Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Compliance Management, Competitive Analysis, Strategic Partnership, Product Strategy, New Business Development, Market Dynamics, Market Analysis, Marketing
Mixed · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Stored Procedure, Database Design, NoSQL, Database Architecture and Administration, SQL, Relational Databases, Cloud Applications, PostgreSQL, Database Systems, Database Theory, Data Store, Data Modeling, Databases, JSON, Application Deployment, Cloud Deployment, Distributed Computing, Database Management, Text Mining, Natural Language Processing
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Web Design, Canva (Software), Responsive Web Design, Web Content, Usability, Visual Design, Social Media, Creative Design, Graphic Design, Graphics Software, Business
Beginner · Guided Project · Less Than 2 Hours

DeepLearning.AI
Skills you'll gain: Natural Language Processing, Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Keras (Neural Network Library), Applied Machine Learning, Deep Learning, PyTorch (Machine Learning Library), Tensorflow, Text Mining, Data Preprocessing, Embeddings, Classification Algorithms
Intermediate · Course · 1 - 4 Weeks

Università Bocconi
Skills you'll gain: Food and Beverage, Hospitality Management, Growth Strategies, Global Marketing, Product Marketing, Business Strategy, Consumer Behaviour, Product Management, Brand Management, Innovation, Market Dynamics, Marketing
Mixed · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Data Quality, SQL, Data Analysis, Complex Problem Solving, Business Metrics, Business Intelligence, Data Integrity, Data Warehousing, Data Manipulation, Performance Measurement, Data Transformation, Predictive Analytics
Intermediate · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Data Analysis, Analytical Skills, Experimentation, Critical Thinking, Research Design, Behavioral Economics, Decision Making, Regression Analysis, Statistical Inference, Probability, Correlation Analysis, Adaptability
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Descriptive Statistics, Sampling (Statistics), Probability Distribution, Business Analytics, Statistics, Microsoft Excel, Analytics, Statistical Inference, Data Analysis, Exploratory Data Analysis, Probability & Statistics, Statistical Analysis, Histogram, Data Collection, Data Presentation, Decision Making, Graphing
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Amazon Web Services, Web Applications, Cloud Services, Amazon Elastic Compute Cloud, Information Technology, Cloud Computing, Public Cloud, IT Infrastructure, Amazon S3, General Networking, Network Security, Web Servers, Operating Systems, Servers, HTML and CSS, Virtualization, Data Centers, Computer Hardware, Data Analysis, Project Management
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Business Strategy, Business Ethics, Competitive Analysis, Strategic Thinking, Stakeholder Management, Corporate Strategy, Business Analysis, Stakeholder Analysis, Organizational Strategy, Strategic Decision-Making, Global Marketing, International Finance, Growth Strategies, Market Dynamics, Product Lifecycle Management, Case Studies, Mergers & Acquisitions, Innovation
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Interviewing Skills, Negotiation, Telephone Skills, Presentations, Marketing Planning, Oral Expression, Concision, Public Speaking, Professional Development, Applicant Tracking Systems, English Language, Verbal Communication Skills, Persuasive Communication, Strategic Marketing, Business Writing, Cultural Responsiveness, Recruitment, Adaptability, Communication, Writing
Intermediate · Specialization · 3 - 6 Months
Universidade de São Paulo
Skills you'll gain: Talent Management, Team Management, Product Development, Decision Making, Agile Product Development, Business Process, Operational Analysis, Strategic Prioritization, Leadership, Business Strategy, Culture Transformation, Prioritization, Scalability, Employee Engagement
Beginner · Course · 1 - 4 Weeks