, Plan Execution, Organizational Strategy, Strategic Leadership, AI Product Strategy, Market Research, Business Leadership, Trend Analysis, OpenAI, AI literacy, Real Time Data, Artificial Intelligence, Data Ethics, Team Management, Data Analysis

    ★ 4.7 (1.7K) · Intermediate · Specialization · 3 - 6 Months

1…133134135…487

In summary, here are 10 of our most popular customer analytics courses

  • Deploy and Maintain Power BI Assets and Capstone project: Microsoft
  • Analyze SWIFT Messaging for Investment Banking: EDUCBA
  • Introduction to Economics: Birla Institute of Technology & Science, Pilani
  • Basic Data Descriptors, Statistical Distributions, and Application to Business Decisions: Rice University
  • Getting Started with Loki Observability: Coursera
  • Building Smart Business Assistants with IBM Watson: Coursera
  • Trade Chart Patterns: Flags, Triangles & Ranges: EDUCBA
  • QuickBooks Desktop for Real-World Bookkeeping: Packt
  • Innovation for Entrepreneurs: From Idea to Marketplace: University of Maryland, College Park
  • Complete Insurance Operations & Risk Management: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok