Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

University of California, Irvine
Skills you'll gain: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Public Relations, Crisis Management, Drive Engagement, Social Media Marketing, Social Media, Social Media Management, Business Communication, Stakeholder Communications, Telecommuting, Workplace inclusivity, Employee Retention, Diversity and Inclusion
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Behavior-Driven Development, DevSecOps, Test Driven Development (TDD), Kanban Principles, Continuous Integration, Agile Software Development, Lean Methodologies, DevOps, Agile Methodology, Scrum (Software Development), Software Development Methodologies, Lean Manufacturing, Development Testing, Continuous Deployment, Unit Testing, Continuous Delivery, Application Security, CI/CD, Integration Testing, Software Development
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Management Accounting, Cost Accounting, Operating Cost, Operational Analysis, Business Metrics, Performance Measurement, Financial Accounting, Accounting, Operational Efficiency, Profit and Loss (P&L) Management, Cost Control, Strategic Decision-Making, Cost Management, Decision Making, Financial Analysis, Product Planning, Sales
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, AI Product Strategy, Data Ethics, AI Enablement, Hybrid Cloud Computing, Business Leadership, Data Management, Generative AI, Law, Regulation, and Compliance, Data Strategy, Cloud Infrastructure, Return On Investment, AI Integrations, Model Deployment, Artificial Intelligence, Talent Management
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Sustainable Business, Sustainable Development, Corporate Sustainability, Business Planning, Product Development, Consumer Behaviour, Environmental Issue, Sustainability Reporting, Business Strategies, Enterprise Modeling, Product Design, Design Thinking, Market Research, Business Development, Communication Strategies
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Customer experience improvement, Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Social Media Analytics, Hospitality Services, Capital Expenditure, Organizational Change, Content Creation, Hospitality Management, Financial Forecasting, Finance, Operations Management, Search Engine Optimization, Prototyping, Strategic Planning, Capital Budgeting, Key Performance Indicators (KPIs)
Intermediate · Specialization · 3 - 6 Months

Rutgers the State University of New Jersey
Skills you'll gain: Competitive Analysis, Supply Chain, Supply Chain Systems, Market Opportunities, Supply Chain Management, Market Share, Benchmarking, Transportation, Supply Chain, and Logistics, Customer Analysis, Supply Chain Planning, Customer experience improvement, Customer experience strategy (CX), Inventory and Warehousing, Analytics, Financial Analysis, Inventory Management System, Inventory Control, Financial Data, Data Analysis, Cost Estimation
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Dashboard, Data Visualization, Process Design, Business Process Automation, Workflow Management, No-Code Development, Business Process, Generative AI Agents, Data Analysis, Data Modeling, Data Integration, Data Analysis Software, Application Design
Beginner · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Storytelling, Game Design, Video Game Development, Driving engagement, Visual Storytelling, Multimedia, Media and Communications, Art History, Electronic Media
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Healthcare Industry Knowledge, Health Systems, Pharmaceuticals, Medical Devices, Health Care Procedure and Regulation, Health Care, Medical Equipment and Technology, Health Technology, Biomedical Technology, Market Dynamics, Health Policy, Innovation, Financial Regulations, Cultural Diversity, Regulatory Affairs, Insurance, Market Trend, Stakeholder Analysis
Beginner · Course · 1 - 3 Months

University at Buffalo
Skills you'll gain: Safety Standards, Safety Training, Safety Assurance, Robotics, Hazard Analysis, Machine Controls, Equipment Design, Risk Management Framework, Risk Control, Product Testing, Failure Analysis, Automation, Mechanical Design, Manufacturing and Production
Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: ISO 9000 Series, Quality Management Systems, Operations Management, Production Management, Continuous Improvement Process, Product Improvement, Product Quality (QA/QC), Kaizen Methodology, Quality Management, Environmental Management Systems, Service Improvement, Manufacturing Operations, Operations, Quality Improvement, Operational Efficiency, Process Improvement, Sustainable Business, Supply Management, Lean Manufacturing, Lean Methodologies
Mixed · Course · 1 - 3 Months