Sports marketing courses can help you learn audience engagement strategies, brand management, sponsorship activation, and digital marketing techniques. You can build skills in market analysis, campaign development, and social media outreach tailored to sports audiences. Many courses introduce tools like CRM software, analytics platforms, and content management systems, showcasing how these skills are applied to enhance fan experiences and drive revenue for sports organizations.

Coursera
Skills you'll gain: Animations, Adobe Express, Content Creation, Design Elements And Principles, Graphic and Visual Design, Graphic Design, Design, Editing
Beginner · Guided Project · Less Than 2 Hours

Peking University
Skills you'll gain: Social Network Analysis, Game Theory, Network Analysis, Graph Theory, Social Sciences, Computational Thinking, Market Dynamics, Sociology, Economics, Online Advertising, Market Analysis, Probability, Decision Making
Mixed · Course · 3 - 6 Months

LearnKartS
Skills you'll gain: Business Communication, Communication, Global Marketing, Intercultural Competence
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: English Language, Product Planning, Business Planning, Financial Analysis, New Product Development, Budgeting, Marketing Planning, Management Reporting, Business Communication, Business Writing, Presentations, Project Documentation
Mixed · Course · 1 - 3 Months

Hult International Business School
Skills you'll gain: Active Listening, Rapport Building, Sales Strategy, Sales Process, Sales Presentation, Communication, Prospecting and Qualification, Influencing, Relationship Building, Professional Development, Negotiation, Interviewing Skills, Branding, Time Management
Beginner · Course · 1 - 4 Weeks

Shanghai Jiao Tong University
Skills you'll gain: Emergency Response, Accident Prevention, Athletic Training, Sports Medicine, Risk Management, Injury Prevention, First Aid, Fire And Life Safety, Safety Standards, Safety Training, Cardiopulmonary Resuscitation (CPR), Self-Discipline, Resourcefulness, Environmental Science, Exercise Science, Adaptability, Personal protective equipment
Mixed · Course · 1 - 3 Months

Skills you'll gain: Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, Sales Pipelines, Sales Management, Generative AI, Lead Generation, Sales Prospecting, LinkedIn, B2B Sales, AI Personalization, Prospecting and Qualification, Responsible AI, ChatGPT, Email Marketing, Artificial Intelligence, Marketing Collateral, Proposal Writing, Forecasting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Product Promotion, Marketing Materials, Promotional Strategies, Product Knowledge, Design, Presentations, Dashboard, Graphic and Visual Design, Commercialization, Creative Design, Graphic Design, Sales
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Brand Strategy, Market Research, Branding, Target Audience, Social Media, Competitive Analysis, Marketing, Customer Engagement, Professional Networking, Marketing Strategies, Social Media Strategy, Performing Arts, Content Strategy, Marketing Channel, Entrepreneurship
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Infographics, Video Production, Content Creation, Design, Video Editing, Graphic Design, Graphic and Visual Design Software, Design Software
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Business Analytics, Business Analysis, Business Strategy, Accounting, Organizational Structure, Organizational Strategy, Strategic Communication, Business Communication, Marketing, Financial Accounting, Marketing Strategies, Innovation, Product Lifecycle Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Wireframing, Figma (Design Software), Layout Design, Prototyping, User Experience Design, Usability, Persona (User Experience), Typography, User Interface (UI) Design, Mockups, Color Theory
Mixed · Course · 1 - 3 Months