Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Northwestern University
Skills you'll gain: Control Systems, Automation Engineering, Simulation and Simulation Software, Robotic Process Automation, Matlab, Mechanics, Mathematical Modeling, Engineering Calculations
Intermediate · Course · 1 - 4 Weeks

Università di Napoli Federico II
Skills you'll gain: NoSQL, Control Systems, Apache Hadoop, Apache Hive, Big Data, Simulation and Simulation Software, Mechanical Design, Model Based Systems Engineering, Database Systems, Artificial Intelligence, Mechanical Engineering, Computer Vision, Laboratory Experience, Systems Architecture, Distributed Computing, Equipment Design, Data Processing, Global Positioning Systems, Business Intelligence, Automation
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Marketing Design, Graphic Design, Presentations, Data Visualization, Advertising, Marketing, Project Design, User Accounts, Data Sharing, Account Management
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Product Development, New Product Development, Product Management, Sustainable Business, Product Lifecycle Management, Marketing, Sustainable Design, Marketing Strategies, Financial Analysis, Target Market, Business Metrics, Presentations
Build toward a degree
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Financial Policy, Economics, Policy, and Social Studies, Economics, International Finance, Policy Analysis, International Relations, Economic Development, Policy Development, Tax, Socioeconomics, Trend Analysis, Global Marketing, Business Economics, Political Sciences, Analysis, Fiscal Management, Supply And Demand, Business Risk Management, Public Policies, World History
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Video Production, Content Performance Analysis, Customer Engagement, Content Creation, Marketing Analytics, Marketing Channel, Target Audience, Content Strategy, Marketing Effectiveness, Business Marketing, Social Media Marketing, Goal Setting
Beginner · Guided Project · Less Than 2 Hours

Copenhagen Business School
Skills you'll gain: Sustainable Business, Corporate Sustainability, Stakeholder Engagement, Sustainable Development, Business Modeling, Innovation, Environmental Social And Corporate Governance (ESG), Marketing Communications, Business Strategies, Case Studies, Systems Thinking, Strategic Partnership
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Gmail, Google Docs, Google Sheets, Google Workspace, Calendar Management, Spreadsheet Software, Presentations, File Management, Excel Formulas, Excel Macros, Data Visualization, Setting Appointments, Productivity Software, Version Control, Document Management, Meeting Facilitation, Project Schedules, Collaborative Software, Email Security, Email Automation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: ChatGPT, Market Research, Financial Forecasting, Business Process Automation, Strategic Thinking, Market Analysis, Business Transformation, Generative AI, Strategic Decision-Making, Supply Chain Management, Digital Transformation, Innovation, Prompt Engineering, Forecasting, Customer Support, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Driving engagement, Social Media Marketing, Customer Insights, Social Media, Social Media Management, Advertising, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: User Feedback, Customer Service, Customer experience strategy (CX), Customer Engagement, Customer Insights, Customer Analysis, Communication, Continuous Improvement Process, Case Studies, Culture Transformation, Focus Group, Data-Driven Decision-Making, Social Media
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Microsoft Outlook, Microsoft Office, File Management, Email Automation
Beginner · Guided Project · Less Than 2 Hours