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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat

    Skills you'll gain: Photo Editing, Adobe Illustrator, Color Theory, Adobe Photoshop, Adobe Acrobat, Typography, Document Management, Graphic and Visual Design, Graphic Design, Graphic and Visual Design Software, Photography, Generative AI, Adobe Creative Cloud, Design Elements And Principles, Workflow Management, Layout Design, Creative Design, Logo Design, Collaborative Software, Branding

    4.6
    Rating, 4.6 out of 5 stars
    ·
    569 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Introduction to Economic Theories

    Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Economics, Economic Development, Market Analysis, Economics, Policy, and Social Studies, Public Policies, Environmental Issue, Social Sciences, Socioeconomics, Sustainable Development, Supply And Demand, Behavioral Economics, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    378 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    PMP Exam Preparation

    Skills you'll gain: Project Schedules, Kanban Principles, Lean Methodologies, Requirements Management, Cost Estimation, Resource Management, Stakeholder Management, Project Management Office (PMO), Project Planning, Organizational Change, Agile Product Development, Organizational Structure, Governance, Project Portfolio Management, Project Performance, Team Management, Management Reporting, Communication, Risk Management, Quality Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    441 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship

    Skills you'll gain: Business Modeling, Strategic Decision-Making, Entrepreneurship, Market Opportunities, Ideation, Innovation, Business Strategies, Customer Insights, Market Analysis, New Business Development, Competitive Analysis, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Meta

    Principles of UX/UI Design

    Skills you'll gain: User Research, Usability Testing, Persona (User Experience), Interaction Design, User Experience, Design Research, Usability, User Centered Design, User Interface (UI) Design, Figma (Design Software), Design Elements And Principles, Wireframing, Web Design, UI Components, Prototyping, Responsive Web Design, Front-End Web Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Cloudera

    Modern Big Data Analysis with SQL

    Skills you'll gain: Database Design, SQL, Apache Hive, Relational Databases, Databases, Database Management, Big Data, Database Systems, Amazon Web Services, MySQL, Data Management, Amazon S3, Apache Hadoop, Data Storage, NoSQL, Operational Databases, Data Warehousing, Cloud Storage, Performance Tuning, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Channel Management and Retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    AI Strategy and Governance

    Skills you'll gain: Responsible AI, Data Ethics, AI Enablement, AI Product Strategy, Data Governance, Business Strategies, Data Security, Governance, Business Transformation, Artificial Intelligence, Risking, Big Data, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    400 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Google SEO Capstone Project

    Skills you'll gain: Keyword Research, Search Engine Optimization, Competitive Analysis, Content Strategy, Web Analytics and SEO, Presentations, Report Writing, Client Services, Content Management Systems, Google Analytics, Expectation Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    493 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    The Business of Product Management I

    Skills you'll gain: Product Management, Competitive Analysis, Product Requirements, Product Strategy, Sales Presentation, New Product Development, Persona Development, Customer Insights, B2B Sales, Innovation, Market Analysis, Leadership

    4.5
    Rating, 4.5 out of 5 stars
    ·
    815 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    SQL: A Practical Introduction for Querying Databases

    Skills you'll gain: SQL, Relational Databases, MySQL, Databases, Query Languages, Database Management, Stored Procedure, IBM DB2, Data Access, Data Analysis, Data Manipulation, Data Integrity, Transaction Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    685 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Analyst Career Guide and Interview Preparation

    Skills you'll gain: Professional Networking, Data Analysis, Interviewing Skills, Business Writing, Verbal Communication Skills, Job Analysis, Presentations, Recruitment, Relationship Building, Market Research, Analytical Skills, Portfolio Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    758 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat: Adobe
  • Introduction to Economic Theories: Erasmus University Rotterdam
  • PMP Exam Preparation: LearnKartS
  • Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship: University of Maryland, College Park
  • Principles of UX/UI Design: Meta
  • Modern Big Data Analysis with SQL: Cloudera
  • Channel Management and Retailing : IE Business School
  • AI Strategy and Governance: University of Pennsylvania
  • Google SEO Capstone Project: University of California, Davis
  • The Business of Product Management I: Advancing Women in Tech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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