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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Preview
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    S

    STARWEAVER

    Automotive Industrial Engineering

    Skills you'll gain: Product Engineering, Production Line, Systems Engineering, Manufacturing and Production, Procurement, Mechanical Engineering, Sustainable Technologies, Strategic Planning, Innovation, Technology Strategies

    4.2
    Rating, 4.2 out of 5 stars
    ·
    144 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Interactive Brokers

    ESG Investing: Financial Decisions in Flux

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Development, Market Data, Corporate Sustainability, Investment Management, Sustainability Standards, Sustainable Business, Environmental Regulations, Financial Market, Petroleum Industry, Investments, Data Ethics, Sustainability Reporting, Financial Data, Market Trend, Market Analysis, Business Ethics, Regulatory Compliance, Data Science, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    127 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Fundamentals of Business Management

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Operations Management, Financial Analysis, Selling Techniques, Operations, Supply Chain, Business Operations, Operational Efficiency, Sales, Balance Sheet, Sales Process, Business Management, Logistics Management, Marketing, Advertising, Marketing Strategies, Process Design, Business Economics, Lean Methodologies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Salesforce

    Opportunity Management in Salesforce

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Order Management, Sales Management, Sales Support, Order Entry, Closing (Sales), Salesforce, Request For Quotation (RFQ), Sales Enablement, Order Management Systems, Product Knowledge, Product Lining, Order Processing, Product Assortment, Contract Management, Collaborative Software, Account Management, Kanban Principles

    4.7
    Rating, 4.7 out of 5 stars
    ·
    248 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Innovar

    Skills you'll gain: Innovation, Ideation, Creativity, Customer experience improvement, New Product Development, Product Development, Research and Design, Service Design, Process Development, Brand Management, Brand Strategy, Sustainable Business, Process Improvement, Branding, Business Strategies, Business Modeling, Design, Corporate Sustainability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    832 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Programa Especializado en Gerencia de Proyectos Complejos

    Skills you'll gain: Scope Management, Project Scoping, Feasibility Studies, Work Breakdown Structure, Project Estimation, Requirements Management, Project Controls, Cost Estimation, Project Management, Estimation, Project Management Life Cycle, Project Schedules, Case Studies, Project Portfolio Management, Program Management, Strategic Planning, Project Risk Management, Crisis Management, Earned Value Management, Project Management Institute (PMI) Methodology

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Systems Analysis

    Skills you'll gain: Feasibility Studies, Systems Development, Process Modeling, Software Design Documents, Software Development Methodologies, Business Analysis, Functional Requirement, Software Design, Analysis, Business Process Modeling, Business Analysis Tools, Verbal Communication Skills, Communication, Software Development, Data Flow Diagrams (DFDs), Stakeholder Communications, Business Communication, Product Lifecycle Management, Stakeholder Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Simplilearn

    Ecommerce Listing Course

    Skills you'll gain: Product Promotion, Search Engine Optimization, Paid media, E-Commerce, Logistics Management, Promotions and Campaigns, Logistics, Product Marketing, Promotional Strategies, Product Knowledge, Online Advertising, Digital Advertising, Content Optimization, Social Media Marketing

    3.9
    Rating, 3.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Business Strategy: Business Model Canvas Analysis with Miro

    Skills you'll gain: New Product Development, Value Propositions, Business Modeling, Product Development, Business Analysis, Business Analysis Tools, Stakeholder Communications, Business Solutions, Presentations, Business Strategy, Strategic Thinking, Business Strategies, Innovation, Entrepreneurship

    4.5
    Rating, 4.5 out of 5 stars
    ·
    147 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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    Preview
    U

    Universitat Autònoma de Barcelona

    Patrocinio Deportivo

    Skills you'll gain: Proposal Development, Proposal Writing, Promotional Strategies, Branding, Event Marketing, Brand Management, Brand Strategy, Promotions and Campaigns, Marketing Communications, Philanthropy, Business Development, Stakeholder Engagement, Marketing, Stakeholder Analysis, Stakeholder Management, Event Management, Strategic Partnership, Driving engagement, Strategic Communication, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    420 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Build a social media presence for your business using Canva

    Skills you'll gain: Content Scheduling, Target Audience, Content Creation, Social Media Content, Content Development and Management, Social Media, Web Presence, Marketing Materials, Social Media Marketing, Content Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding

    4.5
    Rating, 4.5 out of 5 stars
    ·
    83 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Building Smarter: BIM in Practice

    Skills you'll gain: Autodesk Revit, Design Reviews, Building Information Modeling, Visualization (Computer Graphics), Construction Management, Augmented and Virtual Reality (AR/VR), Construction, Virtual Reality, Engineering Analysis, Construction Estimating, Facility Management and Maintenance, Autodesk, Collaborative Software, Structural Analysis, Emerging Technologies, Drafting and Engineering Design, Coordination, Computer-Aided Design, 3D Modeling, Structural Engineering

    4.6
    Rating, 4.6 out of 5 stars
    ·
    173 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular product marketing courses

  • Automotive Industrial Engineering: STARWEAVER
  • ESG Investing: Financial Decisions in Flux: Interactive Brokers
  • Fundamentals of Business Management: Board Infinity
  • Opportunity Management in Salesforce: Salesforce
  • Innovar: Arizona State University
  • Programa Especializado en Gerencia de Proyectos Complejos: Universidad de los Andes
  • Introduction to Systems Analysis: IBM
  • Ecommerce Listing Course: Simplilearn
  • Business Strategy: Business Model Canvas Analysis with Miro: Coursera
  • Patrocinio Deportivo: Universitat Autònoma de Barcelona

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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